Darren Styles

Darren Styles — electronic artist from GB.

Darren Styles is a prominent DJ and producer in the world of harder electronic dance music, consistently delivering chart-topping solo tracks and…

Influence: 56.68% Fanbase: 38.06% Trending: 66.00% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Trancefamily • 110.54% • Very Strong

As of 2025-08-21

229,444

Social Media Followers

As of 2025-08-21

00:00:00

Hours Airplay

2025-10-08 16:53:44 UTC

Genres

electronicdancebouncy househardcore technoelectronicpunkhappy hardcore

Biography

Darren Styles is a prominent DJ and producer in the world of harder electronic dance music, consistently delivering chart-topping solo tracks and collaborations, notably with Da Tweekaz and W&W. His versatility is evident in hits like "Switch," embraced by top DJs globally. With the success of his debut album "SkyDivin'," reaching number 4 on the UK Album chart and selling over a quarter of a million copies, Darren has solidified his position as a leading figure in the genre.

Notable milestones in Darren's career include being the first UK Hardcore artist to perform at EDC Las Vegas in 2013 and securing debut sets at major festivals like Tomorrowland, Parookaville, and Creamfields. His electrifying performances, from intimate club shows to sold-out headline gigs worldwide, showcase his infectious energy and enduring appeal to audiences of all sizes.

Top Brand Affinities

Report Date: 2025-08-21

Darren Styles keeps 18-24 & 25-34 audiences engaged throughout UNITED KINGDOM, UNITED STATES, AUSTRALIA. The composition is heavily male (75%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 40,700 avg views per post, while Tiktok maintains continuity between bigger moments. Overlap with Trancefamily, iHeartRaves, Pioneer supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Darren Styles score 3.44% — Very Strong bucket.

Brand: TrancefamilyBrand: iHeartRavesBrand: Pioneer

Followers:229,444

Engagements:7,901

Rate:3.4%

Posts:594

Avg Likes:7,157

Avg Comments:190

Avg Views:48,470

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 229,444 · Engagements 7,901 · Rate 3.4% Posts 594 · Views 48,470 · Avg Likes 7,157 · Avg Comments 190 · Avg Views 48,470	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 44% 25-34: 37% 35-44: 12% 13-17: 4%	Largest: 18-24 (44%); next: 25-34 (37%)
Gender Split	Female: 25% Male: 75% Non-binary/Other: 0%	Skews male (75%)
Top Countries	UNITED KINGDOM (27%) UNITED STATES (13%) AUSTRALIA (6%) GERMANY (5%) JAPAN (4%)	Top regions: UNITED KINGDOM (27%), UNITED STATES (13%), AUSTRALIA (6%)
Platform Engagement	Instagram: 3,094 avg likes/post · Tiktok: 40,700 avg views/post · Youtube: 7,770 avg views/post	Best reach: Tiktok 40,700 avg views; best engagement: Tiktok 3,741 avg likes

Top Brand Affinities

Trancefamily

Score: 110.54

iHeartRaves

Score: 103.78

Pioneer

Score: 38.13

Mixcloud

Score: 38.03

Tomorrowland

Score: 25.41

Ableton

Score: 16.20

Vauxhall

Score: 11.61

Alphalete

Score: 10.95

SoundCloud

Score: 10.28

River Island

Score: 9.07

Jagermeister

Score: 8.40

Grey Goose

Score: 7.96

Brand	Category	Score
Trancefamily		110.54
iHeartRaves		103.78
Pioneer		38.13
Mixcloud		38.03
Tomorrowland		25.41
Ableton		16.20
Vauxhall		11.61
Alphalete		10.95
SoundCloud		10.28
River Island		9.07
Jagermeister		8.40
Grey Goose		7.96
Movistar		5.77
Myprotein		5.68
Emporium		4.99
boohoo		4.78
Superdry		4.51
Lush		4.14
Beats Electronics		4.07
Coachella		3.91
Smirnoff		3.84
Tesco		3.77
Final Fantasy		3.62
Heineken		3.28
Lollapalooza		3.28
Primark		3.22
Spotify Music		3.12
Cadbury		3.04
Monster Beverage		3.03
Gundam		2.89
Stüssy		2.85
Red Bull		2.79
Dr. Martens		2.71
Gymshark		2.70
Pokemon Go		2.65
Baileys		2.60
Sunnies Studios		2.51
ASOS		2.46
McLaren		2.45
Aston Martin		2.43
Hollister Co		2.41
Nintendo		2.29
Rover		2.27
Vans		2.25
Ubisoft		2.25
The North Face		2.20
Subaru		2.20
PlayStation		2.18
Mitsubishi Motors		2.15
Volkswagen		2.15