
Dreamcatcher
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
4,460,012
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Since their debut, Dreamcatcher has maintained a strong presence in the K-pop scene, consistently delivering music that blends dance-pop with rock and metal influences. Their evolution from a bright, bubbly style as Minx to a more mature and edgy image as Dreamcatcher has garnered them a dedicated fan base, leading to successful tours in Europe, Asia, and South America. With a string of well-received albums and EPs, including 2020's Dystopia: The Tree of Language and 2021's Dystopia: Road to Utopia, Dreamcatcher continues to solidify their position as a prominent force in the K-pop industry.
Dreamcatcher resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED STATES, INDONESIA, BRAZIL. With a heavily female (71%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (20,700 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Nier: Automata, Persona 5, Accor Hotels makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 4,460,012 · Engagements 20,333 · Rate 0.5% Posts 4,466 · Views 34,519 · Avg Likes 20,024 · Avg Comments 160 · Avg Views 34,519 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 66% 25-34: 19% 13-17: 12% 35-44: 2% |
Largest: 18-24 (66%); next: 25-34 (19%) |
Gender Split |
Female: 71% Male: 29% Non-binary/Other: 0% |
Skews female (71%) |
Top Countries |
UNITED STATES (14%) INDONESIA (9%) BRAZIL (7%) PHILIPPINES (5%) SOUTH KOREA (5%) |
Top regions: UNITED STATES (14%), INDONESIA (9%), BRAZIL (7%) |
Platform Engagement | Instagram: 14,582 avg likes/post · Tiktok: 20,700 avg views/post · Youtube: 13,819 avg views/post | Best reach: Tiktok 20,700 avg views; best engagement: Instagram 14,582 avg likes |
Top Brand Affinities
Nier: Automata
Persona 5
Accor Hotels
Monster High
The Last of Us
Resident Evil
Riot Games
Square Enix
Bandai Namco
Tiffany
League of Legends
RAZER
Brand | Category | Score |
---|---|---|
Nier: Automata | 17.39 | |
Persona 5 | 12.82 | |
Accor Hotels | 12.30 | |
Monster High | 10.63 | |
The Last of Us | 10.09 | |
Resident Evil | 9.53 | |
Riot Games | 8.48 | |
Square Enix | 8.19 | |
Bandai Namco | 5.86 | |
Tiffany | 5.80 | |
League of Legends | 5.40 | |
RAZER | 5.26 | |
SpeedPaint | 4.97 | |
Sega | 4.95 | |
Movistar | 4.70 | |
Gundam | 4.69 | |
iHeartRadio Music Awards | 4.47 | |
Power Rangers | 4.31 | |
Final Fantasy | 3.98 | |
Verizon | 3.52 | |
Faber-Castell | 3.08 | |
BBC | 2.99 | |
Prismacolor | 2.82 | |
Tiffany & Co | 2.64 | |
Polaroid | 2.35 | |
Pokemon | 2.18 | |
Ubisoft | 2.15 | |
Activision Blizzard | 1.94 | |
Warner Bros | 1.93 | |
AMC | 1.88 | |
Pokemon Go | 1.87 | |
KitKat | 1.76 | |
Nintendo | 1.59 | |
Showtime | 1.53 | |
Pixar | 1.52 | |
shein | 1.27 | |
Paypal | 1.23 | |
SheInside | 1.18 | |
Los Angeles Lakers | 1.18 | |
Xbox | 1.17 | |
Coachella | 1.17 | |
Huawei | 1.11 | |
Marvel Entertainment | 1.11 | |
UNIQLO | 1.10 | |
Pepsi | 1.07 | |
HBO | 1.07 | |
McDonald's | 1.05 | |
Subaru | 1.02 | |
WWE | 1.01 | |
Converse | 1.01 |
Official Profiles
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LoginArtist: Dreamcatcher
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-09-10)
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Artist Performace Report
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Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
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