Dasha
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-21
577,830
Social Media Followers
As of 2025-08-21
00:00:00
Hours Airplay
2025-12-07 11:46:16 UTC
Genres
Biography
With its roots deeply embedded in American culture, country music continues to be a popular genre known for its heartfelt lyrics and relatable storytelling. Artists like Johnny Cash, Dolly Parton, and Garth Brooks have helped shape the genre and create timeless classics that resonate with listeners of all ages. Despite evolving trends in the music industry, country music remains a staple in popular music, with contemporary artists like Taylor Swift and Luke Combs continuing to push the genre forward while staying true to its traditional roots.
Dasha resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED STATES, UNITED KINGDOM, CANADA. With a female-leaning (51%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (9,143 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Live Nation, Amazon Music, Nasty Gal makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 577,830 · Engagements 5,314 · Rate 0.9% Posts 713 · Views 9,143 · Avg Likes 5,296 · Avg Comments 113 · Avg Views 9,143 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 43% 25-34: 32% 35-44: 12% 45-64: 7% |
Largest: 18-24 (43%); next: 25-34 (32%) |
| Gender Split |
Female: 51% Male: 49% Non-binary/Other: 0% |
Skews female (51%) |
| Top Countries |
UNITED STATES (41%) UNITED KINGDOM (12%) CANADA (5%) GERMANY (5%) BRAZIL (3%) |
Top regions: UNITED STATES (41%), UNITED KINGDOM (12%), CANADA (5%) |
| Platform Engagement | Instagram: 4,792 avg likes/post · Youtube: 9,143 avg views/post | Best reach: Youtube 9,143 avg views; best engagement: Instagram 4,792 avg likes |
Top Brand Affinities
Live Nation
Amazon Music
Nasty Gal
Ariat
Ableton
Brandy Melville
Barstool Sports
Free People
REVOLVE
Lollapalooza
Barbie
Coachella
| Brand | Category | Score |
|---|---|---|
| Live Nation | 20.79 | |
| Amazon Music | 18.03 | |
| Nasty Gal | 17.95 | |
| Ariat | 15.84 | |
| Ableton | 13.20 | |
| Brandy Melville | 13.15 | |
| Barstool Sports | 12.97 | |
| Free People | 12.84 | |
| REVOLVE | 12.53 | |
| Lollapalooza | 10.03 | |
| Barbie | 9.74 | |
| Coachella | 9.51 | |
| Urban Outfitters | 9.19 | |
| Pro Tools | 8.67 | |
| Houston Livestock Show and Rodeo | 7.99 | |
| Glossier | 7.89 | |
| Bud Light | 7.58 | |
| Steve Madden | 7.19 | |
| NHL | 6.95 | |
| Spotify Music | 6.94 | |
| Verizon | 6.80 | |
| SoundCloud | 6.07 | |
| American Eagle | 6.01 | |
| Macy's | 5.96 | |
| iHeartRadio Music Awards | 5.67 | |
| NBC | 5.37 | |
| Hot Topic | 5.28 | |
| Dr. Martens | 4.95 | |
| Margaritaville | 4.95 | |
| Coach | 4.89 | |
| Monster Beverage | 4.85 | |
| Budweiser | 4.65 | |
| Abercrombie & Fitch | 4.23 | |
| Coors | 4.21 | |
| Target | 4.02 | |
| UGG | 3.88 | |
| NORDSTROM | 3.87 | |
| Columbia Pictures | 3.86 | |
| Gillette | 3.76 | |
| Lululemon Athletica | 3.73 | |
| Kodak | 3.72 | |
| ESPN | 3.61 | |
| Taco Bell | 3.59 | |
| Busch | 3.28 | |
| Hollister Co | 3.08 | |
| GMC | 3.07 | |
| Dodge | 2.98 | |
| Beats Electronics | 2.71 | |
| Forever 21 | 2.63 | |
| MTV | 2.60 |
Official Profiles
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LoginArtist: Dasha
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-14 07:59 UTC | Dasha, Vladimir Cauchemar, Banbz | La Suite | Brest, France | |
| 2026-03-15 01:30 UTC | Old Dominion, Dasha, Alexandra Kay | Red Hill Auditorium | Perth, Australia |
