Cut Copy

Cut Copy — pop artist from AU.

Cut Copy is an award-winning band that blurs the lines between alternative rock and dance music, with a prolific history of sold-out shows and major festival…

Influence: 68.43% Fanbase: 70.69% Trending: 67.29% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 38.37% • Very Strong

As of 2025-09-08

78,522

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 16:50:41 UTC

Genres

popdance popindie popshimmer popneo-synthpopindietronicaaustralian electropopaustralian alternative popsophisti-poppost-discorockmodern rockaustralian alternative rockelectronic rockalternativeindie rockdance-punkalternative pop rockelectronicelectronicelectropopfilter housechillwavealternative danceaustralian danceelectronicaacid idmchill groovedance & electronicother electronic music

Biography

Cut Copy is an award-winning band that blurs the lines between alternative rock and dance music, with a prolific history of sold-out shows and major festival appearances. Originally a solo project by Dan Whitford, the band expanded to include Tim Hoey, Mitchell Scott, and Ben Browning, releasing critically acclaimed albums such as "In Ghost Colours" and "Zonoscope," which garnered ARIA Awards and GRAMMY® nominations.

In 2022, Cut Copy announced "Collected Works 2001-2011," a vinyl box set celebrating their first decade of fearless experimentation with a blend of rock and dance music. Their latest album "Freeze, Melt" from 2020 showcases a refined sound that explores new musical territories, following a legacy of successful performances at renowned festivals and collaborations with brands like FIFA, Chevrolet, and Levi’s.

Top Brand Affinities

Report Date: 2025-09-08

Cut Copy connects with 25-34 & 18-24 audiences and shows durable traction across UNITED STATES, BRAZIL, MEXICO. With a heavily male (68%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 1,162 avg views per post; Instagram adds dependable engagement depth. Overlap with MOOG, Mixcloud, Live Nation highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Cut Copy moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Cut Copy score 1.23% — Moderate bucket.

Brand: MOOGBrand: MixcloudBrand: Live Nation

Followers:78,522

Engagements:968

Rate:1.2%

Posts:363

Avg Likes:956

Avg Comments:35

Avg Views:1,472

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 78,522 · Engagements 968 · Rate 1.2% Posts 363 · Views 1,472 · Avg Likes 956 · Avg Comments 35 · Avg Views 1,472	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 44% 18-24: 36% 35-44: 13% 45-64: 4%	Largest: 25-34 (44%); next: 18-24 (36%)
Gender Split	Female: 32% Male: 68% Non-binary/Other: 0%	Skews male (68%)
Top Countries	UNITED STATES (26%) BRAZIL (9%) MEXICO (8%) AUSTRALIA (7%) UNITED KINGDOM (6%)	Top regions: UNITED STATES (26%), BRAZIL (9%), MEXICO (8%)
Platform Engagement	Instagram: 852 avg likes/post · Tiktok: 310 avg views/post · Youtube: 1,162 avg views/post	Best reach: Youtube 1,162 avg views; best engagement: Instagram 852 avg likes

Top Brand Affinities

MOOG

Score: 38.37

Mixcloud

Score: 23.88

Live Nation

Score: 21.53

Ableton

Score: 16.66

Akai

Score: 16.11

Coachella

Score: 13.85

Qantas

Score: 11.91

Lollapalooza

Score: 10.90

Pioneer

Score: 9.58

DeLorean Motor Company

Score: 8.72

Amazon Music

Score: 8.47

Movistar

Score: 7.05

Brand	Category	Score
MOOG		38.37
Mixcloud		23.88
Live Nation		21.53
Ableton		16.66
Akai		16.11
Coachella		13.85
Qantas		11.91
Lollapalooza		10.90
Pioneer		9.58
DeLorean Motor Company		8.72
Amazon Music		8.47
Movistar		7.05
Vivienne Westwood		6.45
Oculus		5.31
SoundCloud		5.28
Spotify Music		5.28
American Airlines		4.60
Coors		4.51
Pacific Northwest Wonderland		4.51
Summit Entertainment		4.44
Kodak		4.09
Columbia Pictures		4.08
Nixon		4.07
Paramount Pictures		4.06
MTV		3.93
Pepsi		3.81
Holden		3.79
Verizon		3.71
Beats Electronics		3.62
Showtime		3.57
Sunnies Studios		3.56
Campari		3.53
Airbnb		3.52
Martini		3.43
Pfizer		3.38
Warner Bros		3.29
Emporium		3.11
Aperol		3.08
Leica		3.08
Polaroid		3.05
Budweiser		3.04
Bellagio		3.03
Urban Outfitters		2.94
Fujifilm		2.88
Uber		2.81
NHL		2.79
Lululemon Athletica		2.69
Dr. Martens		2.66
Star Wars		2.60
Tomorrowland		2.58