Da’ T.R.U.T.H.

Da’ T.R.U.T.H.

Country: US | Gender: male | Artist ID: 11e81bbe-a1e9-8bca-81dd-a0369fe50396

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Genres

hip-hop & raphip-hop/rapchristian trapchristian hip hopcontemporary hip hophip hoptrap
Influential: 52.78% Fanbase: 28.23% Trending: 65.06%
Report Date: 2025-08-21

0

Total Streams

1,960

Social Media Followers

00:00:00

Hours Airplay

Scores

Score: DMDB 52.78% | Fanbase 28.23% | Trending 65.06% | CAREER STAGE: MID_LEVEL

Biography

Christian rapper Da' T.R.U.T.H., born Emanuel Lee Lambert, Jr., discovered Christianity at a young age and developed a passion for music in his teens, eventually transitioning into a successful career as a rapper. His discography includes award-winning albums like The Faith (2005) and Open Book (2007), which marked the beginning of a streak of Top Ten charting projects on Billboard's Christian and gospel charts. His collaborations with artists like Limoblaze on Bridges (2020) and Fred Hammond, Yolanda Adams, and Kim Burrell on Emanuel (2023) have further solidified his place in the faith-centered hip-hop scene.

Throughout his career, Da' T.R.U.T.H. has toured extensively and released albums that have garnered critical acclaim and commercial success. His 2018 release, Vet, and subsequent collaborations with artists like Limoblaze on Bridges have showcased his versatility and continued relevance in the music industry. Emanuel (2023) stands as a testament to his enduring artistry, featuring notable guest appearances and further establishing his position as a prominent figure in the Christian rap genre.

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Report Date: 2025-08-21

Artist Affinity estimates how strongly an artist’s audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Higher ER means a tighter, more responsive fan connection. Pair ER with reach (views/followers) to gauge both intensity and scale. Spikes can occur during viral moments—use 30–90 day averages for steadier context.
Connection Strength
Artist Da’ T.R.U.T.H. score 4.74%Very Strong bucket.
Followers:1,960
Engagements:93
Rate:4.7%
Posts:7
Views:18,887
Avg Likes:38
Avg Comments:7
Avg Views:18,887

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 1,960 · Engagements 93 · Rate 4.7%
Posts 7 · Views 18,887 · Avg Likes 38 · Avg Comments 7 · Avg Views 18,887
Combine reach (followers / views) with ER to size both impact and responsiveness; posts show cadence, likes/comments/avg views proxy content quality.
Age Breakdown 25-34: 52%
18-24: 25%
35-44: 17%
13-17: 4%
Largest: 25-34 (52%); next: 18-24 (25%)
Gender Split Female: 29%
Male: 71%
Non-binary/Other: 0%
Skews male (71%)
Top Countries No country breakdown.
Platform Engagement Youtube: 18,887 avg views/post Best reach: Youtube 18,887 avg views; best engagement: Youtube 38 avg likes
Top Brand Affinities
Brand Category Score
Affinity data is not available yet for this artist. Click the button below to check Social Media stats.
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Total Streams (2025-08-23)

Total: 0 — Est. Royalty: $0.00

Platform Total Royalty ($) %
[+] Anghami Anghami 0 0.00 0.00%
[+] Audiomack Audiomack 0 0.00 0.00%
[+] Jiosaavn Jiosaavn 0 0.00 0.00%
[+] Last.fm Last.fm 0 0.00 0.00%
[+] Pandora Pandora 0 0.00 0.00%
[+] Spotify Spotify 0 0.00 0.00%
[+] Tidal Tidal 0 0.00 0.00%
[+] Yandex Yandex 0 0.00 0.00%
[+] YouTube Artist YouTube Artist 0 0.00 0.00%

Radio Spins (2025-08-23)

Aired At Song Station Location Duration (s)
No spins for today.

Popularity (2025-08-22)

Platform%
No data.

Daily Report: 2025-08-21 ? 2025-08-22

Streams: 0 ? 0 (+0.00%)

Royalties: $0.00 ? $0.00 (+0.00)

Audience Growth (followers)
Platform2025-08-212025-08-22Change
Popularity Change (%)
Platform2025-08-212025-08-22Change
Streaming Audience Growth
Platform2025-08-212025-08-22Change
Radio Airplay Change (min)
Song2025-08-212025-08-22Change
44c46399-0d2c-4e1e-9544-3f88980e4d4a0.003.43+3.43
Streams & Royalties
Metric2025-08-212025-08-22Change
Streams00+0
Royalties$0.00$0.00+0.00