Cream Soda

Cream Soda — pop artist from RU.

Emerging from the Moscow electronic underground, Cream Soda has ascended to the forefront of Russian pop music. Their hits like "Nikakih Bolshe Vecherinok" and…

Influence: 64.41% Fanbase: 52.81% Trending: 70.22% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Sberbank • 36.33% • Very Strong

As of 2025-09-08

142,393

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-10-08 18:44:13 UTC

Genres

poprussian poprussian alt popjazz & standardsjazzhip-hop & raphip-hop/rapelectronicdancerussian electronic

Biography

Emerging from the Moscow electronic underground, Cream Soda has ascended to the forefront of Russian pop music. Their hits like "Nikakih Bolshe Vecherinok" and "Plachu na Techno" have captivated audiences nationwide, leading to collaborations with artists like HLEB and producing FEDUK's acclaimed album "YAY". In 2021, Cream Soda continued to innovate, reimagining Alena Sviridova's iconic 90s track "Rozoviy Flamingo" with the singer herself.

Top Brand Affinities

Report Date: 2025-09-08

Cream Soda has momentum with 25-34 & 18-24 audiences—particularly in RUSSIA, UKRAINE, UNITED STATES. A heavily male (72%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 6,731 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Sberbank, Aeroflot, Mixcloud signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Cream Soda score 1.87% — Moderate bucket.

Brand: SberbankBrand: AeroflotBrand: Mixcloud

Followers:142,393

Engagements:2,656

Rate:1.9%

Posts:244

Avg Likes:2,641

Avg Comments:37

Avg Views:6,731

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 142,393 · Engagements 2,656 · Rate 1.9% Posts 244 · Views 6,731 · Avg Likes 2,641 · Avg Comments 37 · Avg Views 6,731	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 44% 18-24: 41% 35-44: 9% 13-17: 4%	Largest: 25-34 (44%); next: 18-24 (41%)
Gender Split	Female: 28% Male: 72% Non-binary/Other: 0%	Skews male (72%)
Top Countries	RUSSIA (58%) UKRAINE (11%) UNITED STATES (7%) BELARUS (3%) KAZAKHSTAN (2%)	Top regions: RUSSIA (58%), UKRAINE (11%), UNITED STATES (7%)
Platform Engagement	Instagram: 2,433 avg likes/post · Youtube: 6,731 avg views/post	Best reach: Youtube 6,731 avg views; best engagement: Instagram 2,433 avg likes

Top Brand Affinities

Sberbank

Score: 36.33

Aeroflot

Score: 23.35

Mixcloud

Score: 13.27

Lada

Score: 9.46

Quiksilver

Score: 8.89

Stone Island

Score: 8.04

Pioneer

Score: 7.61

Maison Margiela

Score: 6.78

JACQUEMUS

Score: 6.65

Jagermeister

Score: 6.54

Ableton

Score: 5.32

Stüssy

Score: 4.96

Brand	Category	Score
Sberbank		36.33
Aeroflot		23.35
Mixcloud		13.27
Lada		9.46
Quiksilver		8.89
Stone Island		8.04
Pioneer		7.61
Maison Margiela		6.78
JACQUEMUS		6.65
Jagermeister		6.54
Ableton		5.32
Stüssy		4.96
Carhartt		3.96
AliExpress		3.87
Dr. Martens		3.67
Olympus		3.65
Kodak		3.33
Pull&Bear		3.05
Vogue		2.90
ASOS		2.47
SoundCloud		2.43
Fujifilm		2.37
Sneakerhead		2.35
Aperol		2.28
Tesla Motors		2.28
Nokia		2.24
The North Face		2.23
FIFA		2.19
Pantone Inc		2.14
ASICS		2.06
Tomorrowland		1.98
Dolce & Gabbana		1.83
Bershka		1.77
Reebok		1.70
UFC		1.68
H&M		1.62
Balenciaga		1.60
New Balance		1.48
Cadillac		1.43
UNIQLO		1.42
Supreme		1.42
Grand Theft Auto		1.41
Puma		1.35
Versace		1.27
Bellagio		1.27
Volvo		1.24
National Geographic		1.19
Polaroid		1.19
Snapseed		1.19
Hyundai		1.17