CRi

CRi — pop artist from CA.

CRi, a prominent figure in the Montreal electronic music scene, is known for his unique blend of pulsating house synths, intricate syncopated snares, and…

Influence: 53.75% Fanbase: 28.73% Trending: 66.25% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Trancefamily • 106.35% • Very Strong

As of 2025-08-21

48,631

Social Media Followers

As of 2025-08-21

00:00:00

Hours Airplay

2025-10-08 16:56:05 UTC

Genres

popmontreal indieindie popr&b, funk & soulvapor soulelectronicelectronicdancemelodic house

Biography

CRi, a prominent figure in the Montreal electronic music scene, is known for his unique blend of pulsating house synths, intricate syncopated snares, and innovative basslines. Rising to fame as a self-taught college dropout, CRi gained recognition with EPs like 'Tell Her' and 'Someone Else' on Young Art, leading to a Juno nomination in 2018 and the release of the mini EP 'Me and My Friends.' Collaborating with Charlotte Cardin on 'Fous n’importe où' and debuting on Anjunadeep in 2019, CRi's debut album, 'Juvenile,' solidified his position in the industry, culminating in winning breakthrough artist at L'ADISQ and headlining the mainstage of the Montreal International Jazz Festival in 2021. With a growing international presence, CRi's forthcoming second album, 'Miracles,' is highly anticipated as he continues to evolve his sound and receive critical acclaim.

Top Brand Affinities

Report Date: 2025-08-21

CRi cuts through with 25-34 & 18-24 audiences and consistency across CANADA, UNITED STATES, UNITED KINGDOM. A heavily male (76%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 18,035 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Trancefamily, MOOG, Mixcloud, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist CRi score 3.05% — Very Strong bucket.

Brand: TrancefamilyBrand: MOOGBrand: Mixcloud

Followers:48,631

Engagements:1,481

Rate:3.0%

Posts:327

Avg Likes:1,444

Avg Comments:131

Avg Views:20,933

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 48,631 · Engagements 1,481 · Rate 3.0% Posts 327 · Views 20,933 · Avg Likes 1,444 · Avg Comments 131 · Avg Views 20,933	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 42% 18-24: 35% 35-44: 14% 45-64: 6%	Largest: 25-34 (42%); next: 18-24 (35%)
Gender Split	Female: 24% Male: 76% Non-binary/Other: 0%	Skews male (76%)
Top Countries	CANADA (19%) UNITED STATES (16%) UNITED KINGDOM (7%) FRANCE (6%) BRAZIL (5%)	Top regions: CANADA (19%), UNITED STATES (16%), UNITED KINGDOM (7%)
Platform Engagement	Instagram: 1,018 avg likes/post · Tiktok: 2,898 avg views/post · Youtube: 18,035 avg views/post	Best reach: Youtube 18,035 avg views; best engagement: Instagram 1,018 avg likes

Top Brand Affinities

Trancefamily

Score: 106.35

MOOG

Score: 67.38

Mixcloud

Score: 64.16

Ableton

Score: 56.43

Pioneer

Score: 38.89

Akai

Score: 31.64

Amazon Music

Score: 19.35

SoundCloud

Score: 15.54

Tomorrowland

Score: 13.89

Arc'teryx

Score: 13.51

Air Canada

Score: 12.92

Pro Tools

Score: 10.32

Brand	Category	Score
Trancefamily		106.35
MOOG		67.38
Mixcloud		64.16
Ableton		56.43
Pioneer		38.89
Akai		31.64
Amazon Music		19.35
SoundCloud		15.54
Tomorrowland		13.89
Arc'teryx		13.51
Air Canada		12.92
Pro Tools		10.32
Sennheiser		10.10
Coachella		9.00
Spotify Music		8.33
Cartier		7.79
Pacific Northwest Wonderland		6.75
Beats Electronics		6.53
Oculus		4.45
Coors		4.03
Lululemon Athletica		3.86
Bacardi		3.86
Lollapalooza		3.74
Kodak		3.74
NHL		3.68
Fujifilm		3.39
Summit Entertainment		3.26
The North Face		3.10
Airbnb		3.03
Leica		2.99
Boeing		2.98
Budweiser		2.96
Geocaching		2.94
Polaroid		2.94
Urban Outfitters		2.46
Garnier		2.40
Tinder		2.38
Guinness		2.38
Showtime		2.37
Ubisoft		2.35
A Game of Tones		2.27
Dr. Martens		2.26
Montblanc		2.11
Sunnies Studios		2.11
Red Bull		2.10
Heineken		2.07
Paramount Pictures		2.01
Yves Saint Laurent		2.00
BBC		1.96
GoPro		1.94

Official Profiles

Artist: CRi

Date Range: 2025-10-08 → 2025-10-08

Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired CRi today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-21)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At	Song	Station	Location	Duration (s)
2025-08-21 19:11:56	Losing My Mind	Beats Radio	Augsburg, DE	330
2025-08-21 10:11:05	Fous n'importe où (feat. CRi)	WKND	Quebec City, QC, CA	170
2025-08-21 09:59:19	Keep It Real	CISM	Montreal, QC, CA	18
2025-08-21 06:44:18	As You Want	FG 93.7	İstanbul, TR	253
2025-08-21 05:02:48	Hanging On - CRi Remix	FG 93.7	İstanbul, TR	246
2025-08-21 04:22:09	Friends in Secrets	KRUI	Iowa City, IA, US	205