Drowning Pool
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
638,324
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:35:25 UTC
Genres
Biography
Founded by drummer Mike Luce and guitarist C.J. Pierce, Drowning Pool solidified their lineup with the addition of vocalist Dave "Stage" Williams. The band quickly gained attention, touring with acts like Sevendust, Kittie, and (hed) p.e. Signed to Wind-Up Records, their debut album was produced by Jay Baumgardner and certified platinum shortly after its release. Despite the tragic loss of Williams, Drowning Pool continued to release music, with each subsequent lead singer contributing to the band's discography, culminating in their latest album, "Strike a Nerve" (2022), known for its heavy Southern metal sound.
Drowning Pool cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, BRAZIL, MEXICO. A heavily male (75%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 41,027 avg views per post, while Youtube preserves the relationship between tentpoles. Affinity lines up with Impericon, Live Nation, Ampeg, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 638,324 · Engagements 2,306 · Rate 0.4% Posts 1,793 · Views 42,069 · Avg Likes 2,211 · Avg Comments 93 · Avg Views 42,069 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 41% 25-34: 37% 35-44: 13% 45-64: 5% |
Largest: 18-24 (41%); next: 25-34 (37%) |
| Gender Split |
Female: 25% Male: 75% Non-binary/Other: 0% |
Skews male (75%) |
| Top Countries |
UNITED STATES (32%) BRAZIL (9%) MEXICO (4%) RUSSIA (3%) CANADA (3%) |
Top regions: UNITED STATES (32%), BRAZIL (9%), MEXICO (4%) |
| Platform Engagement | Instagram: 524 avg likes/post · Tiktok: 1,042 avg views/post · Youtube: 41,027 avg views/post | Best reach: Youtube 41,027 avg views; best engagement: Youtube 1,631 avg likes |
Top Brand Affinities
Impericon
Live Nation
Ampeg
Amazon Music
Miller Lite
Hot Topic
Monster Beverage
Sennheiser
Jagermeister
Mortal Kombat
GameStop
Pro Tools
| Brand | Category | Score |
|---|---|---|
| Impericon | 97.71 | |
| Live Nation | 43.11 | |
| Ampeg | 33.78 | |
| Amazon Music | 15.80 | |
| Miller Lite | 14.61 | |
| Hot Topic | 13.25 | |
| Monster Beverage | 11.48 | |
| Sennheiser | 10.09 | |
| Jagermeister | 10.07 | |
| Mortal Kombat | 9.41 | |
| GameStop | 8.82 | |
| Pro Tools | 8.81 | |
| Bud Light | 7.96 | |
| Resident Evil | 7.94 | |
| Borderlands | 7.41 | |
| DeLorean Motor Company | 7.41 | |
| iHeartRadio Music Awards | 7.21 | |
| Power Rangers | 6.65 | |
| Rockstar Games | 6.44 | |
| MTV | 6.43 | |
| Comedy Central | 6.40 | |
| WWE | 6.39 | |
| AMC | 6.23 | |
| Fallout | 6.17 | |
| WW | 6.15 | |
| God of War | 6.12 | |
| Jack Daniels | 5.78 | |
| Capcom | 5.73 | |
| NHL | 5.39 | |
| Columbia Pictures | 5.35 | |
| Sega | 5.09 | |
| Verizon | 4.85 | |
| Pilsner Urquell | 4.75 | |
| Spotify Music | 4.70 | |
| Taco Bell | 4.43 | |
| Budweiser | 4.36 | |
| NBC | 4.33 | |
| Final Fantasy | 4.14 | |
| UFC | 4.03 | |
| eBay | 3.88 | |
| Harley-Davidson | 3.86 | |
| Walmart | 3.74 | |
| NFL | 3.67 | |
| Chevrolet | 3.48 | |
| Bethesda Softworks | 3.47 | |
| Paramount Pictures | 3.44 | |
| Star Wars | 3.44 | |
| The Witcher | 3.36 | |
| Warner Bros | 3.24 | |
| Hot Wheels | 3.20 |
Official Profiles
Login to view Contact
LoginArtist: Drowning Pool
The map shows every radio station that aired Drowning Pool today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















