
Drake White
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-10
600,300
Social Media Followers
As of 2025-08-10
00:00:00
Hours Airplay
2025-10-07 18:50:18 UTC
Genres
Biography
Drake White keeps 25-34 & 35-44 audiences engaged throughout UNITED STATES, NIGERIA, CANADA. The composition is female-leaning (53%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 8,660 avg views per post, while Tiktok maintains continuity between bigger moments. Overlap with leading lifestyle names supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 600,300 · Engagements 503 · Rate 0.1% Posts 1,509 · Views 10,698 · Avg Likes 452 · Avg Comments 22 · Avg Views 10,698 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
25-34: 34% 35-44: 24% 18-24: 23% 45-64: 16% |
Largest: 25-34 (34%); next: 35-44 (24%) |
Gender Split |
Female: 53% Male: 47% Non-binary/Other: 0% |
Skews female (53%) |
Top Countries |
UNITED STATES (77%) NIGERIA (6%) CANADA (5%) UNITED KINGDOM (3%) BRAZIL (2%) |
Top regions: UNITED STATES (77%), NIGERIA (6%), CANADA (5%) |
Platform Engagement | Tiktok: 8,660 avg views/post · Youtube: 2,038 avg views/post | Best reach: Tiktok 8,660 avg views; best engagement: Tiktok 346 avg likes |
Top Brand Affinities
Brand | Category | Score |
---|---|---|
Affinity data is not available yet for this artist.
Use the “View Social Media Report” button above to see current social stats.
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Official Profiles
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LoginArtist: Drake White
The map shows every radio station that aired Drake White today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-05-25)
Total: 1,424,745
PLATFORM | TOTAL | % | |
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921,924 | 64.71% |
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488,691 | 34.30% |
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14,130 | 0.99% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
Radio Spins (2025-08-22)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
Aired At | Song | Station | Location | Duration (s) |
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2025-08-22 05:50:00 | Nuthin' But a Smile | Chris Country Radio | York, GB | 173 |
Popularity (2025-10-06)
Platform | % |
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No data. |