
Dave Matthews Band
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
1,385,932
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
The band's upcoming 10th studio album, "Walk Around the Moon," is set to be released on May 19, 2023, under RCA Records. With a discography that includes 9 studio albums and various live recordings, Dave Matthews Band has collectively sold 38 million CDs and DVDs. Despite the passing of founding member LeRoi Moore in 2008, the band has continued to thrive with new members such as Jeff Coffin, Rashawn Ross, Tim Reynolds, and Buddy Strong joining the lineup. Additionally, the group has made significant contributions to philanthropic causes through their Bama Works Fund, raising over $65 million for various initiatives.
Dave Matthews Band commands interest from 25-34 & 35-44 audiences in UNITED STATES, BRAZIL, CANADA. With a heavily male (67%) base, collaborations tied to style, access, or drops tend to land. Tiktok delivers predictable visibility (5,204 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Live Nation, Barstool Sports, Akg points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 1,385,932 · Engagements 2,270 · Rate 0.2% Posts 6,210 · Views 10,313 · Avg Likes 2,236 · Avg Comments 56 · Avg Views 10,313 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
25-34: 40% 35-44: 25% 18-24: 19% 45-64: 14% |
Largest: 25-34 (40%); next: 35-44 (25%) |
Gender Split |
Female: 33% Male: 67% Non-binary/Other: 0% |
Skews male (67%) |
Top Countries |
UNITED STATES (56%) BRAZIL (12%) CANADA (4%) ITALY (3%) UNITED KINGDOM (2%) |
Top regions: UNITED STATES (56%), BRAZIL (12%), CANADA (4%) |
Platform Engagement | Instagram: 1,830 avg likes/post · Tiktok: 5,204 avg views/post · Youtube: 5,109 avg views/post | Best reach: Tiktok 5,204 avg views; best engagement: Instagram 1,830 avg likes |
Top Brand Affinities
Live Nation
Barstool Sports
Akg
Verizon
Delta
Sennheiser
Pacific Northwest Wonderland
Publix
Gillette
Margaritaville
Busch
Kroger
Brand | Category | Score |
---|---|---|
Live Nation | 28.55 | |
Barstool Sports | 18.33 | |
Akg | 15.53 | |
Verizon | 10.09 | |
Delta | 8.89 | |
Sennheiser | 8.75 | |
Pacific Northwest Wonderland | 8.10 | |
Publix | 7.60 | |
Gillette | 7.50 | |
Margaritaville | 7.30 | |
Busch | 7.19 | |
Kroger | 6.99 | |
Coors | 6.96 | |
ESPN | 6.20 | |
The Home Depot | 6.13 | |
NORDSTROM | 6.03 | |
Chick-fil-A | 5.22 | |
American Airlines | 5.13 | |
Free People | 4.87 | |
Bud Light | 4.67 | |
Pilsner Urquell | 4.59 | |
NBC | 4.55 | |
BarkBox | 4.37 | |
Lollapalooza | 4.16 | |
Target | 4.15 | |
NHL | 4.08 | |
Heinz | 3.84 | |
Columbia Pictures | 3.71 | |
Guinness | 3.63 | |
NFL | 3.43 | |
Budweiser | 3.41 | |
Sunnies Studios | 3.09 | |
Lululemon Athletica | 3.02 | |
Costco | 2.90 | |
MTV | 2.80 | |
Jeep | 2.79 | |
Paramount Pictures | 2.78 | |
Comedy Central | 2.74 | |
Bellagio | 2.73 | |
Nickelodeon | 2.68 | |
Chipotle Mexican Grill | 2.66 | |
PetSmart | 2.65 | |
Volvo | 2.61 | |
Coachella | 2.53 | |
Emporium | 2.53 | |
The Olympic Games | 2.45 | |
Martini | 2.40 | |
Cadillac | 2.36 | |
Walmart | 2.35 | |
Tinder | 2.32 |
Official Profiles
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LoginArtist: Dave Matthews Band
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-09-10)
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Artist Performace Report
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Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
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