Elissa Brand Affinity ranks highest Zuhair Murad at 53.71% . Very Strong. Score DMDB 69.44% | Fanbase 78.47%

Elissa — pop artist from LB.

Lebanese singer Elissa, born Elissar Zakaria Khoury on October 27, 1971, in Deir el Ahmar, Lebanon, rose to fame in the late 1990s. Her debut album, Baddy…

Elissa

Superstar

Country: LB | Gender: female | Artist ID: 11e81bd2-f27a-f4e8-92f2-a0369fe50396

Find Artist

Genres

poparab poplebanese poppopelectronicelectronic

Influential: 69.44% Fanbase: 78.47% Trending: 64.92%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Zuhair Murad • 53.71% • Very Strong

As of 2025-09-09

27,613,802

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 69.44% | Fanbase 78.47% | Trending 64.92% | CAREER STAGE: SUPERSTAR

Biography

Lebanese singer Elissa, born Elissar Zakaria Khoury on October 27, 1971, in Deir el Ahmar, Lebanon, rose to fame in the late 1990s. Her debut album, Baddy Doub, released in 1999, featured the hit single of the same name. Elissa's subsequent albums, including W'akherta Ma'ak (2000) and A'ayshalak (2002), solidified her position as a prominent figure in Arabic pop music. She gained further recognition with her fourth album, Ahla Dounya (2004), released under the Rotana label.

Elissa's success continued with accolades such as winning the World Music Award for Best-Selling Middle Eastern Artist in 2005 and 2006. Known for her elaborate music videos and commercial sponsorships, she maintained her popularity with albums like Bastanak (2006) and Ayami Beek (2007).

Report Date: 2025-09-09

Elissa resonates with 18-24 & 25-34 audiences and sustains presence in EGYPT, MOROCCO, IRAQ. The demographic is heavily male (60%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 3,160,626 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Zuhair Murad, ELIE SAAB, Elisabetta Franchi maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Elissa score 0.76% — Low bucket.

Brand: Zuhair MuradBrand: ELIE SAABBrand: Elisabetta Franchi

Followers:27,613,802

Engagements:211,150

Rate:0.8%

Posts:5,793

Avg Likes:203,879

Avg Comments:5,360

Avg Views:3,762,426

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 27,613,802 · Engagements 211,150 · Rate 0.8% Posts 5,793 · Views 3,762,426 · Avg Likes 203,879 · Avg Comments 5,360 · Avg Views 3,762,426	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 43% 25-34: 42% 35-44: 8% 13-17: 4%	Largest: 18-24 (43%); next: 25-34 (42%)
Gender Split	Female: 40% Male: 60% Non-binary/Other: 0%	Skews male (60%)
Top Countries	EGYPT (24%) MOROCCO (12%) IRAQ (9%) ALGERIA (7%) LEBANON (7%)	Top regions: EGYPT (24%), MOROCCO (12%), IRAQ (9%)
Platform Engagement	Instagram: 143,164 avg likes/post · Tiktok: 601,800 avg views/post · Youtube: 3,160,626 avg views/post	Best reach: Youtube 3,160,626 avg views; best engagement: Instagram 143,164 avg likes

Top Brand Affinities

Zuhair Murad

Score: 53.71

ELIE SAAB

Score: 41.42

Elisabetta Franchi

Score: 21.96

LC Waikiki

Score: 19.98

DeFacto

Score: 19.36

Escada

Score: 17.64

Armani Beauty

Score: 13.42

Armani Exchange

Score: 10.77

Audemars Piguet

Score: 10.74

Massimo Dutti

Score: 10.70

Qatar Airways

Score: 10.67

Stella McCartney

Score: 9.69

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Top Brand Affinities

Brand	Category	Score
Zuhair Murad		53.71
ELIE SAAB		41.42
Elisabetta Franchi		21.96
LC Waikiki		19.98
DeFacto		19.36
Escada		17.64
Armani Beauty		13.42
Armani Exchange		10.77
Audemars Piguet		10.74
Massimo Dutti		10.70
Qatar Airways		10.67
Stella McCartney		9.69
Jimmy Choo		8.63
JACQUEMUS		8.57
Dsquared		8.21
Four Seasons		8.11
Emporio Armani		7.20
Dolce & Gabbana		7.18
Fendi		6.40
Anantara		6.31
Hermès		6.16
Calzedonia		6.04
TOM FORD		5.89
KARL LAGERFELD		5.53
Hilton		5.22
Nescafé		5.04
Make Up For Ever		5.04
Miu Miu		5.01
BALMAIN		4.82
Armani		4.75
Vodafone		4.40
Harrods		4.04
NBC		3.98
Carrefour		3.97
Bershka		3.90
NARS Cosmetics		3.81
Pull&Bear		3.78
Coffeegram		3.76
Yves Saint Laurent		3.48
Versace		3.22
Valentino		3.16
Rolex		3.08
Stradivarius		3.06
MTV		3.05
Bulgari		3.04
Christian Dior		3.00
Besiktas		2.94
Christian Louboutin		2.88
Kylie Cosmetics		2.75
Lacoste		2.75