Diana Ross Brand Affinity ranks highest Jean Paul Gaultier at 34.98% . Very Strong. Score DMDB 67.39% | Fanbase 60.56%

Diana Ross — pop artist from US.

Diana Ross, known for her success as a solo artist and as the lead singer of the Supremes in the 1960s, began her career with the vocal quartet Primettes in…

Diana Ross

Recognizable

Country: US | Gender: female | Artist ID: 11e81bc8-758f-62ca-b598-a0369fe50396

Find Artist

Genres

popadult standardsr&b, funk & soulquiet stormr&b/soulfunksouldiscomotowncontemporary r&brocksoft rockmellow gold

Influential: 67.39% Fanbase: 60.56% Trending: 70.81%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Jean Paul Gaultier • 34.98% • Very Strong

As of 2025-09-09

1,198,527

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 67.39% | Fanbase 60.56% | Trending 70.81% | CAREER STAGE: MAINSTREAM

Biography

Diana Ross, known for her success as a solo artist and as the lead singer of the Supremes in the 1960s, began her career with the vocal quartet Primettes in 1959. After achieving 12 number one pop hits with the Supremes, Ross launched a solo career in 1969. She found success with hits like "Ain't No Mountain High Enough" and ventured into acting with roles in films like Lady Sings the Blues and Mahogany.

Throughout the 1970s and 1980s, Ross continued to release successful albums and singles, including chart-toppers like "Do You Know Where You're Going To" and "Endless Love." Despite challenges in the late 1980s, Ross returned to Motown in 1989 and explored pop standards in the 1990s. She received various honors for her contributions to music and the performing arts, including the Presidential Medal of Freedom in 2016. Ross maintained a consistent presence in the music industry with tours, residencies, and anthologies released by Motown.

Report Date: 2025-09-09

Diana Ross reliably reaches 25-34 & 35-44 audiences in UNITED STATES, BRAZIL, UNITED KINGDOM. The base is heavily male (57%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Tiktok (46,800 avg views per post); Instagram layers on depth and replies. The audience sits near Jean Paul Gaultier, Accor Hotels, Grindr, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Diana Ross score 0.70% — Low bucket.

Brand: Jean Paul GaultierBrand: Accor HotelsBrand: Grindr

Followers:1,198,527

Engagements:8,347

Rate:0.7%

Posts:852

Avg Likes:8,164

Avg Comments:274

Avg Views:53,139

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,198,527 · Engagements 8,347 · Rate 0.7% Posts 852 · Views 53,139 · Avg Likes 8,164 · Avg Comments 274 · Avg Views 53,139	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 33% 35-44: 23% 18-24: 22% 45-64: 18%	Largest: 25-34 (33%); next: 35-44 (23%)
Gender Split	Female: 43% Male: 57% Non-binary/Other: 0%	Skews male (57%)
Top Countries	UNITED STATES (38%) BRAZIL (12%) UNITED KINGDOM (6%) PHILIPPINES (4%) NIGERIA (3%)	Top regions: UNITED STATES (38%), BRAZIL (12%), UNITED KINGDOM (6%)
Platform Engagement	Instagram: 6,439 avg likes/post · Tiktok: 46,800 avg views/post · Youtube: 6,339 avg views/post	Best reach: Tiktok 46,800 avg views; best engagement: Instagram 6,439 avg likes

Top Brand Affinities

Jean Paul Gaultier

Score: 34.98

Accor Hotels

Score: 17.24

Grindr

Score: 14.51

Galeries Lafayette

Score: 13.55

Vivienne Westwood

Score: 9.74

JACQUEMUS

Score: 8.66

Loewe

Score: 8.47

Lanvin

Score: 7.89

Maison Margiela

Score: 7.79

Macy's

Score: 7.61

Barbie

Score: 7.56

Dsquared

Score: 7.54

► Login to Open Full Social Media Report

Top Brand Affinities

Brand	Category	Score
Jean Paul Gaultier		34.98
Accor Hotels		17.24
Grindr		14.51
Galeries Lafayette		13.55
Vivienne Westwood		9.74
JACQUEMUS		8.66
Loewe		8.47
Lanvin		7.89
Maison Margiela		7.79
Macy's		7.61
Barbie		7.56
Dsquared		7.54
NBC		7.08
Tate Modern		6.90
Garnier		6.75
BALMAIN		6.46
Amstel		6.41
KARL LAGERFELD		6.30
Four Seasons		6.20
Fenty beauty		5.98
Steve Madden		5.73
FashionNova		5.56
Miu Miu		5.29
Verizon		5.23
CNN		5.12
MTV		5.00
OLD NAVY		4.96
Armani		4.69
Alexander McQueen		4.67
iHeartRadio Music Awards		4.65
HomeGoods		4.63
Target		4.58
Summit Entertainment		4.25
Jimmy Choo		4.21
Harrods		4.09
Vogue		3.97
Ferragamo		3.96
Paramount Pictures		3.92
NORDSTROM		3.83
TOM FORD		3.70
Tiffany		3.63
Versace		3.62
Martini		3.60
Hilton		3.49
Dolce & Gabbana		3.46
Coachella		3.45
ASOS		3.34
KENZO		3.31
Estee Lauder		3.18
Marc Jacobs		3.13