Dear Jane

Dear Jane — asian artist from HK.

Dear Jane, a prominent Hong Kong band formed in 2003, comprises Tim (Lead Vocalist), Jackal (Bassist), Howie (Guitarist), and Nice (Drummer). Known for their…

Influence: 51.18% Fanbase: 26.10% Trending: 63.73% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Cathay Pacific • 47.29% • Very Strong

As of 2025-08-21

187,847

Social Media Followers

As of 2025-08-21

00:00:00

Hours Airplay

2025-10-08 16:53:13 UTC

Genres

asiancantopop

Biography

Dear Jane, a prominent Hong Kong band formed in 2003, comprises Tim (Lead Vocalist), Jackal (Bassist), Howie (Guitarist), and Nice (Drummer). Known for their original music spanning pop-rock to punk, the band has steadily grown in reputation from their debut album "100" to their ongoing 9th studio album "Limerence", solidifying their status as one of Hong Kong's favorite bands.

Top Brand Affinities

Report Date: 2025-08-21

Dear Jane resonates most with 25-34 & 18-24 audiences and shows durable presence in CHINA, JAPAN, TAIWAN. With a heavily male (58%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (435 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Cathay Pacific, HSBC, Gundam makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Dear Jane score 2.10% — Strong bucket.

Brand: Cathay PacificBrand: HSBCBrand: Gundam

Followers:187,847

Engagements:3,948

Rate:2.1%

Posts:2,373

Avg Likes:3,948

Avg Comments:12

Avg Views:435

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 187,847 · Engagements 3,948 · Rate 2.1% Posts 2,373 · Views 435 · Avg Likes 3,948 · Avg Comments 12 · Avg Views 435	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 49% 18-24: 40% 13-17: 9% 35-44: 2%	Largest: 25-34 (49%); next: 18-24 (40%)
Gender Split	Female: 42% Male: 58% Non-binary/Other: 0%	Skews male (58%)
Top Countries	CHINA (75%) JAPAN (4%) TAIWAN (3%) UNITED STATES (3%) AUSTRALIA (3%)	Top regions: CHINA (75%), JAPAN (4%), TAIWAN (3%)
Platform Engagement	Instagram: 3,943 avg likes/post · Youtube: 435 avg views/post	Best reach: Youtube 435 avg views; best engagement: Instagram 3,943 avg likes

Top Brand Affinities

Cathay Pacific

Score: 47.29

HSBC

Score: 33.30

Gundam

Score: 15.51

McCafé

Score: 11.20

Maison Margiela

Score: 10.78

7-Eleven

Score: 9.01

Bandai Namco

Score: 8.91

Dyson

Score: 8.47

Loewe

Score: 6.98

Fujifilm

Score: 6.27

Summit Entertainment

Score: 6.15

Shiseido

Score: 5.61

Brand	Category	Score
Cathay Pacific		47.29
HSBC		33.30
Gundam		15.51
McCafé		11.20
Maison Margiela		10.78
7-Eleven		9.01
Bandai Namco		8.91
Dyson		8.47
Loewe		6.98
Fujifilm		6.27
Summit Entertainment		6.15
Shiseido		5.61
Miu Miu		5.35
Pokemon Go		5.33
Leica		4.82
MasterCard Incorporated		4.68
Shake Shack		4.52
Lego		4.35
G-shock		4.31
Pizza Hut		3.84
Bulgari		3.48
New Balance		3.39
Sony		3.35
UEFA		3.34
Stüssy		3.25
UNIQLO		3.17
Boeing		3.14
Panasonic		3.03
Tiffany & Co		2.89
Kodak		2.79
Supreme		2.77
Hennessy		2.68
NBA		2.62
Montblanc		2.60
Tiffany		2.59
LEGOLAND		2.58
Snoopy And The Peanuts Gang		2.54
Walt Disney		2.52
Baileys		2.46
Sneakerhead		2.41
IKEA		2.33
Pokemon		2.16
Pantone Inc		2.14
KitKat		2.11
Coca-Cola		2.10
Reebok		2.10
Los Angeles Lakers		2.09
Pandora		2.08
Starbucks		2.08
Chanel		1.98