
Falling in Reverse
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
4,132,705
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Frontman Ronnie Radke, who founded Falling In Reverse while in prison, showcases invincible songs on "Popular Monster." Co-produced with Tyler Smyth, the album delivers confessional angst and clever wordplay, reflecting Radke's journey from pop-punk bands in Las Vegas to his time with metalcore group Escape The Fate.
Falling in Reverse cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, BRAZIL, RUSSIA. A heavily male (60%) profile rewards creative that treats fans like insiders. Performance peaks on Tiktok with 284,400 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Hot Topic, Arctic Fox hair Color, The Witcher, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 4,132,705 · Engagements 53,489 · Rate 1.3% Posts 1,484 · Views 301,926 · Avg Likes 51,935 · Avg Comments 1,049 · Avg Views 301,926 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 52% 25-34: 32% 35-44: 9% 13-17: 5% |
Largest: 18-24 (52%); next: 25-34 (32%) |
Gender Split |
Female: 40% Male: 60% Non-binary/Other: 0% |
Skews male (60%) |
Top Countries |
UNITED STATES (35%) BRAZIL (8%) RUSSIA (5%) UNITED KINGDOM (5%) MEXICO (4%) |
Top regions: UNITED STATES (35%), BRAZIL (8%), RUSSIA (5%) |
Platform Engagement | Instagram: 32,369 avg likes/post · Tiktok: 284,400 avg views/post · Youtube: 17,526 avg views/post | Best reach: Tiktok 284,400 avg views; best engagement: Instagram 32,369 avg likes |
Top Brand Affinities
Hot Topic
Arctic Fox hair Color
The Witcher
AMC
Jagermeister
Fallout
Pokemon Go
Taco Bell
Mortal Kombat
Monster Beverage
Cartoon Network
Comedy Central
Brand | Category | Score |
---|---|---|
Hot Topic | 28.23 | |
Arctic Fox hair Color | 24.28 | |
The Witcher | 5.59 | |
AMC | 5.53 | |
Jagermeister | 5.40 | |
Fallout | 4.60 | |
Pokemon Go | 3.89 | |
Taco Bell | 3.87 | |
Mortal Kombat | 3.76 | |
Monster Beverage | 3.36 | |
Cartoon Network | 3.35 | |
Comedy Central | 3.19 | |
Chrysler | 3.00 | |
Walmart | 2.98 | |
Vans | 2.96 | |
Matrix | 2.93 | |
Dr. Martens | 2.79 | |
Burger King | 2.68 | |
League of Legends | 2.64 | |
Pull&Bear | 2.64 | |
Pokemon | 2.48 | |
MTV | 2.39 | |
DC Entertainment | 2.32 | |
Bershka | 2.29 | |
Xbox | 2.29 | |
WWE | 2.27 | |
Ubisoft | 2.21 | |
ASOS | 2.11 | |
Make Up For Ever | 2.09 | |
BBC | 2.01 | |
Urban Decay Cosmetics | 2.00 | |
NYX Cosmetics | 1.99 | |
Too Faced Cosmetics | 1.98 | |
Lush | 1.96 | |
Calvin Klein | 1.95 | |
Spotify Music | 1.94 | |
Star Wars | 1.94 | |
Converse | 1.92 | |
Nintendo | 1.92 | |
Yves Saint Laurent | 1.90 | |
Activision Blizzard | 1.88 | |
PlayStation | 1.84 | |
Victoria's Secret | 1.83 | |
Dolce & Gabbana | 1.79 | |
Universal | 1.79 | |
Gymshark | 1.78 | |
Marvel Entertainment | 1.77 | |
Armani | 1.76 | |
Michael Kors | 1.76 | |
Call of Duty | 1.73 |
Official Profiles
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LoginArtist: Falling in Reverse
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Radio Spins (2025-09-10)
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Artist Performace Report
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