Daniela Romo Brand Affinity ranks highest Aeromexico at 39.06% . Very Strong. Score DMDB 53.60% | Fanbase 44.49%

Daniela Romo — pop artist from MX.

Mexican singer Daniela Romo began her music career in the vocal group Los Hermanos Zavala and later ventured into acting after studying at Andrés Solar's…

Daniela Romo

Established

Country: MX | Gender: female | Artist ID: 11e81bc6-6f17-ecca-b5ed-a0369fe50396

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Genres

poplatin poppop romanticopoplatinlatin

Influential: 53.60% Fanbase: 44.49% Trending: 58.15%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Aeromexico • 39.06% • Very Strong

As of 2025-09-09

1,440,321

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 53.60% | Fanbase 44.49% | Trending 58.15% | CAREER STAGE: MID_LEVEL

Biography

Mexican singer Daniela Romo began her music career in the vocal group Los Hermanos Zavala and later ventured into acting after studying at Andrés Solar's Academy. In 1983, she launched her solo career with the release of her self-titled album, which included the hit song "Mentiras." Romo continued to achieve success with subsequent albums like Amor Prohibido, earning accolades such as the Best Album of the Year from New York's Ace in 1992. She also received recognition as Best Female Singer in Argentina in 1993 and later ventured into television hosting with a role on the Spanish version of Who Wants to Be a Millionaire on Univisión.

Report Date: 2025-09-09

Daniela Romo indexes high with fans in the 25-34 range in MEXICO, UNITED STATES, COLOMBIA. The skew is female-leaning (51%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 11,500 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Aeromexico, Univision, Cafecito, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Daniela Romo when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Daniela Romo score 0.15% — Low bucket.

Brand: AeromexicoBrand: UnivisionBrand: Cafecito

Followers:1,440,321

Engagements:2,230

Rate:0.2%

Posts:10,388

Avg Likes:2,160

Avg Comments:133

Avg Views:14,715

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,440,321 · Engagements 2,230 · Rate 0.2% Posts 10,388 · Views 14,715 · Avg Likes 2,160 · Avg Comments 133 · Avg Views 14,715	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 34% 18-24: 28% 35-44: 22% 45-64: 14%	Largest: 25-34 (34%); next: 18-24 (28%)
Gender Split	Female: 51% Male: 49% Non-binary/Other: 0%	Skews female (51%)
Top Countries	MEXICO (32%) UNITED STATES (11%) COLOMBIA (10%) PERU (9%) ARGENTINA (6%)	Top regions: MEXICO (32%), UNITED STATES (11%), COLOMBIA (10%)
Platform Engagement	Instagram: 1,565 avg likes/post · Tiktok: 11,500 avg views/post · Youtube: 3,215 avg views/post	Best reach: Tiktok 11,500 avg views; best engagement: Instagram 1,565 avg likes

Top Brand Affinities

Aeromexico

Score: 39.06

Univision

Score: 32.93

Cafecito

Score: 14.81

Carolina Herrera

Score: 8.72

LATAM

Score: 7.47

Movistar

Score: 7.25

Suavecito

Score: 6.65

MATTEL

Score: 5.31

Iberostar Hotels & Resorts

Score: 5.03

Snoopy And The Peanuts Gang

Score: 2.92

Pic Collage

Score: 2.89

Herbalife

Score: 2.85

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Top Brand Affinities

Brand	Category	Score
Aeromexico		39.06
Univision		32.93
Cafecito		14.81
Carolina Herrera		8.72
LATAM		7.47
Movistar		7.25
Suavecito		6.65
MATTEL		5.31
Iberostar Hotels & Resorts		5.03
Snoopy And The Peanuts Gang		2.92
Pic Collage		2.89
Herbalife		2.85
VidaSana		2.71
Nickelodeon		2.57
Bershka		2.52
Bellagio		2.38
Vogue		2.38
Warner Bros		2.27
Pixar		2.18
Garnier		2.14
Tiffany		1.92
Mitsubishi		1.86
Pokemon Go		1.80
Costco		1.73
Pandora		1.62
Pepsi		1.56
Guess		1.50
Versace		1.40
Prada		1.33
Forever 21		1.33
Polaroid		1.31
Ferrero		1.30
Marvel		1.29
GIVENCHY		1.29
L'Oréal Paris		1.24
Cartier		1.20
Huawei		1.16
Coachella		1.13
H&M		1.11
OREO		1.10
CBS		1.10
DC Entertainment		1.05
Walmart		1.05
Lego		1.01
Yves Saint Laurent		1.00
McDonald's		0.99
Pokemon		0.98
Spotify Music		0.97
Walt Disney		0.95
Calvin Klein		0.93