Fred Again

Fred Again

Country: GB | Gender: male

Influence: 70.50% Fanbase: 60.90% Trending: 75.30% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 26.44% • Very Strong

As of 2025-10-01

5,532,318

Social Media Followers

As of 2025-10-01

00:00:00

Hours Airplay

2025-11-06 23:22:54 UTC

Genres

electronicelectronicedmhousestutter housedanceother electronic music

Biography

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Fred Again Marketing Affinity & Brand Fit Data

Report Date: 2025-10-01

Fred Again reliably reaches 18-24 & 25-34 audiences in UNITED STATES, UNITED KINGDOM, AUSTRALIA. The base is heavily male (82%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Tiktok (282,050 avg views per post); Instagram layers on depth and replies. The audience sits near Mixcloud, MOOG, Warner Music, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Fred Again score 2.81%Strong bucket.
Brand: MixcloudBrand: MOOGBrand: Warner Music
Followers:5,532,318
Engagements:155,645
Rate:2.8%
Posts:1,355
Views:348,556
Avg Likes:153,126
Avg Comments:1,036
Avg Views:348,556

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 5,532,318 · Engagements 155,645 · Rate 2.8%
Posts 1,355 · Views 348,556 · Avg Likes 153,126 · Avg Comments 1,036 · Avg Views 348,556
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 45%
25-34: 40%
35-44: 9%
13-17: 4%
Largest: 18-24 (45%); next: 25-34 (40%)
Gender Split Female: 19%
Male: 82%
Non-binary/Other: 0%
Skews male (82%)
Top Countries UNITED STATES (20%)
UNITED KINGDOM (10%)
AUSTRALIA (5%)
GERMANY (5%)
CANADA (3%)
Top regions: UNITED STATES (20%), UNITED KINGDOM (10%), AUSTRALIA (5%)
Platform Engagement Instagram: 122,396 avg likes/post · Tiktok: 282,050 avg views/post · Youtube: 66,506 avg views/post Best reach: Tiktok 282,050 avg views; best engagement: Instagram 122,396 avg likes

Top Brand Affinities

Mixcloud
Score: 26.44
MOOG
Score: 25.04
Warner Music
Score: 24.83
Ableton
Score: 21.87
Pioneer
Score: 18.36
Akai
Score: 14.67
Pro Tools
Score: 13.87
Amazon Music
Score: 13.79
Selfridges
Score: 12.75
Vauxhall
Score: 12.09
Maison Margiela
Score: 12.00
All Saints
Score: 11.53
Brand Category Score
Mixcloud 26.44
MOOG 25.04
Warner Music 24.83
Ableton 21.87
Pioneer 18.36
Akai 14.67
Pro Tools 13.87
Amazon Music 13.79
Selfridges 12.75
Vauxhall 12.09
Maison Margiela 12.00
All Saints 11.53
Acne Studios 11.33
Tate Modern 10.36
SoundCloud 9.83
Sennheiser 8.54
Spotify Music 7.20
Coachella 7.06
Tomorrowland 6.84
Stone Island 6.37
JACQUEMUS 6.31
Carlsberg 5.82
Ryanair 5.61
Guinness 5.54
Vivienne Westwood 5.19
ASOS 5.14
Beats Electronics 4.82
Harrods 4.63
Tesco 4.62
Loewe 4.57
Lollapalooza 4.54
Aperol 4.27
Coach 4.26
BBC 4.12
Dr. Martens 4.08
Stüssy 3.88
Showtime 3.65
MTV 3.58
Carhartt 3.51
Oculus 3.49
Topshop 3.46
Lululemon Athletica 3.36
Campari 3.26
Bacardi 3.16
Lindt 2.95
A Game of Tones 2.85
Urban Outfitters 2.75
Kodak 2.66
Tinder 2.53
The North Face 2.50

Official Profiles

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Artist: Fred Again

Date Range: 2025-11-06 → 2025-11-06
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Fred Again today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams (2025-10-01)

Total: 19,250,330

PLATFORM TOTAL %
Spotify Spotify 17,171,174 89.20%
Last.fm Last.fm 1,086,109 5.64%
Audiomack Audiomack 676,085 3.51%
Yandex Yandex 273,379 1.42%
Pandora Pandora 37,410 0.19%
Jiosaavn Jiosaavn 6,173 0.03%
Anghami Anghami 0 0.00%
Tidal Tidal 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
No upcoming concerts found.

Trending Artist