D.O.D.

D.O.D.

Country: GB | Gender: male

Influence: 60.43% Fanbase: 44.54% Trending: 68.37% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Pioneer • 102.27% • Very Strong

As of 2025-09-08

193,071

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-10-08 18:43:32 UTC

Genres

electronicedmelectro housepop dancehousedanceuk danceprogressive electro houseelectronic

Biography

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D.O.D. Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

D.O.D. resonates most with 18-24 & 25-34 audiences and shows durable presence in INDIA, UNITED STATES, IRELAND. With a heavily male (84%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (18,200 avg views per post); Instagram is where fans co-sign. Affinity adjacency to Pioneer, Mixcloud, Trancefamily makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist D.O.D. score 3.48%Very Strong bucket.
Brand: PioneerBrand: MixcloudBrand: Trancefamily
Followers:193,071
Engagements:6,717
Rate:3.5%
Posts:884
Views:18,782
Avg Likes:6,425
Avg Comments:99
Avg Views:18,782

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 193,071 · Engagements 6,717 · Rate 3.5%
Posts 884 · Views 18,782 · Avg Likes 6,425 · Avg Comments 99 · Avg Views 18,782
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 51%
25-34: 35%
35-44: 8%
13-17: 5%
Largest: 18-24 (51%); next: 25-34 (35%)
Gender Split Female: 16%
Male: 84%
Non-binary/Other: 0%
Skews male (84%)
Top Countries INDIA (14%)
UNITED STATES (9%)
IRELAND (7%)
FRANCE (6%)
IRAN (6%)
Top regions: INDIA (14%), UNITED STATES (9%), IRELAND (7%)
Platform Engagement Instagram: 4,795 avg likes/post · Tiktok: 18,200 avg views/post · Youtube: 582 avg views/post Best reach: Tiktok 18,200 avg views; best engagement: Instagram 4,795 avg likes

Top Brand Affinities

Pioneer
Score: 102.27
Mixcloud
Score: 86.19
Trancefamily
Score: 74.36
Tomorrowland
Score: 62.17
Ableton
Score: 44.38
iHeartRaves
Score: 40.56
Warner Music
Score: 29.30
Tele2
Score: 27.23
Sennheiser
Score: 20.16
SoundCloud
Score: 18.47
Akai
Score: 15.86
Amazon Music
Score: 10.63
Brand Category Score
Pioneer 102.27
Mixcloud 86.19
Trancefamily 74.36
Tomorrowland 62.17
Ableton 44.38
iHeartRaves 40.56
Warner Music 29.30
Tele2 27.23
Sennheiser 20.16
SoundCloud 18.47
Akai 15.86
Amazon Music 10.63
Pro Tools 10.48
Beats Electronics 8.87
Spotify Music 6.84
Jagermeister 6.73
iHeartRadio Music Awards 6.35
boohoo 6.33
River Island 6.30
Selfridges 5.91
Urban Outfitters 5.26
Steve Madden 5.06
Coachella 4.94
Gillette 4.39
ASOS 4.32
Margaritaville 4.24
Lollapalooza 4.07
American Eagle 3.79
Stüssy 3.77
Red Bull 3.76
Abercrombie & Fitch 3.50
shein 3.28
Aperol 3.22
Bacardi 3.11
Guess 2.87
MTV 2.85
SheInside 2.73
Pull&Bear 2.68
musical.ly 2.63
Lululemon Athletica 2.62
Gymshark 2.60
Heineken 2.58
Jack Daniels 2.57
Topshop 2.55
TOM FORD 2.55
Armani 2.52
LEGOLAND 2.52
Tesco 2.41
Monster Beverage 2.36
Grand Theft Auto 2.35

Official Profiles

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Artist: D.O.D.

Date Range: 2025-10-08 → 2025-10-08
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired D.O.D. today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-15)

Total: 9,696,311

PLATFORM TOTAL %
Spotify Spotify 9,696,311 100.00%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Last.fm Last.fm 0 0.00%
Pandora Pandora 0 0.00%
Tidal Tidal 0 0.00%
Yandex Yandex 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Radio Spins (2025-08-22)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-22 09:55:35 Sunshine Pulse 87 NY New York, NY, US 166
2025-08-22 09:54:16 Somedays (Extended Mix) Nova 106.9 Brisbane, AU 38
2025-08-22 09:53:24 Somedays (Extended Mix) Nova 100 Melbourne, AU 67
2025-08-22 09:53:09 Somedays (Extended Mix) Nova 96.9 Sydney, AU 70
2025-08-22 09:49:20 Azizam (D.O.D Remix) Discoradio Lombardy, IT 149
2025-08-22 09:42:58 Somedays (Extended Mix) Global Radio 88.4 FM Jakarta, ID 6
2025-08-22 09:31:08 Somedays (Extended Mix) Select London, GB 232
2025-08-22 09:28:14 Somedays (Extended Mix) Dance One Paris, FR 189
2025-08-22 09:26:45 Azizam (D.O.D Remix) Toxic FM Sankt Gallen, CH 165
2025-08-22 09:19:52 Somedays (Extended Mix) 97.3 FM Brisbane, AU 56

Popularity (2025-10-07)

Platform%
No data.

Trending Artist