Measure Artist Music with AI Measure Artist Music with AI
Measure Artist Music with AI
Darin

Darin

Country: SE | Gender: male | Artist ID: 11e81bc2-7675-af38-8738-a0369fe50396

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Genres

poppopswedish popswedish idol popclassic swedish pophip-hop & raprapeuropeaneuropop
Influential: 53.85% Fanbase: 35.41% Trending: 63.07%
Report Date: 2025-08-21

0

Total Streams

221,623

Social Media Followers

00:00:00

Hours Airplay

Scores

Score: DMDB 53.85% | Fanbase 35.41% | Trending 63.07% | CAREER STAGE: MID_LEVEL

Biography

Swedish artist Darin began his music career at 14, writing songs before debuting with Sony Music at 17. His first single, ”Money for Nothing,” topped the charts, leading to a platinum-selling album, ”The Anthem.” With eight albums to his name, all achieving Platinum or Gold status, Darin's success continued with his record label Dex Music, releasing hits like ”Fjärilar I magen” and ”Tvillingen.” His track ”Ta mig tillbaka” became a standout, reaching 6x platinum in Sweden, while he dominated radio play in 2018 and embarked on his first Swedish arena tour in 2019.

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Artist Affinity

► Open Full Social Media Report
Report Date: 2025-08-21

Artist Affinity estimates how strongly an artist’s audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Higher ER means a tighter, more responsive fan connection. Pair ER with reach (views/followers) to gauge both intensity and scale. Spikes can occur during viral moments—use 30–90 day averages for steadier context.
Connection Strength
Artist Darin score 2.55% — Strong bucket.
Brand: Nelly.com Brand: Tele2 Brand: Ericsson
Followers:221,623
Engagements:5,650
Rate:2.5%
Posts:537
Views:100,339
Avg Likes:5,441
Avg Comments:260
Avg Views:100,339

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 221,623 · Engagements 5,650 · Rate 2.5%
Posts 537 · Views 100,339 · Avg Likes 5,441 · Avg Comments 260 · Avg Views 100,339 		Combine reach (followers / views) with ER to size both impact and responsiveness; posts show cadence, likes/comments/avg views proxy content quality.
Age Breakdown 18-24: 56%
25-34: 32%
13-17: 5%
35-44: 5%
 Largest: 18-24 (56%); next: 25-34 (32%)
Gender Split Female: 54%
Male: 46%
Non-binary/Other: 0% 		Skews female (54%)
Top Countries SWEDEN (22%)
VIETNAM (12%)
UNITED STATES (10%)
UNITED KINGDOM (4%)
CHINA (4%)
 Top regions: SWEDEN (22%), VIETNAM (12%), UNITED STATES (10%)
Platform Engagement Instagram: 3,815 avg likes/post · Tiktok: 33,650 avg views/post · Youtube: 66,689 avg views/post Best reach: Youtube 66,689 avg views; best engagement: Instagram 3,815 avg likes

Top Brand Affinities

Nelly.com
Score: 140.66
Tele2
Score: 130.08
Ericsson
Score: 64.77
Swedbank
Score: 62.77
Gant
Score: 22.48
Nakd
Score: 17.32
Rituals
Score: 16.00
TUI Group
Score: 10.69
H&M Home
Score: 10.26
Acne Studios
Score: 7.83
Carlsberg
Score: 7.55
KARL LAGERFELD
Score: 5.70
Top Brand Affinities
Brand Category Score
Nelly.com 140.66
Tele2 130.08
Ericsson 64.77
Swedbank 62.77
Gant 22.48
Nakd 17.32
Rituals 16.00
TUI Group 10.69
H&M Home 10.26
Acne Studios 7.83
Carlsberg 7.55
KARL LAGERFELD 5.70
Husqvarna Motorcycles 5.33
ASOS 5.19
Volvo 4.72
Lufthansa 4.65
Lollapalooza 4.27
TOM FORD 4.14
Harrods 4.13
Daniel Wellington 4.02
IKEA 3.94
Aperol 3.91
Pfizer 3.74
Campari 3.29
H&M 2.88
Lindt 2.82
Marc Jacobs 2.76
Spotify Music 2.76
Baileys 2.62
Olaplex 2.59
Michael Kors 2.46
Hermès 2.44
Dolce & Gabbana 2.40
Primark 2.39
Armani 2.35
Versace 2.34
MTV 2.34
Philips 2.08
Pepsi 2.03
Dr. Martens 1.98
ASICS 1.96
Bershka 1.93
Tinder 1.93
LEGOLAND 1.93
Snickers 1.80
Guess 1.79
Pokemon Go 1.69
Pic Collage 1.68
Showtime 1.68
HBO 1.64

Total Streams (2025-08-24)

Total: 0 — Est. Royalty: $0.00

Platform Total Royalty ($) %
[+] Anghami Anghami 0 0.00 0.00%
[+] Audiomack Audiomack 0 0.00 0.00%
[+] Jiosaavn Jiosaavn 0 0.00 0.00%
[+] Last.fm Last.fm 0 0.00 0.00%
[+] Pandora Pandora 0 0.00 0.00%
[+] Spotify Spotify 0 0.00 0.00%
[+] Tidal Tidal 0 0.00 0.00%
[+] Yandex Yandex 0 0.00 0.00%
[+] YouTube Artist YouTube Artist 0 0.00 0.00%

Radio Spins (2025-08-24)

Aired At Song Station Location Duration (s)
No spins for today.

Popularity (2025-08-23)

Platform%
No data.

Daily Report: 2025-08-22 ? 2025-08-23

Streams: 0 ? 0 (+0.00%)

Royalties: $0.00 ? $0.00 (+0.00)

Audience Growth (followers)
Platform2025-08-222025-08-23Change
Popularity Change (%)
Platform2025-08-222025-08-23Change
Streaming Audience Growth
Platform2025-08-222025-08-23Change
Radio Airplay Change (min)
Song2025-08-222025-08-23Change
Streams & Royalties
Metric2025-08-222025-08-23Change
Streams00+0
Royalties$0.00$0.00+0.00
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