Dead or Alive
Genres
0
Total Streams
308,000
Social Media Followers
00:00:00
Hours Airplay
Biography
Following their breakthrough success, Dead or Alive continued to release albums and singles, with Pete Burns and Steve Coy remaining as the core members. Despite lineup changes over the years, the band maintained a loyal fan base and continued their musical journey with albums like Fan the Flame, Part One, and Nukleopatra. The untimely deaths of Burns and Coy marked the end of an era for the iconic dance-pop group.
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Artist Affinity estimates how strongly an artist’s audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 308,000 · Engagements 1,606 · Rate 0.5% Posts 45 · Views 93,393 · Avg Likes 1,521 · Avg Comments 80 · Avg Views 93,393 |
Combine reach (followers / views) with ER to size both impact and responsiveness; posts show cadence, likes/comments/avg views proxy content quality. |
| Age Breakdown |
18-24: 36% 25-34: 33% 35-44: 18% 45-64: 9% |
Largest: 18-24 (36%); next: 25-34 (33%) |
| Gender Split |
Female: 36% Male: 64% Non-binary/Other: 0% |
Skews male (64%) |
| Top Countries |
UNITED STATES (20%) BRAZIL (10%) UNITED KINGDOM (6%) MEXICO (5%) JAPAN (4%) |
Top regions: UNITED STATES (20%), BRAZIL (10%), UNITED KINGDOM (6%) |
| Platform Engagement | Youtube: 93,393 avg views/post | Best reach: Youtube 93,393 avg views; best engagement: Youtube 1,521 avg likes |
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
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Total Streams (2025-08-24)
Total: 0 — Est. Royalty: $0.00
| Platform | Total | Royalty ($) | % | |
|---|---|---|---|---|
| [+] |
Anghami |
0 | 0.00 | 0.00% |
| [+] |
Audiomack |
0 | 0.00 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00 | 0.00% |
| [+] |
Last.fm |
0 | 0.00 | 0.00% |
| [+] |
Pandora |
0 | 0.00 | 0.00% |
| [+] |
Spotify |
0 | 0.00 | 0.00% |
| [+] |
Tidal |
0 | 0.00 | 0.00% |
| [+] |
Yandex |
0 | 0.00 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00 | 0.00% |
Radio Spins (2025-08-24)
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| No spins for today. | ||||
Popularity (2025-08-23)
| Platform | % |
|---|---|
| No data. | |
Daily Report: 2025-08-22 ? 2025-08-23
Streams: 0 ? 0 (+0.00%)
Royalties: $0.00 ? $0.00 (+0.00)
Audience Growth (followers)
| Platform | 2025-08-22 | 2025-08-23 | Change |
|---|
Popularity Change (%)
| Platform | 2025-08-22 | 2025-08-23 | Change |
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Streaming Audience Growth
| Platform | 2025-08-22 | 2025-08-23 | Change |
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Radio Airplay Change (min)
| Song | 2025-08-22 | 2025-08-23 | Change |
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Streams & Royalties
| Metric | 2025-08-22 | 2025-08-23 | Change |
|---|---|---|---|
| Streams | 0 | 0 | +0 |
| Royalties | $0.00 | $0.00 | +0.00 |