Gorillaz
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-10-01
22,958,142
Social Media Followers
As of 2025-10-01
00:00:00
Hours Airplay
2025-11-07 01:15:02 UTC
Genres
Biography
Their latest album, Cracker Island, released in 2023, features a diverse lineup of artists including Stevie Nicks, Thundercat, and Bad Bunny. Gorillaz holds the Guinness World Record for being the Most Successful Virtual Act. More information can be found on their official website at www.gorillaz.com.
Gorillaz keeps 18-24 & 25-34 audiences engaged throughout UNITED STATES, BRAZIL, MEXICO. The composition is heavily male (69%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 757,800 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with Sonic, Five Nights at Freddy's, Life Is Strange supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 22,958,142 · Engagements 192,062 · Rate 0.8% Posts 1,810 · Views 866,666 · Avg Likes 182,125 · Avg Comments 1,313 · Avg Views 866,666 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 53% 25-34: 31% 35-44: 8% 13-17: 6% |
Largest: 18-24 (53%); next: 25-34 (31%) |
| Gender Split |
Female: 31% Male: 69% Non-binary/Other: 0% |
Skews male (69%) |
| Top Countries |
UNITED STATES (24%) BRAZIL (11%) MEXICO (10%) RUSSIA (6%) UNITED KINGDOM (5%) |
Top regions: UNITED STATES (24%), BRAZIL (11%), MEXICO (10%) |
| Platform Engagement | Instagram: 101,395 avg likes/post · Tiktok: 757,800 avg views/post · Youtube: 108,866 avg views/post | Best reach: Tiktok 757,800 avg views; best engagement: Instagram 101,395 avg likes |
Top Brand Affinities
Sonic
Five Nights at Freddy's
Life Is Strange
Square Enix
Ableton
RedBubble
Capcom
The Last of Us
God of War
Cartoon Network
Resident Evil
Hot Topic
| Brand | Category | Score |
|---|---|---|
| Sonic | 20.42 | |
| Five Nights at Freddy's | 12.54 | |
| Life Is Strange | 8.36 | |
| Square Enix | 7.93 | |
| Ableton | 6.83 | |
| RedBubble | 6.75 | |
| Capcom | 6.56 | |
| The Last of Us | 6.42 | |
| God of War | 6.41 | |
| Cartoon Network | 6.39 | |
| Resident Evil | 5.69 | |
| Hot Topic | 5.54 | |
| SpeedPaint | 5.42 | |
| Fallout | 5.34 | |
| Prismacolor | 5.31 | |
| Final Fantasy | 5.07 | |
| DeviantArt | 4.88 | |
| Sega | 4.70 | |
| Lollapalooza | 4.56 | |
| Movistar | 4.16 | |
| Mortal Kombat | 4.12 | |
| Nintendo | 4.02 | |
| Gundam | 3.89 | |
| Bethesda Softworks | 3.65 | |
| Comedy Central | 3.60 | |
| SoundCloud | 3.57 | |
| Nickelodeon | 3.53 | |
| The Witcher | 3.45 | |
| Warner Bros | 3.34 | |
| League of Legends | 3.32 | |
| Activision Blizzard | 3.16 | |
| Kodak | 2.97 | |
| Star Wars | 2.96 | |
| Monster Beverage | 2.83 | |
| Marvel | 2.75 | |
| Spotify Music | 2.75 | |
| Pokemon | 2.70 | |
| Columbia Pictures | 2.69 | |
| AMC | 2.68 | |
| MTV | 2.62 | |
| Pepsi | 2.57 | |
| Marvel Entertainment | 2.50 | |
| Faber-Castell | 2.47 | |
| Pokemon Go | 2.44 | |
| DC Entertainment | 2.32 | |
| Polaroid | 2.31 | |
| Vans | 2.31 | |
| Ubisoft | 2.21 | |
| Lego | 2.18 | |
| Montblanc | 2.11 |
Official Profiles
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LoginArtist: Gorillaz
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Top 10 Songs Played Today
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Total Streams (2025-10-12)
Total: 55,286,406
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
42,623,422 | 77.10% |
| [+] |
Anghami |
8,345,670 | 15.10% |
| [+] |
Yandex |
2,075,214 | 3.75% |
| [+] |
Audiomack |
1,583,680 | 2.86% |
| [+] |
Pandora |
641,591 | 1.16% |
| [+] |
Jiosaavn |
16,829 | 0.03% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-03-21 01:00 UTC | Gorillaz | Co-op Live | Manchester, United Kingdom | |
| 2026-03-22 01:30 UTC | Gorillaz, Trueno, Co-op Live - Premium Experiences | Co-op Live | Manchester, United Kingdom | |
| 2026-03-23 01:30 UTC | Gorillaz, Trueno | bp pulse LIVE | Birmingham, United Kingdom | |
| 2026-03-25 01:30 UTC | Gorillaz, Trueno | OVO Hydro | Glasgow, United Kingdom | |
| 2026-03-26 01:00 UTC | Gorillaz, Trueno | First Direct Bank Arena | Leeds, United Kingdom | |
| 2026-03-26 02:00 UTC | Gorillaz, First Direct Arena - Premium Packages | First Direct Arena | Leeds, United Kingdom | |
| 2026-03-28 01:30 UTC | Gorillaz, Trueno | Utilita Arena Cardiff | Cardiff, United Kingdom | |
| 2026-03-29 01:30 UTC | Gorillaz, Trueno | Motorpoint Arena Nottingham | Nottingham, United Kingdom | |
| 2026-03-30 01:30 UTC | Gorillaz, Trueno | M&S Bank Arena Liverpool | Liverpool, United Kingdom | |
| 2026-04-01 01:30 UTC | Gorillaz, Trueno | SSE Arena | Belfast, United Kingdom | |
| 2026-04-01 02:00 UTC | Gorillaz, Trueno | The SSE Arena, Belfast | Belfast, United Kingdom | |
| 2026-04-02 01:30 UTC | Gorillaz | 3Arena | Dublin, Ireland | |
| 2026-04-03 01:30 UTC | Gorillaz | 3Arena | Dublin, Ireland |
