Darin

Darin

Country: SE | Gender: male

Influence: 53.85% Fanbase: 35.41% Trending: 63.07% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Nelly.com • 140.66% • Very Strong

As of 2025-08-21

221,623

Social Media Followers

As of 2025-08-21

00:00:00

Hours Airplay

2025-10-08 18:40:56 UTC

Genres

poppopswedish popswedish idol popclassic swedish pophip-hop & raprapeuropeaneuropop

Biography

Swedish artist Darin began his music career at 14, writing songs before debuting with Sony Music at 17. His first single, ”Money for Nothing,” topped the charts, leading to a platinum-selling album, ”The Anthem.” With eight albums to his name, all achieving Platinum or Gold status, Darin's success continued with his record label Dex Music, releasing hits like ”Fjärilar I magen” and ”Tvillingen.” His track ”Ta mig tillbaka” became a standout, reaching 6x platinum in Sweden, while he dominated radio play in 2018 and embarked on his first Swedish arena tour in 2019.

Darin Marketing Affinity & Brand Fit Data

Report Date: 2025-08-21

Darin reliably reaches 18-24 & 25-34 audiences in SWEDEN, VIETNAM, UNITED STATES. The base is female-leaning (54%), paving the way for collaborations that read as status, style, and scene. The strongest distribution channel is Youtube (66,689 avg views per post); Instagram layers on depth and replies. The audience sits near Nelly.com, Tele2, Ericsson, making streetwear, music platforms, and lifestyle products a natural expansion. The partnership writes itself—and the comments back it up.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Darin score 2.55%Strong bucket.
Brand: Nelly.comBrand: Tele2Brand: Ericsson
Followers:221,623
Engagements:5,650
Rate:2.5%
Posts:537
Views:100,339
Avg Likes:5,441
Avg Comments:260
Avg Views:100,339

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 221,623 · Engagements 5,650 · Rate 2.5%
Posts 537 · Views 100,339 · Avg Likes 5,441 · Avg Comments 260 · Avg Views 100,339
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 56%
25-34: 32%
13-17: 5%
35-44: 5%
Largest: 18-24 (56%); next: 25-34 (32%)
Gender Split Female: 54%
Male: 46%
Non-binary/Other: 0%
Skews female (54%)
Top Countries SWEDEN (22%)
VIETNAM (12%)
UNITED STATES (10%)
UNITED KINGDOM (4%)
CHINA (4%)
Top regions: SWEDEN (22%), VIETNAM (12%), UNITED STATES (10%)
Platform Engagement Instagram: 3,815 avg likes/post · Tiktok: 33,650 avg views/post · Youtube: 66,689 avg views/post Best reach: Youtube 66,689 avg views; best engagement: Instagram 3,815 avg likes

Top Brand Affinities

Nelly.com
Score: 140.66
Tele2
Score: 130.08
Ericsson
Score: 64.77
Swedbank
Score: 62.77
Gant
Score: 22.48
Nakd
Score: 17.32
Rituals
Score: 16.00
TUI Group
Score: 10.69
H&M Home
Score: 10.26
Acne Studios
Score: 7.83
Carlsberg
Score: 7.55
KARL LAGERFELD
Score: 5.70
Brand Category Score
Nelly.com 140.66
Tele2 130.08
Ericsson 64.77
Swedbank 62.77
Gant 22.48
Nakd 17.32
Rituals 16.00
TUI Group 10.69
H&M Home 10.26
Acne Studios 7.83
Carlsberg 7.55
KARL LAGERFELD 5.70
Husqvarna Motorcycles 5.33
ASOS 5.19
Volvo 4.72
Lufthansa 4.65
Lollapalooza 4.27
TOM FORD 4.14
Harrods 4.13
Daniel Wellington 4.02
IKEA 3.94
Aperol 3.91
Pfizer 3.74
Campari 3.29
H&M 2.88
Lindt 2.82
Marc Jacobs 2.76
Spotify Music 2.76
Baileys 2.62
Olaplex 2.59
Michael Kors 2.46
Hermès 2.44
Dolce & Gabbana 2.40
Primark 2.39
Armani 2.35
Versace 2.34
MTV 2.34
Philips 2.08
Pepsi 2.03
Dr. Martens 1.98
ASICS 1.96
Bershka 1.93
Tinder 1.93
LEGOLAND 1.93
Snickers 1.80
Guess 1.79
Pokemon Go 1.69
Pic Collage 1.68
Showtime 1.68
HBO 1.64

Official Profiles

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Artist: Darin

Date Range: 2025-10-08 → 2025-10-08
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Darin today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-21)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-21 08:09:41 Moonlight Radio Kiss Kiss Napoli Campania, IT 150
2025-08-21 08:05:20 Mimosa Rix FM Stockholm, SE 182
2025-08-21 07:34:16 Can't Stay Away Radio Number One Rome, IT 167
2025-08-21 07:19:52 En säng av rosor Mix Megapol Göteborg, SE 6
2025-08-21 07:17:55 Moonlight Radio Lombardia Rome, IT 150
2025-08-21 07:04:14 Mimosa Rix FM Stockholm, SE 70
2025-08-21 06:56:52 Can't Stay Away (Harris & Hurr Remix) Radioshakehit Turin, IT 156
2025-08-21 06:41:51 Electric Radio 105 Lombardy, IT 167
2025-08-21 05:52:02 Fantasi Mix Megapol Göteborg, SE 40
2025-08-21 05:45:52 Mimosa Rix FM Stockholm, SE 70

Popularity (2025-10-07)

Platform%
No data.

Trending Artist