Darren Espanto

Darren Espanto

Country: PH | Gender: male | Artist ID: 11e81bc1-8983-dcea-9de9-a0369fe50396

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Genres

poppopmainstream popasian popasianopm
Influential: 49.70% Fanbase: 36.10% Trending: 56.51%
Report Date: 2025-08-21

0

Total Streams

4,639,914

Social Media Followers

00:00:00

Hours Airplay

Scores

Score: DMDB 49.70% | Fanbase 36.10% | Trending 56.51% | CAREER STAGE: MID_LEVEL

Biography

Darren Espanto, the Canadian-Filipino artist known for his success on The Voice Kids Philippines, has become a Superstar in the Philippine entertainment industry over the past 9 years. With a string of record-breaking hits and sold-out shows, the 22-year-old singer-songwriter continues to push the boundaries of his talent and achieve new milestones in his career. Recognized as "Asia’s Pop Heartthrob," Darren has garnered over 70 music awards and has performed in major concerts around the world, solidifying his status as one of the industry’s brightest talents.

As the youngest mainstay on the popular musical variety show ASAP Natin ‘To in the Philippines, Darren Espanto has proven himself alongside the country’s veteran performers. Notably, he holds the distinction of being the youngest artist to headline a sold-out solo concert at the prestigious MOA Arena at just 14 years old. With a track record that includes performances for global leaders and high-profile events, Darren’s latest single "Bibitaw Na" showcases his ongoing evolution as a versatile and passionate artist.

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Report Date: 2025-08-21

Artist Affinity estimates how strongly an artist’s audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Higher ER means a tighter, more responsive fan connection. Pair ER with reach (views/followers) to gauge both intensity and scale. Spikes can occur during viral moments—use 30–90 day averages for steadier context.
Connection Strength
Artist Darren Espanto score 0.26%Low bucket.
Brand: Jollibee Brand: Penshoppe Brand: Alden
Followers:4,639,914
Engagements:12,290
Rate:0.3%
Posts:5,524
Views:67,097
Avg Likes:12,137
Avg Comments:333
Avg Views:67,097

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 4,639,914 · Engagements 12,290 · Rate 0.3%
Posts 5,524 · Views 67,097 · Avg Likes 12,137 · Avg Comments 333 · Avg Views 67,097
Combine reach (followers / views) with ER to size both impact and responsiveness; posts show cadence, likes/comments/avg views proxy content quality.
Age Breakdown 18-24: 54%
25-34: 28%
13-17: 12%
35-44: 4%
Largest: 18-24 (54%); next: 25-34 (28%)
Gender Split Female: 62%
Male: 38%
Non-binary/Other: 0%
Skews female (62%)
Top Countries PHILIPPINES (73%)
INDONESIA (7%)
UNITED STATES (4%)
CANADA (2%)
BRAZIL (1%)
Top regions: PHILIPPINES (73%), INDONESIA (7%), UNITED STATES (4%)
Platform Engagement Instagram: 9,331 avg likes/post · Youtube: 67,097 avg views/post Best reach: Youtube 67,097 avg views; best engagement: Instagram 9,331 avg likes

Top Brand Affinities

Jollibee
Score: 56.06
Penshoppe
Score: 48.78
Alden
Score: 32.91
Kraft Foods
Score: 12.14
Yakult
Score: 11.03
Pfizer
Score: 8.88
T.G.I. Friday's
Score: 5.73
Dunkin' Donuts
Score: 4.56
Skechers
Score: 4.24
Sunnies Studios
Score: 3.34
Pic Collage
Score: 2.79
KitKat
Score: 2.68
Top Brand Affinities
Brand Category Score
Jollibee 56.06
Penshoppe 48.78
Alden 32.91
Kraft Foods 12.14
Yakult 11.03
Pfizer 8.88
T.G.I. Friday's 5.73
Dunkin' Donuts 4.56
Skechers 4.24
Sunnies Studios 3.34
Pic Collage 2.79
KitKat 2.68
Ferrero 2.65
Snickers 2.58
Petronas 2.29
KFC 2.11
McDonald's 2.00
Starbucks 1.98
LEGOLAND 1.90
UNIQLO 1.87
Fujifilm 1.66
Coachella 1.65
New Balance 1.63
Bellagio 1.49
H&M 1.42
Los Angeles Lakers 1.23
Huawei 1.22
Snapseed 1.07
Universal 1.02
OREO 1.01
Pepsi 1.00
SWAROVSKI 1.00
Spotify Music 0.92
Coca-Cola 0.91
Polaroid 0.90
Travelgram 0.89
The Olympic Games 0.89
Maybelline 0.88
Louis Vuitton 0.81
Nutella 0.70
Walt Disney 0.66
MAC Cosmetics 0.64
Adidas 0.63
Samsung Group 0.61
musical.ly 0.60
Vans 0.57
Nintendo 0.55
Prada 0.55
Christian Dior 0.52
Converse 0.51

Total Streams (2025-08-24)

Total: 0 — Est. Royalty: $0.00

Platform Total Royalty ($) %
[+] Anghami Anghami 0 0.00 0.00%
[+] Audiomack Audiomack 0 0.00 0.00%
[+] Jiosaavn Jiosaavn 0 0.00 0.00%
[+] Last.fm Last.fm 0 0.00 0.00%
[+] Pandora Pandora 0 0.00 0.00%
[+] Spotify Spotify 0 0.00 0.00%
[+] Tidal Tidal 0 0.00 0.00%
[+] Yandex Yandex 0 0.00 0.00%
[+] YouTube Artist YouTube Artist 0 0.00 0.00%

Radio Spins (2025-08-24)

Aired At Song Station Location Duration (s)
No spins for today.

Popularity (2025-08-23)

Platform%
No data.

Daily Report: 2025-08-22 ? 2025-08-23

Streams: 0 ? 0 (+0.00%)

Royalties: $0.00 ? $0.00 (+0.00)

Audience Growth (followers)
Platform2025-08-222025-08-23Change
Popularity Change (%)
Platform2025-08-222025-08-23Change
Streaming Audience Growth
Platform2025-08-222025-08-23Change
Radio Airplay Change (min)
Song2025-08-222025-08-23Change
Streams & Royalties
Metric2025-08-222025-08-23Change
Streams00+0
Royalties$0.00$0.00+0.00