Daniel Powter

Daniel Powter

Country: US | Gender: male

Influence: 62.12% Fanbase: 48.69% Trending: 68.84% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Warner Music • 25.03% • Very Strong

As of 2025-08-20

221,519

Social Media Followers

As of 2025-08-20

00:00:00

Hours Airplay

2025-10-08 18:43:48 UTC

Genres

poppopneo mellowcanadian popmainstream poprockpop rock

Biography

Canadian singer-songwriter Daniel Powter rose to fame in 2005 with the hit single "Bad Day" from his self-titled debut album. Born and raised in British Columbia, Powter initially learned the violin before transitioning to the piano in his teenage years. Despite facing challenges due to dyslexia, he pursued a music education at Grant MacEwan College in Alberta. Following the massive success of "Bad Day," Powter released subsequent albums, including Under the Radar in 2008 and Turn on the Lights in 2012, showcasing his melodic pop sound. Despite the overshadowing impact of his breakout hit, Powter continued to write and perform, with his music featured in various projects and compilation albums over the years.

Daniel Powter Marketing Affinity & Brand Fit Data

Report Date: 2025-08-20

Daniel Powter stands out with 18-24 & 25-34 audiences across UNITED STATES, CHINA, PHILIPPINES. The profile is heavily male (62%), and content lands hardest on Youtube, where posts average 11,864 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Warner Music, Babolat, AirAsia, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Daniel Powter a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Daniel Powter score 0.41%Low bucket.
Brand: Warner MusicBrand: BabolatBrand: AirAsia
Followers:221,519
Engagements:902
Rate:0.4%
Posts:643
Views:21,458
Avg Likes:864
Avg Comments:38
Avg Views:21,458

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 221,519 · Engagements 902 · Rate 0.4%
Posts 643 · Views 21,458 · Avg Likes 864 · Avg Comments 38 · Avg Views 21,458
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 44%
25-34: 36%
35-44: 10%
45-64: 5%
Largest: 18-24 (44%); next: 25-34 (36%)
Gender Split Female: 38%
Male: 62%
Non-binary/Other: 0%
Skews male (62%)
Top Countries UNITED STATES (15%)
CHINA (11%)
PHILIPPINES (10%)
TAIWAN (9%)
INDONESIA (7%)
Top regions: UNITED STATES (15%), CHINA (11%), PHILIPPINES (10%)
Platform Engagement Instagram: 428 avg likes/post · Tiktok: 9,594 avg views/post · Youtube: 11,864 avg views/post Best reach: Youtube 11,864 avg views; best engagement: Instagram 428 avg likes

Top Brand Affinities

Warner Music
Score: 25.03
Babolat
Score: 19.46
AirAsia
Score: 19.07
Maybank
Score: 18.04
Pro Tools
Score: 9.12
Amazon Music
Score: 8.23
T.G.I. Friday's
Score: 6.24
Innisfree
Score: 5.40
Ableton
Score: 4.84
Summit Entertainment
Score: 4.61
Dyson
Score: 4.24
Leica
Score: 4.17
Brand Category Score
Warner Music 25.03
Babolat 19.46
AirAsia 19.07
Maybank 18.04
Pro Tools 9.12
Amazon Music 8.23
T.G.I. Friday's 6.24
Innisfree 5.40
Ableton 4.84
Summit Entertainment 4.61
Dyson 4.24
Leica 4.17
Gundam 4.13
Daniel Wellington 3.79
NBC 3.74
Panasonic 3.53
Tesco 3.03
New Balance 3.00
Snoopy And The Peanuts Gang 2.83
Spotify Music 2.65
Paramount Pictures 2.56
Showtime 2.53
Pizza Hut 2.51
Fujifilm 2.48
MTV 2.37
UNIQLO 2.35
The Olympic Games 2.28
Petronas 2.25
Warner Bros 2.24
Under Armour 2.22
Lululemon Athletica 2.19
Los Angeles Lakers 2.15
Sunnies Studios 2.03
Sony 1.98
Airbnb 1.92
Tiffany 1.91
Carrefour 1.90
Hermès 1.90
Universal 1.89
Transformers 1.87
KENZO 1.87
Lego 1.83
ASICS 1.82
Lacoste 1.78
Pixar 1.78
Huawei 1.67
Beats Electronics 1.65
Pepsi 1.64
Victoria's Secret 1.63
Yves Saint Laurent 1.61

Official Profiles

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Artist: Daniel Powter

Date Range: 2025-10-08 → 2025-10-08
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Daniel Powter today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-22)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-22 23:45:08 Crazy All My Life Jewel 92 Brantford, ON, CA 257
2025-08-22 23:23:10 Bad Day Magic Chilled London, GB 215
2025-08-22 23:21:08 Next Plane Home - Best Of Version 2010 Radio Swiss Pop Basel, CH 186
2025-08-22 23:19:51 Bad Day Antenne Unna Unna, DE 147
2025-08-22 23:19:21 Bad Day Antenne Niederrhein Düsseldorf, DE 211
2025-08-22 23:18:51 Bad Day Radio Köln Köln, DE 212
2025-08-22 23:18:50 Bad Day Antenne [Düsseldorf] Düsseldorf, DE 210
2025-08-22 23:18:48 Bad Day Radio 91.2 Lokalfunk Dortmund Dortmund, DE 213
2025-08-22 23:17:36 Bad Day Antenne Münster Münster, DE 202
2025-08-22 23:11:44 Bad Day 100'5 Das Hitradio Eupen, BE 223

Popularity (2025-10-07)

Platform%
No data.

Trending Artist