Daryl Hall & John Oates
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
1,337,838
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-08 07:45:42 UTC
Genres
Biography
Throughout the decades, Hall & Oates continued to release music and tour, both as a duo and individually. Their impact on the music industry was recognized with multiple gold and platinum awards, including their induction into the Rock & Roll Hall of Fame in 2014. Their enduring legacy is marked by a string of hits and a diverse discography that spans various genres and styles.
Daryl Hall & John Oates commands interest from 25-34 & 18-24 audiences in UNITED STATES, BRAZIL, NIGERIA. With a heavily male (67%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (115,086 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Live Nation, Ampeg, MOOG points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,337,838 · Engagements 7,260 · Rate 0.5% Posts 1,825 · Views 149,436 · Avg Likes 6,932 · Avg Comments 278 · Avg Views 149,436 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 33% 18-24: 26% 35-44: 23% 45-64: 15% |
Largest: 25-34 (33%); next: 18-24 (26%) |
| Gender Split |
Female: 33% Male: 67% Non-binary/Other: 0% |
Skews male (67%) |
| Top Countries |
UNITED STATES (43%) BRAZIL (9%) NIGERIA (5%) CANADA (5%) UNITED KINGDOM (4%) |
Top regions: UNITED STATES (43%), BRAZIL (9%), NIGERIA (5%) |
| Platform Engagement | Instagram: 4,262 avg likes/post · Tiktok: 34,350 avg views/post · Youtube: 115,086 avg views/post | Best reach: Youtube 115,086 avg views; best engagement: Instagram 4,262 avg likes |
Top Brand Affinities
Live Nation
Ampeg
MOOG
Amazon Music
Sennheiser
Pro Tools
iHeartRadio Music Awards
MTV
NBC
Movistar
FOX
Columbia Pictures
| Brand | Category | Score |
|---|---|---|
| Live Nation | 28.58 | |
| Ampeg | 21.63 | |
| MOOG | 17.54 | |
| Amazon Music | 14.81 | |
| Sennheiser | 10.58 | |
| Pro Tools | 9.23 | |
| iHeartRadio Music Awards | 7.64 | |
| MTV | 6.96 | |
| NBC | 6.69 | |
| Movistar | 6.57 | |
| FOX | 6.43 | |
| Columbia Pictures | 6.18 | |
| Margaritaville | 5.93 | |
| Paramount Pictures | 5.68 | |
| Ableton | 5.16 | |
| Macy's | 4.98 | |
| Spotify Music | 4.93 | |
| CNN | 4.88 | |
| Verizon | 4.78 | |
| Sega | 4.66 | |
| NHL | 4.59 | |
| NFL | 4.33 | |
| Warner Bros | 4.22 | |
| Mortal Kombat | 4.07 | |
| Coors | 4.05 | |
| ESPN | 3.87 | |
| Taco Bell | 3.77 | |
| Comedy Central | 3.76 | |
| Gillette | 3.70 | |
| Bethesda Softworks | 3.65 | |
| Martini | 3.50 | |
| Summit Entertainment | 3.48 | |
| AMC | 3.47 | |
| SoundCloud | 3.32 | |
| Cadillac | 3.26 | |
| Budweiser | 3.24 | |
| PetSmart | 3.19 | |
| Beats Electronics | 3.18 | |
| Heinz | 3.16 | |
| Star Wars | 3.05 | |
| WWE | 2.99 | |
| Los Angeles Lakers | 2.92 | |
| Busch | 2.84 | |
| Nickelodeon | 2.79 | |
| Lollapalooza | 2.77 | |
| Transformers | 2.77 | |
| Philips | 2.72 | |
| Guinness | 2.72 | |
| Pepsi | 2.62 | |
| Walmart | 2.61 |
Official Profiles
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LoginArtist: Daryl Hall & John Oates
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Concerts
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|---|---|---|---|---|
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