дора Brand Affinity ranks highest Dota 2 at 11.43% . Very Strong. Score DMDB 66.29% | Fanbase 61.43%

дора — pop artist from RU.

Russian singer, known for her teenage pop-rock music, rose to prominence in the mid-2010s. With a string of successful singles and albums, she has garnered a…

дора

Recognizable

Country: RU | Gender: female | Artist ID: 3f1343ee-22e6-11e9-8df9-00163ec5a2fb

Find Artist

Genres

poppoprussian poprussian alt popmainstream pop

Influential: 66.29% Fanbase: 61.43% Trending: 68.72%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Dota 2 • 11.43% • Very Strong

As of 2025-09-09

6,936,499

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 66.29% | Fanbase 61.43% | Trending 68.72% | CAREER STAGE: MAINSTREAM

Biography

Russian singer, known for her teenage pop-rock music, rose to prominence in the mid-2010s. With a string of successful singles and albums, she has garnered a loyal fan base both in Russia and internationally. Her music often explores themes of youth, love, and self-discovery, resonating with a younger audience.

Having started her music career at a young age, she quickly gained recognition for her distinctive voice and energetic performances. Over the years, she has evolved as an artist, experimenting with different musical styles while staying true to her pop-rock roots. With a growing discography and frequent live performances, she continues to establish herself as a prominent figure in the contemporary music scene.

Report Date: 2025-09-09

дора stands out with 18-24 & 25-34 audiences across RUSSIA, UKRAINE, UNITED STATES. The profile is male-leaning (54%), and content lands hardest on Tiktok, where posts average 324,750 avg views per post. Tiktok sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Dota 2, Maison Margiela, Lay's, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes дора a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist дора score 0.87% — Low bucket.

Brand: Dota 2Brand: Maison MargielaBrand: Lay's

Followers:6,936,499

Engagements:60,186

Rate:0.9%

Posts:809

Avg Likes:56,721

Avg Comments:1,079

Avg Views:380,358

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 6,936,499 · Engagements 60,186 · Rate 0.9% Posts 809 · Views 380,358 · Avg Likes 56,721 · Avg Comments 1,079 · Avg Views 380,358	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 56% 25-34: 24% 13-17: 12% 35-44: 5%	Largest: 18-24 (56%); next: 25-34 (24%)
Gender Split	Female: 46% Male: 54% Non-binary/Other: 0%	Skews male (54%)
Top Countries	RUSSIA (62%) UKRAINE (12%) UNITED STATES (7%) BELARUS (4%) KAZAKHSTAN (4%)	Top regions: RUSSIA (62%), UKRAINE (12%), UNITED STATES (7%)
Platform Engagement	Instagram: 23,333 avg likes/post · Tiktok: 324,750 avg views/post · Youtube: 55,608 avg views/post	Best reach: Tiktok 324,750 avg views; best engagement: Tiktok 32,100 avg likes

Top Brand Affinities

Dota 2

Score: 11.43

Maison Margiela

Score: 7.25

Lay's

Score: 7.16

Ableton

Score: 4.72

RAZER

Score: 4.53

Counter-Strike

Score: 4.45

Bershka

Score: 4.00

UEFA

Score: 3.53

The Witcher

Score: 3.40

Kodak

Score: 2.85

KFC

Score: 2.83

Burger King

Score: 2.58

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Top Brand Affinities

Brand	Category	Score
Dota 2		11.43
Maison Margiela		7.25
Lay's		7.16
Ableton		4.72
RAZER		4.53
Counter-Strike		4.45
Bershka		4.00
UEFA		3.53
The Witcher		3.40
Kodak		2.85
KFC		2.83
Burger King		2.58
Dr. Martens		2.07
Pepsi		1.87
UFC		1.86
ASICS		1.73
Tesla Motors		1.70
Grand Theft Auto		1.63
Snapseed		1.62
Fujifilm		1.55
CBS Television Studios		1.51
Puma		1.47
FIFA		1.41
Levi's		1.38
Xiaomi		1.35
CBS		1.34
Guess		1.26
Nissan		1.26
H&M		1.25
Vogue		1.25
Mazda		1.25
Tommy Hilfiger		1.24
Reebok		1.17
Lexus		1.16
Polaroid		1.12
Lamborghini		1.10
musical.ly		1.09
Beats Electronics		1.05
Vans		1.04
Calvin Klein		1.02
Sony		1.01
Coca-Cola		1.00
GoPro		0.95
Ferrari		0.93
Supreme		0.93
National Geographic		0.92
Porsche		0.91
Adidas		0.90
Subaru		0.90
PlayStation		0.86