Daily J

Daily J — pop artist from NZ.

Indie band Daily J has released their new album, "Scatterbrains," now available on Spotify. Following successful tours across Australia in 2022 and 2023, the…

Influence: 53.37% Fanbase: 30.56% Trending: 64.78% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Air New Zealand • 89.84% • Very Strong

As of 2025-08-22

19,863

Social Media Followers

As of 2025-08-22

00:00:00

Hours Airplay

2025-10-08 18:36:53 UTC

Genres

popauckland indie

Biography

Indie band Daily J has released their new album, "Scatterbrains," now available on Spotify. Following successful tours across Australia in 2022 and 2023, the band is gearing up for their biggest Australia and Aotearoa tour yet, featuring tracks from "Scatterbrains" and fan favorites. The New Zealand-based band of brothers, Daily J, expresses gratitude to their listeners for their support. Follow @dailyjband for updates.

Top Brand Affinities

Report Date: 2025-08-22

Daily J resonates most with 18-24 & 25-34 audiences and shows durable presence in NEW ZEALAND, AUSTRALIA, UNITED STATES. With a heavily male (70%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (819 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Air New Zealand, Bec & Bridge, Vegemite makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Daily J score 1.96% — Moderate bucket.

Brand: Air New ZealandBrand: Bec & BridgeBrand: Vegemite

Followers:19,863

Engagements:390

Rate:2.0%

Posts:331

Avg Likes:387

Avg Comments:9

Avg Views:886

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 19,863 · Engagements 390 · Rate 2.0% Posts 331 · Views 886 · Avg Likes 387 · Avg Comments 9 · Avg Views 886	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 49% 25-34: 35% 13-17: 8% 35-44: 6%	Largest: 18-24 (49%); next: 25-34 (35%)
Gender Split	Female: 30% Male: 70% Non-binary/Other: 0%	Skews male (70%)
Top Countries	NEW ZEALAND (39%) AUSTRALIA (33%) UNITED STATES (15%) UNITED KINGDOM (5%) CANADA (2%)	Top regions: NEW ZEALAND (39%), AUSTRALIA (33%), UNITED STATES (15%)
Platform Engagement	Instagram: 327 avg likes/post · Tiktok: 819 avg views/post · Youtube: 67 avg views/post	Best reach: Tiktok 819 avg views; best engagement: Instagram 327 avg likes

Top Brand Affinities

Air New Zealand

Score: 89.84

Bec & Bridge

Score: 63.48

Vegemite

Score: 17.43

New Line Cinema

Score: 14.58

Afterpay

Score: 13.56

Qantas

Score: 10.09

Kmart

Score: 10.06

Sunnies Studios

Score: 9.91

Billabong

Score: 9.86

Woolworths

Score: 7.35

Holden

Score: 6.69

Coachella

Score: 5.76

Brand	Category	Score
Air New Zealand		89.84
Bec & Bridge		63.48
Vegemite		17.43
New Line Cinema		14.58
Afterpay		13.56
Qantas		10.09
Kmart		10.06
Sunnies Studios		9.91
Billabong		9.86
Woolworths		7.35
Holden		6.69
Coachella		5.76
Kodak		5.61
Free People		5.48
Spotify Music		5.30
Vodafone		5.11
Emporium		4.84
Hurley		4.58
Tinder		4.38
iHeartRadio Music Awards		4.24
Aperol		3.72
SoundCloud		3.52
McLaren		3.52
Dr. Martens		3.18
Lollapalooza		3.14
Guinness		3.08
Stüssy		3.07
Airbnb		3.03
Polaroid		2.80
GoPro		2.80
Urban Outfitters		2.72
A Game of Tones		2.49
Fujifilm		2.46
Showtime		2.44
Geocaching		2.39
Tomorrowland		2.38
Nickelodeon		2.37
ASOS		2.36
Bentley		2.34
The Olympic Games		2.23
Beats Electronics		2.21
Lush		2.18
Oakley		2.15
Lululemon Athletica		2.14
National Geographic		1.79
Red Bull		1.70
Land Rover		1.67
Heineken		1.59
Bellagio		1.57
New Balance		1.50