Dead by April

Dead by April — electronic artist from SE.

Dead by April, a Swedish metalcore band formed in Gothenburg in 2007, achieved early success with their debut single "Losing You" in 2009. Comprising members…

Influence: 59.60% Fanbase: 44.19% Trending: 67.31% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Impericon • 114.24% • Very Strong

As of 2025-08-21

370,958

Social Media Followers

As of 2025-08-21

00:00:00

Hours Airplay

2025-10-08 18:39:14 UTC

Genres

electronictrancecoremetalalternative metalmetalcoremelodic metalcoreswedish metalcoremetalmetalcore/deathcore

Biography

Dead by April, a Swedish metalcore band formed in Gothenburg in 2007, achieved early success with their debut single "Losing You" in 2009. Comprising members Jimmie Strimell, Pontus Hjelm, Johan Olsson, Marcus Wesslén, and Alexander Svenningson, they gained attention with a self-titled demo before signing with Universal Music for their commercial recording debut. Their chart-topping single led to their full-length album debut, Dead by April, which reached number two on the charts, followed by the release of "What Can I Say."

After lineup changes and album releases, including Incomparable in 2011 and Let the World Know in 2014, Dead by April continued to evolve their sound. Their fourth studio album, Worlds Collide, was released in 2017 under Spinefarm, showcasing the band's progression in the metalcore genre. With a solid discography and a dedicated fan base, Dead by April remains a prominent force in the metal music scene.

Top Brand Affinities

Report Date: 2025-08-21

Dead by April has momentum with 18-24 & 25-34 audiences—particularly in EGYPT, UNITED STATES, RUSSIA. A heavily male (71%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 6,626 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Impericon, Live Nation, Gamescom signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Dead by April score 0.50% — Low bucket.

Brand: ImpericonBrand: Live NationBrand: Gamescom

Followers:370,958

Engagements:1,849

Rate:0.5%

Posts:1,109

Avg Likes:1,767

Avg Comments:76

Avg Views:12,845

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 370,958 · Engagements 1,849 · Rate 0.5% Posts 1,109 · Views 12,845 · Avg Likes 1,767 · Avg Comments 76 · Avg Views 12,845	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 53% 25-34: 35% 35-44: 5% 13-17: 5%	Largest: 18-24 (53%); next: 25-34 (35%)
Gender Split	Female: 29% Male: 71% Non-binary/Other: 0%	Skews male (71%)
Top Countries	EGYPT (45%) UNITED STATES (16%) RUSSIA (10%) BRAZIL (6%) INDIA (6%)	Top regions: EGYPT (45%), UNITED STATES (16%), RUSSIA (10%)
Platform Engagement	Instagram: 955 avg likes/post · Tiktok: 6,626 avg views/post · Youtube: 6,219 avg views/post	Best reach: Tiktok 6,626 avg views; best engagement: Instagram 955 avg likes

Top Brand Affinities

Impericon

Score: 114.24

Live Nation

Score: 25.95

Gamescom

Score: 14.49

Amazon Music

Score: 11.33

Square Enix

Score: 9.94

World of Warcraft

Score: 9.33

Sennheiser

Score: 8.95

Tekken

Score: 7.77

Resident Evil

Score: 7.74

Monster Beverage

Score: 7.67

The Witcher

Score: 6.64

The Last of Us

Score: 6.46

Brand	Category	Score
Impericon		114.24
Live Nation		25.95
Gamescom		14.49
Amazon Music		11.33
Square Enix		9.94
World of Warcraft		9.33
Sennheiser		8.95
Tekken		7.77
Resident Evil		7.74
Monster Beverage		7.67
The Witcher		6.64
The Last of Us		6.46
God of War		6.11
Hot Topic		5.91
Final Fantasy		5.68
Capcom		5.67
Mortal Kombat		5.67
Jagermeister		5.50
RAZER		4.90
Bandai Namco		4.85
Sega		4.80
AMC		4.74
Fallout		4.33
League of Legends		4.24
NHL		4.09
Opel		3.97
Pokemon Go		3.81
Counter-Strike		3.78
Jack Daniels		3.75
ASUS		3.54
PlayStation		3.26
Volvo		3.23
Vans		3.22
Ubisoft		3.18
Xbox		3.05
Spotify Music		2.98
Nintendo		2.96
Nokia		2.93
Call of Duty		2.81
Gundam		2.69
Sony		2.66
Activision Blizzard		2.54
Star Wars		2.42
Dr. Martens		2.34
HBO		2.25
Marvel Entertainment		2.21
Pokemon		2.16
Huawei		2.15
Warner Bros		2.15
Primark		2.14