Culture Club
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
1,302,420
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 23:49:53 UTC
Genres
Biography
In 1983, Culture Club solidified their popularity with the release of their second album, "Colour by Numbers," which topped the UK charts and reached #2 in the US. The single "Karma Chameleon" became a #1 hit in both countries. Despite subsequent successes with hits like "It's a Miracle" and "Miss Me Blind," the band faced challenges with their third album, "Waking Up with the House on Fire." After disbanding in 1987, Culture Club reunited in 1998, releasing the album "Don't Mind If I Do" in 1999. The band continued to periodically reunite for tours and new music releases, including their 2018 album "Life."
Culture Club is already in the conversation with 25-34 & 18-24 audiences in UNITED STATES, BRAZIL, MEXICO. The audience is heavily male (57%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (21,183 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Live Nation, Jean Paul Gaultier, Vivienne Westwood points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,302,420 · Engagements 3,563 · Rate 0.3% Posts 1,463 · Views 36,133 · Avg Likes 3,375 · Avg Comments 143 · Avg Views 36,133 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 31% 18-24: 31% 35-44: 21% 45-64: 13% |
Largest: 25-34 (31%); next: 18-24 (31%) |
| Gender Split |
Female: 43% Male: 57% Non-binary/Other: 0% |
Skews male (57%) |
| Top Countries |
UNITED STATES (21%) BRAZIL (17%) MEXICO (5%) NIGERIA (5%) UNITED KINGDOM (5%) |
Top regions: UNITED STATES (21%), BRAZIL (17%), MEXICO (5%) |
| Platform Engagement | Instagram: 1,423 avg likes/post · Tiktok: 14,950 avg views/post · Youtube: 21,183 avg views/post | Best reach: Youtube 21,183 avg views; best engagement: Instagram 1,423 avg likes |
Top Brand Affinities
Live Nation
Jean Paul Gaultier
Vivienne Westwood
NBC
KARL LAGERFELD
MTV
Barbie
Maison Margiela
Columbia Pictures
MATTEL
Alexander McQueen
Publix
| Brand | Category | Score |
|---|---|---|
| Live Nation | 19.98 | |
| Jean Paul Gaultier | 13.25 | |
| Vivienne Westwood | 11.71 | |
| NBC | 7.95 | |
| KARL LAGERFELD | 7.94 | |
| MTV | 7.32 | |
| Barbie | 6.36 | |
| Maison Margiela | 6.20 | |
| Columbia Pictures | 5.41 | |
| MATTEL | 5.34 | |
| Alexander McQueen | 5.09 | |
| Publix | 5.09 | |
| Paramount Pictures | 4.80 | |
| Kmart | 4.55 | |
| Movistar | 3.81 | |
| BBC | 3.76 | |
| Vogue | 3.72 | |
| CNN | 3.71 | |
| NORDSTROM | 3.49 | |
| Pfizer | 3.46 | |
| Comedy Central | 3.38 | |
| Snoopy And The Peanuts Gang | 3.24 | |
| TOM FORD | 3.08 | |
| Cadbury | 3.06 | |
| Dolce & Gabbana | 3.03 | |
| Versace | 3.01 | |
| Baileys | 2.87 | |
| Martini | 2.85 | |
| Harrods | 2.82 | |
| PetSmart | 2.75 | |
| Tesco | 2.74 | |
| AMC | 2.72 | |
| Tiffany | 2.66 | |
| Tiffany & Co | 2.64 | |
| Budweiser | 2.62 | |
| Warner Bros | 2.61 | |
| Dr. Martens | 2.60 | |
| Star Wars | 2.60 | |
| Guinness | 2.56 | |
| Universal | 2.54 | |
| Lollapalooza | 2.50 | |
| Sunnies Studios | 2.47 | |
| Spotify Music | 2.41 | |
| Matrix | 2.34 | |
| Pixar | 2.34 | |
| Moschino | 2.33 | |
| Lush | 2.27 | |
| Primark | 2.23 | |
| Armani | 2.22 | |
| Christian Louboutin | 2.20 |
Official Profiles
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LoginArtist: Culture Club
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2026-02-20 04:00 UTC | Culture Club, Boy George | Hard Rock Live - Seminole Hard Rock Hotel & Casino Hollywood | Hollywood, United States | |
| 2026-02-22 03:30 UTC | Culture Club, Boy George | Harrah's Cherokee Resort Event Center | Yellowhill Community, United States | |
| 2026-02-23 02:00 UTC | Culture Club, Boy George | Pantheon, Caesars Virginia | danville, United States | |
| 2026-02-26 04:00 UTC | Culture Club, Boy George | The Theater at MGM National Harbor | Oxon Hill, United States | |
| 2026-02-28 05:00 UTC | Culture Club, Boy George | Borgata Event Center | Atlantic City, United States | |
| 2026-03-01 04:00 UTC | Culture Club, Boy George | Wind Creek Event Center | Bethlehem, United States | |
| 2026-03-02 03:00 UTC | Culture Club, Boy George | Mohegan Sun Arena | Uncasville, United States | |
| 2026-03-06 04:00 UTC | Culture Club, Boy George | OLG Stage at Fallsview Casino | Niagara Falls, Canada | |
| 2026-03-08 03:00 UTC | Culture Club, Boy George | Hard Rock Live - Northern Indiana | Gary, United States | |
| 2026-03-09 01:00 UTC | Culture Club, Boy George | Hard Rock Live - Rockford | Rockford, United States | |
| 2026-03-13 03:00 UTC | Culture Club, Boy George | Cowlitz Ballroom, Ilani Casino Resort | Ridgefield, United States | |
| 2026-03-14 02:30 UTC | Culture Club, Boy George, Martha Wash | The Venue at Thunder Valley Casino Resort | Lincoln, United States | |
| 2026-03-16 02:30 UTC | Culture Club, Boy George | Pechanga Resort Casino | Temecula, United States | |
| 2026-03-19 03:30 UTC | Culture Club, Boy George | Venetian Theatre, Venetian Resort | Las Vegas, United States | |
| 2026-03-21 03:30 UTC | Culture Club, Boy George | Venetian Theatre, Venetian Resort | Las Vegas, United States | |
| 2026-03-22 03:30 UTC | Culture Club, Boy George | Venetian Theatre, Venetian Resort | Las Vegas, United States | |
| 2026-03-26 03:30 UTC | Culture Club, Boy George | Venetian Theatre, Venetian Resort | Las Vegas, United States | |
| 2026-03-28 03:30 UTC | Culture Club, Boy George | Venetian Theatre, Venetian Resort | Las Vegas, United States | |
| 2026-03-29 03:30 UTC | Culture Club, Boy George | Venetian Theatre, Venetian Resort | Las Vegas, United States |
