for KING & COUNTRY
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
3,467,753
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 21:20:53 UTC
Genres
Biography
In addition to their musical success, for KING + COUNTRY has collaborated with various artists such as Dolly Parton, NEEDTOBREATHE, and Timbaland. The duo is actively involved in philanthropic endeavors, focusing on causes like human trafficking, children in need, and supporting arts programs.
for KING & COUNTRY reliably reaches 18-24 & 25-34 audiences in UNITED STATES, BRAZIL, NIGERIA. The base is heavily female (61%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (16,469 avg views per post); Instagram layers on depth and replies. The audience sits near Chick-fil-A, Kroger, Verizon, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 3,467,753 · Engagements 13,975 · Rate 0.4% Posts 5,894 · Views 22,735 · Avg Likes 13,890 · Avg Comments 193 · Avg Views 22,735 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 39% 25-34: 31% 35-44: 15% 45-64: 9% |
Largest: 18-24 (39%); next: 25-34 (31%) |
| Gender Split |
Female: 61% Male: 39% Non-binary/Other: 0% |
Skews female (61%) |
| Top Countries |
UNITED STATES (53%) BRAZIL (9%) NIGERIA (6%) SOUTH AFRICA (3%) CANADA (3%) |
Top regions: UNITED STATES (53%), BRAZIL (9%), NIGERIA (6%) |
| Platform Engagement | Instagram: 12,109 avg likes/post · Tiktok: 6,266 avg views/post · Youtube: 16,469 avg views/post | Best reach: Youtube 16,469 avg views; best engagement: Instagram 12,109 avg likes |
Top Brand Affinities
Chick-fil-A
Kroger
Verizon
Busch
Publix
Walmart
Taco Bell
NORDSTROM
OLD NAVY
Target
Dunkin' Donuts
NBC
| Brand | Category | Score |
|---|---|---|
| Chick-fil-A | 10.18 | |
| Kroger | 6.77 | |
| Verizon | 6.59 | |
| Busch | 5.94 | |
| Publix | 5.48 | |
| Walmart | 5.03 | |
| Taco Bell | 4.12 | |
| NORDSTROM | 3.93 | |
| OLD NAVY | 3.77 | |
| Target | 3.71 | |
| Dunkin' Donuts | 3.45 | |
| NBC | 3.12 | |
| Prismacolor | 2.93 | |
| Chipotle Mexican Grill | 2.80 | |
| Carhartt | 2.75 | |
| Lululemon Athletica | 2.73 | |
| Babybump | 2.41 | |
| Costco | 2.29 | |
| Philips | 2.18 | |
| The Olympic Games | 2.06 | |
| Spotify Music | 2.03 | |
| NFL | 2.01 | |
| Pixar | 2.00 | |
| Walt Disney | 1.99 | |
| WWE | 1.98 | |
| Starbucks | 1.98 | |
| LEGOLAND | 1.98 | |
| Star Wars | 1.95 | |
| Sunnies Studios | 1.94 | |
| Bentley | 1.78 | |
| Under Armour | 1.76 | |
| Cafecito | 1.76 | |
| Paramount Pictures | 1.75 | |
| Amazon | 1.74 | |
| Pic Collage | 1.72 | |
| Universal | 1.70 | |
| Showtime | 1.69 | |
| Cadillac | 1.69 | |
| McDonald's | 1.57 | |
| Hollister Co | 1.57 | |
| Tesla Motors | 1.54 | |
| Tiffany & Co | 1.53 | |
| Chrysler | 1.52 | |
| Paypal | 1.47 | |
| Marvel Entertainment | 1.45 | |
| Activision Blizzard | 1.38 | |
| Etsy | 1.37 | |
| Pandora | 1.33 | |
| Sephora | 1.28 | |
| BBC | 1.26 |
Official Profiles
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Top 10 Songs Played Today
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Total Streams (2025-09-27)
Total: 3,398,226
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
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3,394,636 | 99.89% |
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3,590 | 0.11% |
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0 | 0.00% |
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0 | 0.00% |
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-09 03:00 UTC | for KING & COUNTRY, for KING + COUNTRY | Fox Theatre Atlanta | Atlanta, United States | |
| 2025-12-10 03:00 UTC | for KING & COUNTRY, for KING + COUNTRY | Chaifetz Arena | St. Louis, United States | |
| 2025-12-11 03:00 UTC | For King + Country A Drummer Boy Christmas: The 2025 | Orpheum Theatre | Minneapolis, United States | — |
| 2025-12-12 03:00 UTC | for KING & COUNTRY, for KING + COUNTRY | Orpheum Theatre | Minneapolis, United States | |
| 2025-12-13 03:00 UTC | for KING & COUNTRY, for KING + COUNTRY | Joe's Live | Rosemont, United States | |
| 2025-12-14 03:00 UTC | for KING & COUNTRY | Joe's Live | Rosemont, United States | |
| 2025-12-14 03:00 UTC | for KING + COUNTRY | Rosemont Theatre | Chicago, United States | |
| 2025-12-16 02:00 UTC | for KING & COUNTRY, for KING + COUNTRY | Grand Ole Opry House | Nashville, United States | |
| 2025-12-17 02:00 UTC | for KING & COUNTRY, for KING + COUNTRY | Grand Ole Opry House | Nashville, United States | |
| 2025-12-18 02:00 UTC | for KING & COUNTRY, for KING + COUNTRY | Grand Ole Opry House | Nashville, United States | |
| 2025-12-19 02:00 UTC | for KING & COUNTRY, for KING + COUNTRY | Grand Ole Opry House | Nashville, United States | |
| 2025-12-20 02:00 UTC | for KING & COUNTRY, for KING + COUNTRY | Grand Ole Opry House | Nashville, United States |















