Darkoo
Genres
0
Total Streams
1,769,530
Social Media Followers
00:00:00
Hours Airplay
Biography
Highlighted by British Vogue for breaking stereotypes with her style and sound, Darkoo's meteoric rise signals her trajectory towards superstardom. With a UK number one hit and accolades from industry peers, she continues to captivate audiences with her boundary-pushing music and innovative approach to genre blending.
Login to view Real time Streaming & Song Audience, Social media Influence, Drill Down Metrics, Global Charts Position, Radio Airplay, AI Insight and Predictive Analysis for Darkoo.
Artist Affinity estimates how strongly an artist’s audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,769,530 · Engagements 37,320 · Rate 2.1% Posts 389 · Views 348,950 · Avg Likes 35,307 · Avg Comments 489 · Avg Views 348,950 |
Combine reach (followers / views) with ER to size both impact and responsiveness; posts show cadence, likes/comments/avg views proxy content quality. |
| Age Breakdown |
18-24: 57% 25-34: 32% 13-17: 8% 35-44: 3% |
Largest: 18-24 (57%); next: 25-34 (32%) |
| Gender Split |
Female: 47% Male: 53% Non-binary/Other: 0% |
Skews male (53%) |
| Top Countries |
UNITED KINGDOM (27%) UNITED STATES (13%) GHANA (10%) KENYA (7%) FRANCE (7%) |
Top regions: UNITED KINGDOM (27%), UNITED STATES (13%), GHANA (10%) |
| Platform Engagement | Instagram: 1,914 avg likes/post · Tiktok: 338,800 avg views/post · Youtube: 10,150 avg views/post | Best reach: Tiktok 338,800 avg views; best engagement: Tiktok 33,050 avg likes |
Top Brand Affinities
boohoo
MISSGUIDED
Palm Angels
ITV
Mixcloud
River Island
ASOS
Selfridges
True Religion
Primark
Alexander Wang
Nakd
| Brand | Category | Score |
|---|---|---|
| boohoo | 40.01 | |
| MISSGUIDED | 25.87 | |
| Palm Angels | 22.81 | |
| ITV | 22.40 | |
| Mixcloud | 20.54 | |
| River Island | 20.48 | |
| ASOS | 18.35 | |
| Selfridges | 14.39 | |
| True Religion | 13.07 | |
| Primark | 11.71 | |
| Alexander Wang | 11.69 | |
| Nakd | 11.39 | |
| JACQUEMUS | 10.72 | |
| FashionNova | 10.56 | |
| Marni | 9.83 | |
| shein | 9.75 | |
| Foot Locker | 9.50 | |
| Fenty beauty | 9.36 | |
| Amazon Music | 8.60 | |
| Vauxhall | 8.42 | |
| Hennessy | 8.23 | |
| New Era | 8.06 | |
| SheInside | 7.86 | |
| Barbie | 7.65 | |
| Alexander McQueen | 7.26 | |
| Topshop | 7.00 | |
| Champion | 6.78 | |
| Pioneer | 6.76 | |
| Vivienne Westwood | 6.74 | |
| Dsquared | 6.11 | |
| Maison Margiela | 6.08 | |
| Urban Outfitters | 6.01 | |
| SoundCloud | 5.94 | |
| Kiko | 5.86 | |
| H&M | 5.72 | |
| Loewe | 5.66 | |
| Kappa | 5.56 | |
| Bershka | 5.46 | |
| NARS Cosmetics | 5.44 | |
| Harrods | 5.30 | |
| Zara | 4.83 | |
| CNN | 4.65 | |
| Steve Madden | 4.50 | |
| Moncler | 4.47 | |
| Coach | 4.44 | |
| Balenciaga | 4.40 | |
| BALMAIN | 4.31 | |
| Pull&Bear | 4.28 | |
| Fendi | 4.25 | |
| Versace | 4.03 |
Total Streams (2025-08-24)
Total: 0 — Est. Royalty: $0.00
| Platform | Total | Royalty ($) | % | |
|---|---|---|---|---|
| [+] |
Anghami |
0 | 0.00 | 0.00% |
| [+] |
Audiomack |
0 | 0.00 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00 | 0.00% |
| [+] |
Last.fm |
0 | 0.00 | 0.00% |
| [+] |
Pandora |
0 | 0.00 | 0.00% |
| [+] |
Spotify |
0 | 0.00 | 0.00% |
| [+] |
Tidal |
0 | 0.00 | 0.00% |
| [+] |
Yandex |
0 | 0.00 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00 | 0.00% |
Radio Spins (2025-08-24)
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| No spins for today. | ||||
Popularity (2025-08-23)
| Platform | % |
|---|---|
| No data. | |
Daily Report: 2025-08-22 ? 2025-08-23
Streams: 0 ? 0 (+0.00%)
Royalties: $0.00 ? $0.00 (+0.00)
Audience Growth (followers)
| Platform | 2025-08-22 | 2025-08-23 | Change |
|---|
Popularity Change (%)
| Platform | 2025-08-22 | 2025-08-23 | Change |
|---|
Streaming Audience Growth
| Platform | 2025-08-22 | 2025-08-23 | Change |
|---|
Radio Airplay Change (min)
| Song | 2025-08-22 | 2025-08-23 | Change |
|---|
Streams & Royalties
| Metric | 2025-08-22 | 2025-08-23 | Change |
|---|---|---|---|
| Streams | 0 | 0 | +0 |
| Royalties | $0.00 | $0.00 | +0.00 |