Dea Matrona
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-21
555,103
Social Media Followers
As of 2025-08-21
00:00:00
Hours Airplay
2025-12-07 16:53:03 UTC
Genres
Biography
Dea Matrona has momentum with 45-64 & 25-34 audiences—particularly in UNITED STATES, UNITED KINGDOM, CANADA. A heavily male (92%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 18,000 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Ampeg, Akg, Pro Tools signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 555,103 · Engagements 11,112 · Rate 2.0% Posts 506 · Views 35,585 · Avg Likes 10,807 · Avg Comments 163 · Avg Views 35,585 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
45-64: 39% 25-34: 23% 35-44: 21% 18-24: 15% |
Largest: 45-64 (39%); next: 25-34 (23%) |
| Gender Split |
Female: 8% Male: 92% Non-binary/Other: 0% |
Skews male (92%) |
| Top Countries |
UNITED STATES (29%) UNITED KINGDOM (16%) CANADA (6%) BRAZIL (5%) GERMANY (4%) |
Top regions: UNITED STATES (29%), UNITED KINGDOM (16%), CANADA (6%) |
| Platform Engagement | Instagram: 7,534 avg likes/post · Tiktok: 18,000 avg views/post · Youtube: 17,585 avg views/post | Best reach: Tiktok 18,000 avg views; best engagement: Instagram 7,534 avg likes |
Top Brand Affinities
Ampeg
Akg
Pro Tools
Life Is Strange
Sennheiser
Guinness
Ableton
SpeedPaint
The Witcher
Hot Topic
Spotify Music
Fallout
| Brand | Category | Score |
|---|---|---|
| Ampeg | 26.94 | |
| Akg | 19.60 | |
| Pro Tools | 15.04 | |
| Life Is Strange | 10.56 | |
| Sennheiser | 9.82 | |
| Guinness | 8.27 | |
| Ableton | 8.25 | |
| SpeedPaint | 6.54 | |
| The Witcher | 5.33 | |
| Hot Topic | 5.21 | |
| Spotify Music | 4.58 | |
| Fallout | 3.88 | |
| Jack Daniels | 3.76 | |
| Leica | 3.46 | |
| Columbia Pictures | 3.35 | |
| Tesco | 3.17 | |
| Yamaha | 3.16 | |
| musical.ly | 3.10 | |
| Dr. Martens | 3.09 | |
| Panasonic | 3.09 | |
| Topshop | 3.08 | |
| SoundCloud | 2.84 | |
| HBO | 2.77 | |
| Showtime | 2.76 | |
| BBC | 2.69 | |
| Beats Electronics | 2.57 | |
| NBC | 2.57 | |
| Warner Bros | 2.49 | |
| AMC | 2.48 | |
| Primark | 2.41 | |
| ASOS | 2.31 | |
| Harley-Davidson | 2.30 | |
| MTV | 2.18 | |
| Star Wars | 2.16 | |
| Chrysler | 2.15 | |
| Lush | 2.13 | |
| Kodak | 2.09 | |
| Budweiser | 2.06 | |
| Jaguar | 2.06 | |
| Cadillac | 1.97 | |
| Heineken | 1.92 | |
| Polaroid | 1.89 | |
| Pixar | 1.78 | |
| Nintendo | 1.77 | |
| Converse | 1.70 | |
| Sony | 1.69 | |
| Transformers | 1.67 | |
| Vans | 1.56 | |
| Renault | 1.50 | |
| The North Face | 1.47 |
Official Profiles
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LoginArtist: Dea Matrona
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
