
Deep Blue Something
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-22
3,931
Social Media Followers
As of 2025-08-22
00:00:00
Hours Airplay
2025-10-08 18:36:59 UTC
Genres
Biography
The upcoming album, "Lunar Phase," set for release in 2024, is not a concept album but instead aims to capture the essence of the musical era of 1992 when bands like Material Issue, Teenage Fanclub, The Charlatans, and Sugar were prominent influences on Deep Blue Something. The band intentionally avoided a modern sound, opting to recreate the nostalgic vibes of the early '90s when underground guitar bands were at their peak, just before the rise of grunge. Drawing from their initial sources of inspiration, Deep Blue Something's "Lunar Phase" seeks to recapture the spirit and sound of that era that shaped their musical identity.
Deep Blue Something reaches 25-34 & 35-44 audiences concentrated in UNITED STATES, UNITED KINGDOM, GERMANY. The demographic tilt is heavily male (58%), making the message easy to tune without losing breadth. Instagram delivers the top exposure at 82 avg likes per post, and Instagram maintains ongoing rapport. Affinity proximity to Live Nation, Ampeg, A Game of Tones suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 3,931 · Engagements 82 · Rate 2.1% Posts 342 · Views 0 · Avg Likes 82 · Avg Comments 2 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
25-34: 34% 35-44: 26% 45-64: 19% 18-24: 18% |
Largest: 25-34 (34%); next: 35-44 (26%) |
Gender Split |
Female: 42% Male: 58% Non-binary/Other: 0% |
Skews male (58%) |
Top Countries |
UNITED STATES (67%) UNITED KINGDOM (5%) GERMANY (3%) INDONESIA (2%) NIGERIA (2%) |
Top regions: UNITED STATES (67%), UNITED KINGDOM (5%), GERMANY (3%) |
Platform Engagement | Instagram: 82 avg likes/post | best engagement: Instagram 82 avg likes |
Top Brand Affinities
Live Nation
Ampeg
A Game of Tones
Pizza Lover
Houston Livestock Show and Rodeo
United
Outlast
Amazon Music
Efteling
iHeartRadio Music Awards
Free People
Verizon
Brand | Category | Score |
---|---|---|
Live Nation | 37.85 | |
Ampeg | 22.55 | |
A Game of Tones | 16.41 | |
Pizza Lover | 15.41 | |
Houston Livestock Show and Rodeo | 11.59 | |
United | 9.44 | |
Outlast | 8.65 | |
Amazon Music | 7.96 | |
Efteling | 7.32 | |
iHeartRadio Music Awards | 7.31 | |
Free People | 6.87 | |
Verizon | 6.52 | |
FOX | 6.44 | |
HBO | 5.87 | |
Oculus | 5.77 | |
NHL | 5.38 | |
Macy's | 5.10 | |
KARL LAGERFELD | 5.06 | |
Panasonic | 4.43 | |
Margaritaville | 4.24 | |
TripAdvisor | 4.21 | |
Superdry | 4.03 | |
Hilton | 3.93 | |
MasterCard Incorporated | 3.90 | |
Kickstarter | 3.74 | |
Leica | 3.72 | |
Coors | 3.62 | |
NBC | 3.62 | |
Monster Beverage | 3.43 | |
Dolce & Gabbana | 3.38 | |
ABC | 3.26 | |
Dr. Martens | 3.24 | |
Urban Outfitters | 3.06 | |
ASOS | 2.99 | |
Nickelodeon | 2.96 | |
MTV | 2.94 | |
TOM FORD | 2.88 | |
Columbia Pictures | 2.86 | |
NARS Cosmetics | 2.79 | |
Lululemon Athletica | 2.65 | |
Snoopy And The Peanuts Gang | 2.65 | |
Spotify Music | 2.58 | |
Hermès | 2.54 | |
Chrysler | 2.52 | |
Lollapalooza | 2.52 | |
2.52 | ||
Sunnies Studios | 2.51 | |
Martini | 2.50 | |
BBC | 2.45 | |
H&M | 2.44 |
Official Profiles
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LoginArtist: Deep Blue Something
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Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-22)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
Aired At | Song | Station | Location | Duration (s) |
---|---|---|---|---|
2025-08-22 07:50:34 | Breakfast at Tiffany's | Power 98 FM | Singapore, SG | 244 |
2025-08-22 07:49:56 | Breakfast at Tiffany's | Radio Ramasuri | Bayreuth, DE | 244 |
2025-08-22 07:32:25 | Breakfast at Tiffany's | Antenne [Bayern] | Munich, DE | 176 |
2025-08-22 06:45:57 | Breakfast at Tiffany's | HR Radio Dubrovnik | Dubrovnik, HR | 247 |
2025-08-22 06:14:35 | Breakfast at Tiffany's | 2UUS | Wollongong, AU | 3 |
2025-08-22 06:14:16 | Breakfast at Tiffany's | Gold 104.3 | Melbourne, AU | 4 |
2025-08-22 05:34:02 | Breakfast at Tiffany's | Magic | London, GB | 241 |
2025-08-22 05:09:22 | Breakfast at Tiffany's | Bosveld Stereo | Pretoria, ZA | 248 |
2025-08-22 05:06:03 | Breakfast at Tiffany's | 2WIN | Wollongong, AU | 235 |
2025-08-22 04:18:15 | Breakfast at Tiffany's | Eco 99 FM | Tel Aviv, IL | 240 |
Popularity (2025-10-07)
Platform | % |
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No data. |