Электрофорез Brand Affinity ranks highest Kodak at 7.55% . Very Strong. Score DMDB 60.32% | Fanbase 53.92%

Электрофорез — pop artist from RU.

Electroforez is a synth-pop duo hailing from Saint-Petersburg, Russia. Established as a prominent figure in the Russian alternative music scene, the duo blends…

Электрофорез

Recognizable

Country: RU | Artist ID: 11e81bd0-67ab-137c-ae0c-a0369fe50396

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Genres

poprussian alt poprussian synthpopindie poppopelectronicelectronicother electronic musicpunkrussian post-punk

Influential: 60.32% Fanbase: 53.92% Trending: 63.51%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Kodak • 7.55% • Very Strong

As of 2025-09-09

734,110

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 60.32% | Fanbase 53.92% | Trending 63.51% | CAREER STAGE: MAINSTREAM

Biography

Electroforez is a synth-pop duo hailing from Saint-Petersburg, Russia. Established as a prominent figure in the Russian alternative music scene, the duo blends elements of synth-pop, dance punk, and techno, drawing inspiration from a mix of nostalgic post-Soviet sounds and contemporary rhythms. Their experimental approach has garnered them recognition and a growing following within the industry.

Report Date: 2025-09-09

Электрофорез maintains consistent pull among 18-24 & 25-34 audiences across RUSSIA, UKRAINE, UNITED STATES. The audience leans male-leaning (52%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 145,700 avg views per post; Tiktok functions as the community touchpoint. Affinity with Kodak, Olympus, Fujifilm makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Электрофорез score 4.54% — Very Strong bucket.

Brand: KodakBrand: OlympusBrand: Fujifilm

Followers:734,110

Engagements:33,329

Rate:4.5%

Posts:578

Avg Likes:30,145

Avg Comments:275

Avg Views:171,175

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 734,110 · Engagements 33,329 · Rate 4.5% Posts 578 · Views 171,175 · Avg Likes 30,145 · Avg Comments 275 · Avg Views 171,175	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 54% 25-34: 27% 13-17: 8% 35-44: 8%	Largest: 18-24 (54%); next: 25-34 (27%)
Gender Split	Female: 48% Male: 52% Non-binary/Other: 0%	Skews male (52%)
Top Countries	RUSSIA (63%) UKRAINE (12%) UNITED STATES (5%) BELARUS (3%) ITALY (2%)	Top regions: RUSSIA (63%), UKRAINE (12%), UNITED STATES (5%)
Platform Engagement	Instagram: 3,285 avg likes/post · Tiktok: 145,700 avg views/post · Youtube: 25,475 avg views/post	Best reach: Tiktok 145,700 avg views; best engagement: Tiktok 24,000 avg likes

Top Brand Affinities

Kodak

Score: 7.55

Olympus

Score: 4.57

Fujifilm

Score: 4.45

Dr. Martens

Score: 3.48

Vogue

Score: 2.46

Pantone Inc

Score: 2.27

Matrix

Score: 2.26

Lush

Score: 2.06

Polaroid

Score: 1.88

Balenciaga

Score: 1.84

Aperol

Score: 1.69

Snapseed

Score: 1.63

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Top Brand Affinities

Brand	Category	Score
Kodak		7.55
Olympus		4.57
Fujifilm		4.45
Dr. Martens		3.48
Vogue		2.46
Pantone Inc		2.27
Matrix		2.26
Lush		2.06
Polaroid		1.88
Balenciaga		1.84
Aperol		1.69
Snapseed		1.63
KFC		1.49
IKEA		1.49
SoundCloud		1.45
The North Face		1.44
New Balance		1.43
Prada		1.43
Coachella		1.34
Nikon		1.27
NYX Cosmetics		1.22
Puma		1.22
Renault		1.22
Coca-Cola		1.20
Vans		1.19
Beats Electronics		1.16
Urban Decay Cosmetics		1.15
Canon		1.14
Adobe		1.08
Reebok		1.08
Activision Blizzard		1.06
Star Wars		1.04
Gucci		1.03
Converse		1.03
Chanel		1.01
Calvin Klein		1.01
Hyundai		1.00
Tesla Motors		0.99
HBO		0.99
Lego		0.98
Christian Dior		0.97
FIFA		0.97
H&M		0.96
Supreme		0.95
Sony		0.95
Maybelline		0.95
L'Oréal Paris		0.94
National Geographic		0.94
Yves Saint Laurent		0.93
Adidas		0.87