CRIM3S

CRIM3S — rock artist from GB.

CRIM3S is the collaborative project of Rou Rot and Sadie Pinn, known for their dark and edgy music. Their signature sound blends elements of electronic and…

Influence: 56.67% Fanbase: 37.77% Trending: 66.12% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 16.85% • Very Strong

As of 2025-08-21

125,802

Social Media Followers

As of 2025-08-21

00:00:00

Hours Airplay

2025-10-08 18:42:55 UTC

Genres

rockgrave waveelectronicelectronicwitch houseother electronic music

Biography

CRIM3S is the collaborative project of Rou Rot and Sadie Pinn, known for their dark and edgy music. Their signature sound blends elements of electronic and experimental music with haunting vocals and gritty production. With a focus on exploring themes of darkness and raw emotion, CRIM3S creates music that is both atmospheric and intense, drawing listeners into a unique sonic world.

The duo's motto, "STAY UGLY," encapsulates their ethos of embracing the darker side of creativity and challenging conventional norms. Through their music and visual aesthetic, CRIM3S invites listeners to confront their own vulnerabilities and fears, advocating for authenticity and self-expression in a world that often values superficial beauty. Their uncompromising approach to artistry has garnered a dedicated following and established them as a distinctive voice in the underground music scene.

Top Brand Affinities

Report Date: 2025-08-21

CRIM3S commands interest from 25-34 & 18-24 audiences in UNITED STATES, BRAZIL, UNITED KINGDOM. With a male-leaning (51%) base, collaborations tied to style, access, or drops tend to land. Instagram delivers predictable visibility (2,826 avg likes per post); Instagram delivers the receipts in replies and shares. Affinity overlap with MOOG, Ableton, Mixcloud points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist CRIM3S score 10.79% — Very Strong bucket.

Brand: MOOGBrand: AbletonBrand: Mixcloud

Followers:125,802

Engagements:4,419

Rate:3.5%

Posts:42

Avg Likes:4,317

Avg Comments:129

Avg Views:39,854

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 125,802 · Engagements 4,419 · Rate 3.5% Posts 42 · Views 39,854 · Avg Likes 4,317 · Avg Comments 129 · Avg Views 39,854	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 47% 18-24: 36% 35-44: 11% 13-17: 4%	Largest: 25-34 (47%); next: 18-24 (36%)
Gender Split	Female: 49% Male: 51% Non-binary/Other: 0%	Skews male (51%)
Top Countries	UNITED STATES (25%) BRAZIL (10%) UNITED KINGDOM (9%) MEXICO (8%) CHILE (6%)	Top regions: UNITED STATES (25%), BRAZIL (10%), UNITED KINGDOM (9%)
Platform Engagement	Instagram: 2,826 avg likes/post	best engagement: Instagram 2,826 avg likes

Top Brand Affinities

MOOG

Score: 16.85

Ableton

Score: 14.00

Mixcloud

Score: 13.87

Vivienne Westwood

Score: 10.69

Akai

Score: 10.67

SoundCloud

Score: 9.30

Dr. Martens

Score: 7.82

Maison Margiela

Score: 7.60

Lime Crime

Score: 6.43

Kappa

Score: 5.51

Lollapalooza

Score: 5.41

Alexander McQueen

Score: 4.95

Brand	Category	Score
MOOG		16.85
Ableton		14.00
Mixcloud		13.87
Vivienne Westwood		10.69
Akai		10.67
SoundCloud		9.30
Dr. Martens		7.82
Maison Margiela		7.60
Lime Crime		6.43
Kappa		5.51
Lollapalooza		5.41
Alexander McQueen		4.95
Fallout		4.47
Kodak		4.16
Polaroid		4.09
Matrix		4.06
Versace		3.58
Spotify Music		3.40
Moschino		3.21
Fujifilm		3.03
Carhartt		2.96
Balenciaga		2.68
Vogue		2.68
Warner Bros		2.61
Urban Outfitters		2.60
Prismacolor		2.55
Beats Electronics		2.48
Showtime		2.44
Nokia		2.43
Supreme		2.40
Tinder		2.36
Nintendo		2.30
Urban Decay Cosmetics		2.22
Vans		2.20
Tesco		2.09
ASOS		2.07
Pepsi		2.06
Prada		2.02
Coachella		2.01
NYX Cosmetics		1.77
Fendi		1.76
Pokemon Go		1.72
Lush		1.71
Pokemon		1.67
League of Legends		1.63
GIVENCHY		1.62
Adobe		1.60
BBC		1.60
Jack Daniels		1.59
Sprite		1.58