Estopa Brand Affinity ranks highest Parfois at 26.96% . Very Strong. Score DMDB 60.46% | Fanbase 52.54%

Estopa — pop artist from ES.

Los Estopa, known for their fresh, witty, and imaginative songwriting, released their ninth studio album titled FUEGO, maintaining their signature style. FUEGO…

Estopa

Recognizable

Country: ES | Gender: male | Artist ID: 11e81bcb-2d9b-6808-bd8b-a0369fe50396

Find Artist

Genres

popspanish poppop flamencopoplatinrumba

Influential: 60.46% Fanbase: 52.54% Trending: 64.42%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Parfois • 26.96% • Very Strong

As of 2025-09-09

1,654,044

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 60.46% | Fanbase 52.54% | Trending 64.42% | CAREER STAGE: MAINSTREAM

Biography

Los Estopa, known for their fresh, witty, and imaginative songwriting, released their ninth studio album titled FUEGO, maintaining their signature style. FUEGO showcases a rich and varied musicality, blending personal narratives with influences from diverse genres such as rumba catalana, heavy-rock, and hip hop. The brothers from Cornellá have sold over four million records in Spain and Latin America, collaborated with various artists, and received accolades including Amigo, Ondas, and 40 Principales awards.

With a discography that includes covers of renowned artists and contributions to the Spanish national football team's Euro 2012 victory anthem, Los Estopa have left a significant mark on the music scene, revolutionizing rumba catalana and incorporating a wide range of sounds and styles into their music.

Report Date: 2025-09-09

Estopa is a clear fit for 18-24 & 25-34 audiences with strength across SPAIN, ARGENTINA, COLOMBIA. The audience is heavily male (59%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (144,974 avg views per post); Instagram builds the community layer. Affinity data highlights Parfois, El Corte Ingles, Iberia, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Estopa score 1.28% — Moderate bucket.

Brand: ParfoisBrand: El Corte InglesBrand: Iberia

Followers:1,654,044

Engagements:21,179

Rate:1.3%

Posts:508

Avg Likes:20,995

Avg Comments:427

Avg Views:146,723

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,654,044 · Engagements 21,179 · Rate 1.3% Posts 508 · Views 146,723 · Avg Likes 20,995 · Avg Comments 427 · Avg Views 146,723	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 42% 25-34: 39% 35-44: 11% 45-64: 4%	Largest: 18-24 (42%); next: 25-34 (39%)
Gender Split	Female: 41% Male: 59% Non-binary/Other: 0%	Skews male (59%)
Top Countries	SPAIN (56%) ARGENTINA (9%) COLOMBIA (7%) ECUADOR (5%) CHILE (4%)	Top regions: SPAIN (56%), ARGENTINA (9%), COLOMBIA (7%)
Platform Engagement	Instagram: 18,056 avg likes/post · Tiktok: 1,749 avg views/post · Youtube: 144,974 avg views/post	Best reach: Youtube 144,974 avg views; best engagement: Instagram 18,056 avg likes

Top Brand Affinities

Parfois

Score: 26.96

El Corte Ingles

Score: 23.79

Iberia

Score: 13.55

Seat

Score: 8.47

Movistar

Score: 7.53

VidaSana

Score: 7.50

Suavecito

Score: 7.50

Lidl

Score: 6.85

Patek Philippe

Score: 6.69

Thermomix

Score: 6.48

PLAYMOBIL

Score: 6.41

Alpinestars

Score: 6.27

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Top Brand Affinities

Brand	Category	Score
Parfois		26.96
El Corte Ingles		23.79
Iberia		13.55
Seat		8.47
Movistar		7.53
VidaSana		7.50
Suavecito		7.50
Lidl		6.85
Patek Philippe		6.69
Thermomix		6.48
PLAYMOBIL		6.41
Alpinestars		6.27
Pioneer		5.51
Décathlon		5.35
Pull&Bear		5.00
Stradivarius		4.43
Kiko		4.33
AliExpress		4.31
Tomorrowland		3.66
Cafecito		3.55
Primark		3.40
Montblanc		2.80
Carrefour		2.55
Renault		2.51
Peugeot		2.25
Bershka		2.04
HBO		2.00
Ferrero		1.84
Coca-Cola		1.79
Warner Bros		1.73
GoPro		1.65
The North Face		1.62
Universal		1.54
Heineken		1.52
NYX Cosmetics		1.50
Suzuki		1.48
Ducati		1.46
National Geographic		1.38
Marvel		1.38
Michael Kors		1.34
Guess		1.33
Lamborghini		1.30
shein		1.29
Puma		1.24
OREO		1.24
Red Bull		1.23
Zara		1.20
Star Wars		1.19
Xiaomi		1.18
H&M		1.17