Darshan Raval

Darshan Raval — pop artist from IN.

Darshan Raval, born in Ahmedabad in 1994, gained recognition as a contestant on India’s Raw Star before achieving a breakthrough with his appearance on the…

Influence: 72.91% Fanbase: 77.37% Trending: 70.68% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

Maruti • 6.18% • Very Strong

As of 2025-10-01

23,341,042

Social Media Followers

As of 2025-10-01

00:00:00

Hours Airplay

2025-12-07 09:30:46 UTC

Genres

popdesi popgujarati popindian poppopasianmodern bollywood

Biography

Darshan Raval, born in Ahmedabad in 1994, gained recognition as a contestant on India’s Raw Star before achieving a breakthrough with his appearance on the soundtrack of the 2015 film Prem Ratan Dhan Payo. Since then, he has built a well-received discography that spans various genres and languages, including Hindi, Gujarati, and Telugu. Tracks like “Teri Aankhon Mein”, “Mehrama”, “Judaiyaan”, and “Is Qadar” have contributed to his global appeal and garnered support from notable music directors like Himesh Reshammiya. With a unique ability to convey emotion through his music, Raval has established himself as a distinctive talent with a dedicated fan base.

Top Brand Affinities

Report Date: 2025-10-01

Darshan Raval speaks to 18-24 & 25-34 audiences with measurable traction in INDIA, BANGLADESH, PAKISTAN. Composition is heavily male (77%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (128,914 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Maruti, Mahindra, PlayerUnknown's Battlegrounds, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Darshan Raval score 1.23% — Moderate bucket.

Brand: MarutiBrand: MahindraBrand: PlayerUnknown's Battlegrounds

Followers:23,341,042

Engagements:286,803

Rate:1.2%

Posts:573

Avg Likes:286,543

Avg Comments:2,593

Avg Views:128,914

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 23,341,042 · Engagements 286,803 · Rate 1.2% Posts 573 · Views 128,914 · Avg Likes 286,543 · Avg Comments 2,593 · Avg Views 128,914	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 63% 25-34: 27% 13-17: 7% 35-44: 2%	Largest: 18-24 (63%); next: 25-34 (27%)
Gender Split	Female: 23% Male: 77% Non-binary/Other: 0%	Skews male (77%)
Top Countries	INDIA (77%) BANGLADESH (10%) PAKISTAN (4%) UNITED STATES (3%) NEPAL (2%)	Top regions: INDIA (77%), BANGLADESH (10%), PAKISTAN (4%)
Platform Engagement	Instagram: 278,375 avg likes/post · Youtube: 128,914 avg views/post	Best reach: Youtube 128,914 avg views; best engagement: Instagram 278,375 avg likes

Top Brand Affinities

Maruti

Score: 6.18

Mahindra

Score: 6.08

PlayerUnknown's Battlegrounds

Score: 5.63

Bajaj

Score: 4.40

Selfiegram

Score: 4.16

Snapseed

Score: 3.98

musical.ly

Score: 3.61

KTM

Score: 3.31

FashionNova

Score: 2.93

MTV

Score: 2.85

National Geographic

Score: 2.35

Canon

Score: 2.24

Brand	Category	Score
Maruti		6.18
Mahindra		6.08
PlayerUnknown's Battlegrounds		5.63
Bajaj		4.40
Selfiegram		4.16
Snapseed		3.98
musical.ly		3.61
KTM		3.31
FashionNova		2.93
MTV		2.85
National Geographic		2.35
Canon		2.24
Travelgram		2.19
A Game of Tones		1.95
Gymshark		1.88
Beats Electronics		1.86
Nikon		1.83
Xiaomi		1.61
Hyundai		1.60
Puma		1.57
KFC		1.52
Suzuki		1.48
Ray-Ban		1.39
Levi's		1.38
Rolex		1.33
SheInside		1.30
Forever 21		1.25
Zara		1.18
H&M		1.18
Tommy Hilfiger		1.15
Apple		1.10
Calvin Klein		1.05
Gucci		0.99
WWE		0.98
Sony		0.98
Samsung Group		0.93
Yamaha		0.92
Marvel Entertainment		0.84
FIFA		0.82
Adobe		0.82
Vogue		0.79
Lamborghini		0.78
Ferrari		0.76
Nike		0.74
Supreme		0.71
SoundCloud		0.70
HBO		0.67
Honda		0.66
Toyota		0.64
Chevrolet		0.63