Demarco

Demarco — pop artist from JM.

Demarco, the multi-talented Jamaican artist, is renowned as a dancehall star, producer, and video director. Known for hits like “Fallen Soldiers” and “I Love…

Influence: 59.57% Fanbase: 42.56% Trending: 68.08% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Mixcloud • 26.02% • Very Strong

As of 2025-08-22

470,081

Social Media Followers

As of 2025-08-22

00:00:00

Hours Airplay

2025-10-08 15:06:48 UTC

Genres

poppophip-hop & raphip-hop/rapreggaedancehallreggaemodern reggaereggae fusionjamaican dancehallafricanbongo flavalatinsoca

Biography

Demarco, the multi-talented Jamaican artist, is renowned as a dancehall star, producer, and video director. Known for hits like “Fallen Soldiers” and “I Love My Life,” he has also contributed to the fusion of reggae and afrobeats with tracks such as “No Wahala.” Behind the scenes, Demarco has produced definitive dancehall riddims and penned songs for artists like Bounty Killer and Rihanna. After a successful career spanning over a decade, he is preparing to release his debut album, Melody, on October 22 through Ineffable Records based in Oakland, combining his Jamaican roots with international influences.

Top Brand Affinities

Report Date: 2025-08-22

Demarco engages 25-34 & 18-24 audiences with repeatable results in BRAZIL, UNITED STATES, JAMAICA. The fan base skews heavily male (64%), giving a straightforward map for media and merchandising. Velocity is clearest on Instagram (928 avg likes per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Mixcloud, Pro Tools, Hennessey, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Demarco score 0.20% — Low bucket.

Brand: MixcloudBrand: Pro ToolsBrand: Hennessey

Followers:470,081

Engagements:928

Rate:0.2%

Posts:293

Avg Likes:928

Avg Comments:67

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 470,081 · Engagements 928 · Rate 0.2% Posts 293 · Views 0 · Avg Likes 928 · Avg Comments 67 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 45% 18-24: 34% 35-44: 14% 13-17: 5%	Largest: 25-34 (45%); next: 18-24 (34%)
Gender Split	Female: 36% Male: 64% Non-binary/Other: 0%	Skews male (64%)
Top Countries	BRAZIL (20%) UNITED STATES (15%) JAMAICA (11%) INDIA (5%) INDONESIA (5%)	Top regions: BRAZIL (20%), UNITED STATES (15%), JAMAICA (11%)
Platform Engagement	Instagram: 928 avg likes/post	best engagement: Instagram 928 avg likes

Top Brand Affinities

Mixcloud

Score: 26.02

Pro Tools

Score: 20.28

Hennessey

Score: 16.54

Clarks

Score: 14.64

Amazon Music

Score: 11.67

Akai

Score: 10.43

Hennessy

Score: 10.17

Pioneer

Score: 7.99

Hot Topic

Score: 7.63

SoundCloud

Score: 5.83

Campari

Score: 5.74

Ableton

Score: 5.45

Brand	Category	Score
Mixcloud		26.02
Pro Tools		20.28
Hennessey		16.54
Clarks		14.64
Amazon Music		11.67
Akai		10.43
Hennessy		10.17
Pioneer		7.99
Hot Topic		7.63
SoundCloud		5.83
Campari		5.74
Ableton		5.45
iHeartRadio Music Awards		4.60
Smirnoff		3.77
Kodak		3.45
Beats Electronics		3.25
Philips		3.04
Spotify Music		2.73
ESPN		2.71
Timberland		2.45
shein		2.41
NBC		2.38
MTV		2.30
Fila		2.16
FashionNova		2.07
Fenty beauty		2.06
SheInside		2.06
BBC		2.04
KFC		1.99
Paramount Pictures		1.86
Bugatti		1.83
Lexus		1.79
NBA		1.70
Sneakerhead		1.67
FOREX		1.63
Red Bull		1.61
musical.ly		1.60
Rolex		1.59
Guinness		1.57
Heineken		1.56
Paypal		1.49
Grand Theft Auto		1.47
Versace		1.43
Forever 21		1.41
Pandora		1.41
Los Angeles Lakers		1.32
FIFA		1.23
New Balance		1.22
Puma		1.21
Guess		1.17

Official Profiles

Artist: Demarco

Date Range: 2025-10-08 → 2025-10-08

Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Demarco today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-25)

Total: 598,243

PLATFORM

TOTAL

[+]

Spotify

598,243

100.00%

[+]

Anghami

0.00%

[+]

Audiomack

0.00%

[+]

Jiosaavn

0.00%

[+]

Last.fm

0.00%

[+]

Pandora

0.00%

[+]

Tidal

0.00%

[+]

Yandex

0.00%

[+]

YouTube Artist

0.00%

Radio Spins (2025-08-22)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At	Song	Station	Location	Duration (s)
2025-08-22 12:58:34	Fallen Soldiers	Starr FM	Accra, GH	16
2025-08-22 12:21:50	City Lights	Tropiques FM	Paris, FR	119
2025-08-22 12:01:53	RudeBoy	Skala	Odense, DK	204
2025-08-22 11:30:07	RudeBoy	Hit 88.9 FM	Khalándrion, GR	206
2025-08-22 10:26:49	Mover	Mouv' Dancehall	Paris, FR	157
2025-08-22 04:54:30	Ryda	Mouv' Dancehall	Paris, FR	189
2025-08-22 02:38:21	RudeBoy	WWWQ	Atlanta, GA, US	70
2025-08-22 02:36:07	Give Thanks for Life	The Joint	Washington, D.C., US	296
2025-08-22 01:57:03	I Love My Life	NRG Radio	Nairobi, KE	4
2025-08-22 01:56:22	Hope	Radio Jambo	Nairobi, KE	191