Deca

Deca — pop artist from US.

Deca, a multifaceted artist based in NYC, was a key player in Denver's hip hop scene in the early 2000s. Known for his skills in rapping, producing, and visual…

Influence: 50.88% Fanbase: 23.00% Trending: 64.82% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Akai • 60.15% • Very Strong

As of 2025-08-22

30,414

Social Media Followers

As of 2025-08-22

00:00:00

Hours Airplay

2025-12-08 04:19:57 UTC

Genres

poppophip-hop & raphip-hop/rapnyc rapjazz rapcontemporary hip hophip hop

Biography

Deca, a multifaceted artist based in NYC, was a key player in Denver's hip hop scene in the early 2000s. Known for his skills in rapping, producing, and visual art, he has amassed a loyal fan base.

Top Brand Affinities

Report Date: 2025-08-22

Deca cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, UNITED KINGDOM, CANADA. A heavily male (83%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 21,965 avg views per post, while Youtube preserves the relationship between tentpoles. Affinity lines up with Akai, Ableton, Launchpad, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Deca score 5.53% — Very Strong bucket.

Brand: AkaiBrand: AbletonBrand: Launchpad

Followers:30,414

Engagements:1,681

Rate:5.5%

Posts:705

Avg Likes:1,538

Avg Comments:156

Avg Views:21,965

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 30,414 · Engagements 1,681 · Rate 5.5% Posts 705 · Views 21,965 · Avg Likes 1,538 · Avg Comments 156 · Avg Views 21,965	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 45% 25-34: 37% 35-44: 11% 13-17: 4%	Largest: 18-24 (45%); next: 25-34 (37%)
Gender Split	Female: 17% Male: 83% Non-binary/Other: 0%	Skews male (83%)
Top Countries	UNITED STATES (52%) UNITED KINGDOM (6%) CANADA (5%) GERMANY (4%) AUSTRALIA (3%)	Top regions: UNITED STATES (52%), UNITED KINGDOM (6%), CANADA (5%)
Platform Engagement	Instagram: 632 avg likes/post · Youtube: 21,965 avg views/post	Best reach: Youtube 21,965 avg views; best engagement: Youtube 906 avg likes

Top Brand Affinities

Akai

Score: 60.15

Ableton

Score: 31.26

Launchpad

Score: 25.96

MOOG

Score: 24.31

Mixcloud

Score: 21.30

Amazon Music

Score: 14.10

Pro Tools

Score: 12.14

Beats Electronics

Score: 11.17

SoundCloud

Score: 9.50

Coors

Score: 6.63

Spotify Music

Score: 6.25

Pacific Northwest Wonderland

Score: 6.22

Brand	Category	Score
Akai		60.15
Ableton		31.26
Launchpad		25.96
MOOG		24.31
Mixcloud		21.30
Amazon Music		14.10
Pro Tools		12.14
Beats Electronics		11.17
SoundCloud		9.50
Coors		6.63
Spotify Music		6.25
Pacific Northwest Wonderland		6.22
Pioneer		6.02
Kickstarter		4.82
Prismacolor		4.26
Sega		4.08
Comedy Central		4.06
Fallout		4.01
Matrix		3.82
Cartoon Network		3.80
Showtime		3.73
Paramount Pictures		3.54
Carhartt		3.51
Kodak		2.93
Gundam		2.92
Coachella		2.81
Columbia Pictures		2.74
A Game of Tones		2.62
Nickelodeon		2.58
Hennessy		2.56
Adobe		2.50
Airbnb		2.38
Mulberry		2.37
Budweiser		2.35
Activision Blizzard		2.32
Polaroid		2.30
Nintendo		2.27
Paypal		2.14
Cadillac		2.11
Sneakerhead		2.09
Warner Bros		2.05
Fujifilm		1.97
Star Wars		1.86
Vans		1.84
The North Face		1.82
Transformers		1.81
Pepsi		1.79
Tesla Motors		1.75
Supreme		1.74
Lush		1.71