Measure Artist Music with AI Measure Artist Music with AI
Measure Artist Music with AI
Darkiel

Darkiel

Country: PR | Gender: male | Artist ID: 11e81bc3-cc80-fd50-98fc-a0369fe50396

Find Artist

Genres

hip-hop & raptrap latinolatinlatinreggaetonreggaeton flowperreourbano latino
Influential: 53.97% Fanbase: 29.15% Trending: 66.38%
Report Date: 2025-08-21

0

Total Streams

6,011,562

Social Media Followers

00:00:00

Hours Airplay

Scores

Score: DMDB 53.97% | Fanbase 29.15% | Trending 66.38% | CAREER STAGE: MID_LEVEL

Biography

Omar David Hernández Colón, professionally known as Darkiel, launched his music career at the age of nineteen in his native Puerto Rico, gaining initial recognition through his freestyle performances on the Facebook page Freestyle Manía. With over two dozen music videos released, Darkiel has amassed a significant following, with hits like "Vestida Preciosa," "Donde Estarás" featuring Farruko, "Nadie Muere de Amor" with Amenazzy, and the recent success "Me Siento Bien" alongside Jamaican artist Shaggy, totaling over 342 million views on YouTube and 3.6 million followers on Instagram.

In addition to his music endeavors, Darkiel surprised audiences with his impressive acting in the Netflix biographical series Nicky Jam: El Ganador, portraying the younger version of the renowned Puerto Rican reggaeton artist Nicky Jam. Currently, Darkiel is gearing up for the release of his new music project in collaboration with BMG, Chosen Few, CMN, and Onfire Music.

Login to view Real time Streaming & Song Audience, Social media Influence, Drill Down Metrics, Global Charts Position, Radio Airplay, AI Insight and Predictive Analysis for Darkiel.

Sign up to Refresh Artist Data Next refresh: —

Artist Affinity

► Open Full Social Media Report
Report Date: 2025-08-21

Artist Affinity estimates how strongly an artist’s audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Higher ER means a tighter, more responsive fan connection. Pair ER with reach (views/followers) to gauge both intensity and scale. Spikes can occur during viral moments—use 30–90 day averages for steadier context.
Connection Strength
Artist Darkiel score 1.18% — Moderate bucket.
Brand: Movistar Brand: Suavecito Brand: Andis
Followers:6,011,562
Engagements:71,026
Rate:1.2%
Posts:354
Views:1,429,392
Avg Likes:69,210
Avg Comments:1,245
Avg Views:1,429,392

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 6,011,562 · Engagements 71,026 · Rate 1.2%
Posts 354 · Views 1,429,392 · Avg Likes 69,210 · Avg Comments 1,245 · Avg Views 1,429,392 		Combine reach (followers / views) with ER to size both impact and responsiveness; posts show cadence, likes/comments/avg views proxy content quality.
Age Breakdown 18-24: 68%
25-34: 21%
13-17: 8%
35-44: 2%
 Largest: 18-24 (68%); next: 25-34 (21%)
Gender Split Female: 33%
Male: 67%
Non-binary/Other: 0% 		Skews male (67%)
Top Countries COLOMBIA (15%)
CHILE (12%)
ECUADOR (11%)
ARGENTINA (10%)
PERU (9%)
 Top regions: COLOMBIA (15%), CHILE (12%), ECUADOR (11%)
Platform Engagement Instagram: 39,865 avg likes/post · Tiktok: 168,950 avg views/post · Youtube: 1,260,442 avg views/post Best reach: Youtube 1,260,442 avg views; best engagement: Instagram 39,865 avg likes

Top Brand Affinities

Movistar
Score: 10.90
Suavecito
Score: 10.25
Andis
Score: 7.39
Barber Shop Connect
Score: 5.55
VidaSana
Score: 2.90
Cafecito
Score: 2.79
Sprite
Score: 1.76
FashionNova
Score: 1.74
musical.ly
Score: 1.72
Los Angeles Lakers
Score: 1.71
Spotify Music
Score: 1.58
Guess
Score: 1.58
Top Brand Affinities
Brand Category Score
Movistar 10.90
Suavecito 10.25
Andis 7.39
Barber Shop Connect 5.55
VidaSana 2.90
Cafecito 2.79
Sprite 1.76
FashionNova 1.74
musical.ly 1.72
Los Angeles Lakers 1.71
Spotify Music 1.58
Guess 1.58
Versace 1.55
Beats Electronics 1.44
shein 1.38
Herbalife 1.38
Lamborghini 1.34
SoundCloud 1.31
Supreme 1.27
Rolex 1.20
Adidas 1.18
SheInside 1.16
Balenciaga 1.13
NBA 1.09
Nike 1.09
Puma 1.07
FIFA 1.07
Gucci 1.07
Justin Bieber 1.04
Tommy Hilfiger 1.00
Red Bull 0.92
Honda 0.91
Pepsi 0.90
Nissan 0.88
Pandora 0.88
Yamaha 0.84
Sony 0.83
Suzuki 0.82
Mazda 0.82
Vans 0.81
PlayStation 0.81
Chevrolet 0.81
Coca-Cola 0.80
Netflix 0.79
Universal 0.76
Prada 0.76
Toyota 0.76
Ferrari 0.69
Louis Vuitton 0.66
Porsche 0.63

Total Streams (2025-08-23)

Total: 0 — Est. Royalty: $0.00

Platform Total Royalty ($) %
[+] Anghami Anghami 0 0.00 0.00%
[+] Audiomack Audiomack 0 0.00 0.00%
[+] Jiosaavn Jiosaavn 0 0.00 0.00%
[+] Last.fm Last.fm 0 0.00 0.00%
[+] Pandora Pandora 0 0.00 0.00%
[+] Spotify Spotify 0 0.00 0.00%
[+] Tidal Tidal 0 0.00 0.00%
[+] Yandex Yandex 0 0.00 0.00%
[+] YouTube Artist YouTube Artist 0 0.00 0.00%

Radio Spins (2025-08-23)

Aired At Song Station Location Duration (s)
No spins for today.

Popularity (2025-08-22)

Platform%
No data.

Daily Report: 2025-08-21 ? 2025-08-22

Streams: 0 ? 0 (+0.00%)

Royalties: $0.00 ? $0.00 (+0.00)

Audience Growth (followers)
Platform2025-08-212025-08-22Change
Popularity Change (%)
Platform2025-08-212025-08-22Change
Streaming Audience Growth
Platform2025-08-212025-08-22Change
Radio Airplay Change (min)
Song2025-08-212025-08-22Change
Streams & Royalties
Metric2025-08-212025-08-22Change
Streams00+0
Royalties$0.00$0.00+0.00
Brilliant Minds Ventures LLC © 2024. All Rights Reserved.