Dara Reneé
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
982,405
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 11:02:36 UTC
Genres
Biography
Dara Reneé maintains consistent pull among 18-24 & 25-34 audiences across UNITED STATES, BRAZIL, UNITED KINGDOM. The audience leans heavily female (82%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 363,000 avg views per post; Tiktok functions as the community touchpoint. Affinity with Barbie, Monster High, Dancing with the Stars makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 982,405 · Engagements 76,245 · Rate 7.8% Posts 347 · Views 363,000 · Avg Likes 70,285 · Avg Comments 728 · Avg Views 363,000 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 66% 25-34: 17% 13-17: 14% 35-44: 2% |
Largest: 18-24 (66%); next: 25-34 (17%) |
| Gender Split |
Female: 82% Male: 18% Non-binary/Other: 0% |
Skews female (82%) |
| Top Countries |
UNITED STATES (66%) BRAZIL (4%) UNITED KINGDOM (4%) CANADA (2%) MEXICO (2%) |
Top regions: UNITED STATES (66%), BRAZIL (4%), UNITED KINGDOM (4%) |
| Platform Engagement | Instagram: 25,785 avg likes/post · Tiktok: 363,000 avg views/post | Best reach: Tiktok 363,000 avg views; best engagement: Tiktok 44,500 avg likes |
Top Brand Affinities
Barbie
Monster High
Dancing with the Stars
MATTEL
Coach
HBO Max
Kohl's
boohoo
Power Rangers
iHeartRadio Music Awards
CBS Television Studios
Hasbro
| Brand | Category | Score |
|---|---|---|
| Barbie | 21.49 | |
| Monster High | 17.93 | |
| Dancing with the Stars | 16.05 | |
| MATTEL | 15.02 | |
| Coach | 12.92 | |
| HBO Max | 12.58 | |
| Kohl's | 12.02 | |
| boohoo | 9.84 | |
| Power Rangers | 7.12 | |
| iHeartRadio Music Awards | 7.06 | |
| CBS Television Studios | 7.00 | |
| Hasbro | 6.89 | |
| Steve Madden | 6.84 | |
| DreamWorks | 6.48 | |
| American Eagle | 6.24 | |
| Macy's | 6.14 | |
| CBS | 6.10 | |
| Hot Topic | 6.07 | |
| Nickelodeon | 5.37 | |
| Lollapalooza | 4.60 | |
| NBC | 4.59 | |
| MTV | 4.30 | |
| Cartoon Network | 3.75 | |
| Abercrombie & Fitch | 3.74 | |
| Pixar | 3.60 | |
| Walt Disney | 3.57 | |
| Forever 21 | 3.53 | |
| OLD NAVY | 3.49 | |
| Verizon | 3.49 | |
| ABC | 3.42 | |
| Pringles | 3.39 | |
| Showtime | 3.12 | |
| Philips | 2.84 | |
| shein | 2.81 | |
| Michael Kors | 2.69 | |
| Urban Outfitters | 2.68 | |
| Marvel Entertainment | 2.66 | |
| Fendi | 2.65 | |
| Columbia Pictures | 2.61 | |
| Chrysler | 2.58 | |
| TOM FORD | 2.57 | |
| Coachella | 2.49 | |
| Busch | 2.38 | |
| Lululemon Athletica | 2.36 | |
| SheInside | 2.36 | |
| Versace | 2.31 | |
| Netflix | 2.31 | |
| Dr. Martens | 2.31 | |
| Christian Louboutin | 2.26 | |
| Universal | 2.18 |
Official Profiles
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LoginArtist: Dara Reneé
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
