(G)I-DLE
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-26
9,420,631
Social Media Followers
As of 2025-09-26
00:00:00
Hours Airplay
Updated 2025-10-03 21:32:11 UTC
Genres
Scores
Biography
(G)I-DLE keeps 18-24 & 25-34 audiences engaged throughout UNITED STATES, BRAZIL, PHILIPPINES. The composition is heavily female (71%), which favors creative built around style signals and community validation. Results concentrate on Youtube at 239,280 avg views per post, while Youtube maintains continuity between bigger moments. Overlap with leading lifestyle names supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 9,420,631 · Engagements 13,703 · Rate 0.1% Posts 1,920 · Views 239,280 · Avg Likes 13,275 · Avg Comments 305 · Avg Views 239,280 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 64% 25-34: 20% 13-17: 13% 35-44: 3% |
Largest: 18-24 (64%); next: 25-34 (20%) |
| Gender Split |
Female: 71% Male: 29% Non-binary/Other: 0% |
Skews female (71%) |
| Top Countries |
UNITED STATES (12%) BRAZIL (9%) PHILIPPINES (7%) SOUTH KOREA (6%) THAILAND (5%) |
Top regions: UNITED STATES (12%), BRAZIL (9%), PHILIPPINES (7%) |
| Platform Engagement | Instagram: 0 avg likes/post · Tiktok: 0 avg views/post · Youtube: 239,280 avg views/post | Best reach: Youtube 239,280 avg views; best engagement: Youtube 13,275 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “Open Full Social Media Report” button above to view current social stats.
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Official Profiles
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LoginArtist: (G)I-DLE
The map shows every radio station that aired (G)I-DLE today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-25)
Total: 7,474,308
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
6,934,779 | 92.78% |
| [+] |
Yandex |
485,217 | 6.49% |
| [+] |
Pandora |
38,207 | 0.51% |
| [+] |
Last.fm |
12,533 | 0.17% |
| [+] |
Jiosaavn |
3,572 | 0.05% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-09-26)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-09-26 01:51:04 | I DO | Z 99.9 FM | Jakarta, ID | 184 |
| 2025-09-26 00:59:39 | Fire! (feat. YUQI ((G)I-DLE), JVKE) | 1 FM Dance One | Zug, CH | 118 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |