Deafheaven

Deafheaven — rock artist from US.

Deafheaven, originally a duo formed in 2010 and now a quintet, are a San Francisco-based metal band known for their experimental sound, blending elements of…

Influence: 59.68% Fanbase: 43.05% Trending: 68.00% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Ampeg • 76.03% • Very Strong

As of 2025-08-21

168,208

Social Media Followers

As of 2025-08-21

00:00:00

Hours Airplay

2025-10-08 18:46:19 UTC

Genres

rockrockmetalblackgazemetalpost-metalusbmatmospheric black metalblack metal

Biography

Deafheaven, originally a duo formed in 2010 and now a quintet, are a San Francisco-based metal band known for their experimental sound, blending elements of black metal, shoegaze, post-rock, and arena rock. Their discography includes acclaimed albums like Sunbather, New Bermuda, and Ordinary Corrupt Human Love, with their latest release, Infinite Granite, showcasing a departure from their metal roots towards dream pop and alternative rock influences.

Led by George Clarke and Kerry McCoy, Deafheaven's evolution as a band has seen them expand their sound and lineup over the years, incorporating a warmer, more emotionally diverse approach to black metal. From their early demo that caught the attention of Deathwish Inc. to extensive touring and critical success with albums like New Bermuda, the band has continued to push boundaries and explore new musical territories. With their latest releases and ongoing tenth-anniversary celebrations, Deafheaven remains a dynamic force in the metal and alternative music scenes.

Top Brand Affinities

Report Date: 2025-08-21

Deafheaven stands out with 25-34 & 18-24 audiences across UNITED STATES, BRAZIL, CANADA. The profile is heavily male (85%), and content lands hardest on Youtube, where posts average 25,585 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Ampeg, Impericon, MOOG, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Deafheaven a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Deafheaven score 2.96% — Strong bucket.

Brand: AmpegBrand: ImpericonBrand: MOOG

Followers:168,208

Engagements:4,984

Rate:3.0%

Posts:65

Avg Likes:4,914

Avg Comments:160

Avg Views:25,585

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 168,208 · Engagements 4,984 · Rate 3.0% Posts 65 · Views 25,585 · Avg Likes 4,914 · Avg Comments 160 · Avg Views 25,585	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 43% 18-24: 35% 35-44: 14% 13-17: 4%	Largest: 25-34 (43%); next: 18-24 (35%)
Gender Split	Female: 15% Male: 85% Non-binary/Other: 0%	Skews male (85%)
Top Countries	UNITED STATES (27%) BRAZIL (6%) CANADA (4%) MEXICO (4%) CHILE (4%)	Top regions: UNITED STATES (27%), BRAZIL (6%), CANADA (4%)
Platform Engagement	Instagram: 4,108 avg likes/post · Youtube: 25,585 avg views/post	Best reach: Youtube 25,585 avg views; best engagement: Instagram 4,108 avg likes

Top Brand Affinities

Ampeg

Score: 76.03

Impericon

Score: 53.28

MOOG

Score: 31.51

Sennheiser

Score: 14.05

Bloodborne

Score: 12.35

Ableton

Score: 9.59

Pro Tools

Score: 9.54

Spotify Music

Score: 7.42

Capcom

Score: 6.69

The Last of Us

Score: 6.45

Fallout

Score: 5.43

Kickstarter

Score: 5.02

Brand	Category	Score
Ampeg		76.03
Impericon		53.28
MOOG		31.51
Sennheiser		14.05
Bloodborne		12.35
Ableton		9.59
Pro Tools		9.54
Spotify Music		7.42
Capcom		6.69
The Last of Us		6.45
Fallout		5.43
Kickstarter		5.02
Resident Evil		4.98
Final Fantasy		4.86
Pilsner Urquell		4.53
Gundam		4.43
Kodak		4.40
Bethesda Softworks		4.40
SoundCloud		4.38
Sega		4.29
Carhartt		4.02
Warner Bros		3.98
NHL		3.97
Coors		3.95
Columbia Pictures		3.90
Fujifilm		3.87
Taco Bell		3.85
Leica		3.71
Mortal Kombat		3.62
Dr. Martens		3.55
Comedy Central		3.47
Nintendo		3.43
WWE		3.31
Olympus		3.28
Lollapalooza		3.28
Tinder		3.21
Nickelodeon		3.17
Paramount Pictures		3.16
Star Wars		3.03
MTV		3.00
Coachella		2.98
Stüssy		2.96
Showtime		2.93
Polaroid		2.90
The Witcher		2.85
Vans		2.80
A Game of Tones		2.80
Guinness		2.58
HBO		2.55
New Balance		2.49