Curren$y Brand Affinity ranks highest Spinrilla at 43.13% . Very Strong. Score DMDB 64.92% | Fanbase 54.00%

Curren$y — hip-hop & rap artist from US.

Louisiana-based artist Curren$y, born Shante Anthony Franklin, signed his first label deal in 2003 after gaining recognition for his insightful lyrics. Over…

Curren$y

Recognizable

Country: US | Gender: male | Artist ID: 11e81bbb-7273-6f76-9d84-a0369fe50396

Find Artist

Genres

hip-hop & raphip hoppop raprapsouthern hip hopdirty south rapgangster raphip-hop/rapunderground hip hopalternative hip hopnew orleans rapcontemporary hip hop

Influential: 64.92% Fanbase: 54.00% Trending: 70.38%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Spinrilla • 43.13% • Very Strong

As of 2025-09-09

1,754,500

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 64.92% | Fanbase 54.00% | Trending 70.38% | CAREER STAGE: MAINSTREAM

Biography

Louisiana-based artist Curren$y, born Shante Anthony Franklin, signed his first label deal in 2003 after gaining recognition for his insightful lyrics. Over the years, he transitioned between several labels before releasing his official debut album in 2010 through Def Jam. Curren$y's discography includes a mix of solo projects and collaborative efforts with various producers, showcasing his versatility within the hip-hop genre.

Throughout his career, Curren$y has maintained a consistent output of music, releasing a series of mixtapes and albums independently. His entrepreneurial spirit led him to co-found Fly Society, initially a clothing line that later transitioned into a music label. With a dedicated fan base and a reputation for his laid-back flow and intricate wordplay, Curren$y continues to evolve as an artist, exploring new creative avenues and collaborations within the music industry.

Report Date: 2025-09-09

Curren$y engages 25-34 & 18-24 audiences with repeatable results in UNITED STATES, UNITED KINGDOM, BRAZIL. The fan base skews heavily male (84%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (578,728 avg views per post), while Youtube keeps conversation loops active. Affinity patterns cluster around Spinrilla, Adidas Y-3, Outfitgrid, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Curren$y score 0.63% — Low bucket.

Brand: SpinrillaBrand: Adidas Y-3Brand: Outfitgrid

Followers:1,754,500

Engagements:11,122

Rate:0.6%

Posts:22,203

Avg Likes:10,828

Avg Comments:473

Avg Views:578,728

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,754,500 · Engagements 11,122 · Rate 0.6% Posts 22,203 · Views 578,728 · Avg Likes 10,828 · Avg Comments 473 · Avg Views 578,728	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 45% 18-24: 43% 35-44: 8% 13-17: 3%	Largest: 25-34 (45%); next: 18-24 (43%)
Gender Split	Female: 16% Male: 84% Non-binary/Other: 0%	Skews male (84%)
Top Countries	UNITED STATES (72%) UNITED KINGDOM (3%) BRAZIL (3%) CANADA (2%) FRANCE (2%)	Top regions: UNITED STATES (72%), UNITED KINGDOM (3%), BRAZIL (3%)
Platform Engagement	Instagram: 5,232 avg likes/post · Youtube: 578,728 avg views/post	Best reach: Youtube 578,728 avg views; best engagement: Youtube 5,596 avg likes

Top Brand Affinities

Spinrilla

Score: 43.13

Adidas Y-3

Score: 25.95

Outfitgrid

Score: 24.62

Oldsmobile

Score: 23.10

Crown Royal

Score: 18.59

Buick

Score: 18.40

WNBA

Score: 18.31

True Religion

Score: 13.82

Palm Angels

Score: 13.31

Wingstop

Score: 13.04

Akai

Score: 12.90

Amazon Music

Score: 12.62

► Login to Open Full Social Media Report

Top Brand Affinities

Brand	Category	Score
Spinrilla		43.13
Adidas Y-3		25.95
Outfitgrid		24.62
Oldsmobile		23.10
Crown Royal		18.59
Buick		18.40
WNBA		18.31
True Religion		13.82
Palm Angels		13.31
Wingstop		13.04
Akai		12.90
Amazon Music		12.62
Pro Tools		12.44
Nice Kicks		12.06
Sneaker News		11.31
Sole Collector		11.09
Hennessy		10.70
New Era		10.40
SoundCloud		9.87
Infiniti		9.82
Benihana		9.72
Maison Margiela		9.14
Pontiac		8.75
Sneakerhead		8.53
Kickstagram		8.40
iHeartRadio Music Awards		7.98
Beats Electronics		7.94
Los Angeles Lakers		7.57
ESPN		7.54
Andis		7.07
NFL		6.84
Foot Locker		6.75
Supreme		6.72
BBS		6.48
Maybach		6.12
Stone Island		6.03
Alexander McQueen		5.97
Coach		5.96
Kodak		5.72
Champion		5.63
NBA		5.58
Datsun		5.28
Stüssy		5.12
Rover		5.00
Haima		4.91
Cadillac		4.63
Urban Outfitters		4.47
Verizon		4.45
Moncler		4.43
Ableton		4.37