Evanescence Brand Affinity ranks highest Square Enix at 24.26% . Very Strong. Score DMDB 78.68% | Fanbase 78.38%

Evanescence — metal artist from US.

Evanescence is set to release the 20th-anniversary edition of their debut album Fallen on November 17th. The reissue will feature remastered tracks, unreleased…

Evanescence

Superstar

Country: US | Gender: mixed | Artist ID: 11e81bbc-9673-ee22-82e9-a0369fe50396

Find Artist

Genres

metalalternative metal

Influential: 78.68% Fanbase: 78.38% Trending: 78.83%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Square Enix • 24.26% • Very Strong

As of 2025-09-09

11,253,796

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 78.68% | Fanbase 78.38% | Trending 78.83% | CAREER STAGE: SUPERSTAR

Biography

Evanescence is set to release the 20th-anniversary edition of their debut album Fallen on November 17th. The reissue will feature remastered tracks, unreleased demos, and alternate versions of their popular songs. Lead singer Amy Lee expressed gratitude for the album's enduring impact, acknowledging its significance in various life moments for fans and herself.

Report Date: 2025-09-09

Evanescence is already in the conversation with 18-24 & 25-34 audiences in UNITED STATES, BRAZIL, INDONESIA. The audience is male-leaning (51%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (102,850 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Square Enix, The Last of Us, Capcom points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Evanescence score 0.29% — Low bucket.

Brand: Square EnixBrand: The Last of UsBrand: Capcom

Followers:11,253,796

Engagements:33,054

Rate:0.3%

Posts:1,344

Avg Likes:32,199

Avg Comments:642

Avg Views:150,224

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 11,253,796 · Engagements 33,054 · Rate 0.3% Posts 1,344 · Views 150,224 · Avg Likes 32,199 · Avg Comments 642 · Avg Views 150,224	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 51% 25-34: 33% 35-44: 9% 13-17: 5%	Largest: 18-24 (51%); next: 25-34 (33%)
Gender Split	Female: 49% Male: 51% Non-binary/Other: 0%	Skews male (51%)
Top Countries	UNITED STATES (19%) BRAZIL (17%) INDONESIA (6%) MEXICO (5%) UNITED KINGDOM (4%)	Top regions: UNITED STATES (19%), BRAZIL (17%), INDONESIA (6%)
Platform Engagement	Instagram: 22,470 avg likes/post · Tiktok: 102,850 avg views/post · Youtube: 47,374 avg views/post	Best reach: Tiktok 102,850 avg views; best engagement: Instagram 22,470 avg likes

Top Brand Affinities

Square Enix

Score: 24.26

The Last of Us

Score: 19.73

Capcom

Score: 18.78

Metal Gear Solid

Score: 16.19

Life Is Strange

Score: 13.46

BioShock

Score: 13.42

Tomb Raider

Score: 13.28

Konami

Score: 12.49

God of War

Score: 12.42

Tekken

Score: 12.25

Hot Topic

Score: 10.67

Persona 5

Score: 10.35

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Top Brand Affinities

Brand	Category	Score
Square Enix		24.26
The Last of Us		19.73
Capcom		18.78
Metal Gear Solid		16.19
Life Is Strange		13.46
BioShock		13.42
Tomb Raider		13.28
Konami		12.49
God of War		12.42
Tekken		12.25
Hot Topic		10.67
Persona 5		10.35
Bandai Namco		9.76
Sega		9.66
Riot Games		9.25
Power Rangers		8.87
Borderlands		8.27
GameStop		8.18
Rockstar Games		7.46
Final Fantasy		7.25
World of Warcraft		6.37
Resident Evil		5.86
Fallout		5.84
RAZER		5.67
Gundam		5.56
Bethesda Softworks		5.07
DeviantArt		4.86
Movistar		4.38
Need for Speed		4.30
AMC		4.20
Mortal Kombat		3.84
Cartoon Network		3.69
Comedy Central		3.65
The Witcher		3.57
Call of Duty		3.37
Monster Beverage		3.33
League of Legends		3.15
Nickelodeon		3.04
Paramount Pictures		3.01
MTV		2.68
HBO		2.68
Columbia Pictures		2.64
Matrix		2.63
Lollapalooza		2.55
Prismacolor		2.51
Pokemon Go		2.48
Snoopy And The Peanuts Gang		2.42
shein		2.34
Cafecito		2.32
Star Wars		2.29