Dewa 19 Brand Affinity ranks highest Garuda Indonesia at 40.31% . Very Strong. Score DMDB 0.00% | Fanbase 0.00%

Dewa 19 — pop artist from ID.

Formed in 1986, Dewa 19, also known as Dewa and Down Beat, was a prominent rock band in Indonesia. The band underwent several lineup changes and released…

Dewa 19

Recognizable

Country: ID | Artist ID: 87f601cc-3b58-442e-a2dd-d7b487c0fb8f

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Genres

popindonesian popindonesian indierockclassic indonesian rockindonesian rockindonesian pop rock

Influential: 0.00% Fanbase: 0.00% Trending: 0.00%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Garuda Indonesia • 40.31% • Very Strong

As of 2025-09-09

903,464

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Recognizable

Biography

Formed in 1986, Dewa 19, also known as Dewa and Down Beat, was a prominent rock band in Indonesia. The band underwent several lineup changes and released nearly ten full-length albums, two compilations, and live recordings by 2008. Their debut album, Dewa 19, released in 1992, was a commercial success, earning the band accolades at the 1993 BASF Awards. Despite challenges such as member changes and legal disputes, Dewa 19 continued to release albums like Format Masa Depan (1994) and Terbaik Terbaik (1997). In 2007, the band released their ninth studio album, Kerajaan Cinta.

Report Date: 2025-09-09

Dewa 19 is a clear fit for 25-34 & 18-24 audiences with strength across INDONESIA, MALAYSIA, JAPAN. The audience is heavily male (70%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (25,800 avg views per post); Instagram builds the community layer. Affinity data highlights Garuda Indonesia, Oppo, Daihatsu, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Dewa 19 score 0.98% — Low bucket.

Brand: Garuda IndonesiaBrand: OppoBrand: Daihatsu

Followers:903,464

Engagements:8,856

Rate:1.0%

Posts:1,116

Avg Likes:8,787

Avg Comments:149

Avg Views:25,800

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 903,464 · Engagements 8,856 · Rate 1.0% Posts 1,116 · Views 25,800 · Avg Likes 8,787 · Avg Comments 149 · Avg Views 25,800	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 43% 18-24: 40% 35-44: 11% 13-17: 5%	Largest: 25-34 (43%); next: 18-24 (40%)
Gender Split	Female: 30% Male: 70% Non-binary/Other: 0%	Skews male (70%)
Top Countries	INDONESIA (95%) MALAYSIA (4%) JAPAN (0%) AUSTRALIA (0%) SINGAPORE (0%)	Top regions: INDONESIA (95%), MALAYSIA (4%), JAPAN (0%)
Platform Engagement	Instagram: 7,659 avg likes/post · Tiktok: 25,800 avg views/post	Best reach: Tiktok 25,800 avg views; best engagement: Instagram 7,659 avg likes

Top Brand Affinities

Garuda Indonesia

Score: 40.31

Oppo

Score: 18.86

Daihatsu

Score: 13.08

AirAsia

Score: 9.20

Hot Wheels

Score: 8.76

Datsun

Score: 6.85

Xiaomi

Score: 6.59

Gundam

Score: 5.68

Petronas

Score: 5.67

Yamaha

Score: 5.28

Bajaj

Score: 5.20

Nokia

Score: 5.06

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Top Brand Affinities

Brand	Category	Score
Garuda Indonesia		40.31
Oppo		18.86
Daihatsu		13.08
AirAsia		9.20
Hot Wheels		8.76
Datsun		6.85
Xiaomi		6.59
Gundam		5.68
Petronas		5.67
Yamaha		5.28
Bajaj		5.20
Nokia		5.06
Universal		4.04
G-shock		3.68
Snapseed		3.58
ASUS		3.52
Fujifilm		3.46
Pizza Hut		3.41
Suzuki		3.31
Honda		3.20
Scion		2.87
UNIQLO		2.75
Boeing		2.53
Intel		2.44
Mitsubishi Motors		2.43
Carrefour		2.38
Spotify Music		2.12
Transformers		2.10
New Balance		2.00
Volvo		2.00
Sony		1.99
Adobe		1.97
Harley-Davidson		1.86
Ducati		1.86
Samsung Group		1.84
Google		1.79
Vans		1.78
Toyota		1.76
National Geographic		1.69
Mitsubishi		1.68
Huawei		1.63
Converse		1.59
musical.ly		1.57
Marvel		1.55
Canon		1.44
Levi's		1.42
Mazda		1.23
Nissan		1.19
Nikon		1.16
FIFA		1.14