Crayon

Crayon

Country: FR | Gender: male | Artist ID: 11e81bbd-0e9f-60de-8a16-a0369fe50396

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Genres

r&b, funk & soulindie soulrockrockelectronicnew french touchelectronicothersworldwide
Influential: 52.12% Fanbase: 29.86% Trending: 63.25%
Report Date: 2025-08-21

0

Total Streams

14,563

Social Media Followers

00:00:00

Hours Airplay

Scores

Score: DMDB 52.12% | Fanbase 29.86% | Trending 63.25% | CAREER STAGE: MID_LEVEL

Biography

Crayon, the brainchild of former Parisian illustrator Lauren, transitioned from DJ to producer with early success on Soundcloud, catching the attention of Kitsuné before joining the Roche musique family alongside friends like Fkj and Kartell. Through collaborations with artists like Lossapardo and Dune, Crayon has released EPs like "Post Blue" and full-length albums like "Hundred Fifty Roses," showcasing his songwriter sensibility and moody, digitalized soul and R&B sound. Beyond his solo work, Crayon has ventured into composing music for choreographers like Leo Walk, hosting Jazz Club-style jam nights, and collaborating with a diverse range of artists from French rapper Ichon to Berlin-based singer Wayne Snow.

Constantly pushing boundaries in his music, Crayon, the project of former Parisian illustrator Lauren, transitioned from DJ to producer with early success on Soundcloud, catching the eye of Kitsuné before joining the Roche musique collective. Through collaborations with artists like Lossapardo and Dune, Crayon has released EPs like "Post Blue" and full-length albums like "Hundred Fifty Roses," delving into his songwriter sensibility and moody, digitalized soul and R&B sound. In addition to his solo endeavors, Crayon has explored diverse creative outlets, from composing for choreographers like Leo Walk to hosting Jazz Club-style jam nights and collaborating with a wide range of artists, showcasing his versatility and passion for musical exploration.

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Report Date: 2025-08-21

Artist Affinity estimates how strongly an artist’s audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Higher ER means a tighter, more responsive fan connection. Pair ER with reach (views/followers) to gauge both intensity and scale. Spikes can occur during viral moments—use 30–90 day averages for steadier context.
Connection Strength
Artist Crayon score 9.79%Very Strong bucket.
Brand: Courrèges Brand: MOOG Brand: Ableton
Followers:14,563
Engagements:1,426
Rate:9.8%
Posts:53
Views:39,227
Avg Likes:1,401
Avg Comments:48
Avg Views:39,227

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 14,563 · Engagements 1,426 · Rate 9.8%
Posts 53 · Views 39,227 · Avg Likes 1,401 · Avg Comments 48 · Avg Views 39,227
Combine reach (followers / views) with ER to size both impact and responsiveness; posts show cadence, likes/comments/avg views proxy content quality.
Age Breakdown 25-34: 43%
18-24: 41%
35-44: 7%
13-17: 5%
Largest: 25-34 (43%); next: 18-24 (41%)
Gender Split Female: 38%
Male: 62%
Non-binary/Other: 0%
Skews male (62%)
Top Countries FRANCE (45%)
UNITED STATES (11%)
MEXICO (6%)
UNITED KINGDOM (3%)
SOUTH KOREA (3%)
Top regions: FRANCE (45%), UNITED STATES (11%), MEXICO (6%)
Platform Engagement Instagram: 453 avg likes/post · Youtube: 39,227 avg views/post Best reach: Youtube 39,227 avg views; best engagement: Youtube 948 avg likes

Top Brand Affinities

Courrèges
Score: 78.77
MOOG
Score: 65.18
Ableton
Score: 55.31
Akai
Score: 48.36
Mixcloud
Score: 46.38
Accor Hotels
Score: 38.33
Maison Kitsuné
Score: 31.85
Pioneer
Score: 19.89
Ricard
Score: 15.87
SoundCloud
Score: 15.37
Pro Tools
Score: 15.20
Akg
Score: 14.60
Top Brand Affinities
Brand Category Score
Courrèges 78.77
MOOG 65.18
Ableton 55.31
Akai 48.36
Mixcloud 46.38
Accor Hotels 38.33
Maison Kitsuné 31.85
Pioneer 19.89
Ricard 15.87
SoundCloud 15.37
Pro Tools 15.20
Akg 14.60
Jean Paul Gaultier 14.44
Galeries Lafayette 13.32
JACQUEMUS 13.28
Sandro 12.94
Maison Margiela 12.13
Acne Studios 12.10
Zalando 11.41
Garnier 9.84
Vivienne Westwood 9.54
Longchamp 9.13
Marni 8.67
Amazon Music 8.28
Kodak 8.02
Beats Electronics 7.87
Spotify Music 7.17
Atmos 7.13
Lanvin 6.87
KARL LAGERFELD 6.46
Coachella 5.79
Leica 5.39
Loewe 5.10
Stüssy 4.67
Lacoste 4.56
Lollapalooza 4.53
Dr. Martens 4.52
Carhartt 4.52
Alexander McQueen 4.50
Miu Miu 4.43
Montblanc 4.23
Fujifilm 3.78
Pull&Bear 3.63
BALMAIN 3.46
Polaroid 3.44
Yves Saint Laurent 3.37
Olympus 3.34
Summit Entertainment 3.29
Urban Outfitters 3.18
KENZO 3.13

Total Streams (2025-08-24)

Total: 0 — Est. Royalty: $0.00

Platform Total Royalty ($) %
[+] Anghami Anghami 0 0.00 0.00%
[+] Audiomack Audiomack 0 0.00 0.00%
[+] Jiosaavn Jiosaavn 0 0.00 0.00%
[+] Last.fm Last.fm 0 0.00 0.00%
[+] Pandora Pandora 0 0.00 0.00%
[+] Spotify Spotify 0 0.00 0.00%
[+] Tidal Tidal 0 0.00 0.00%
[+] Yandex Yandex 0 0.00 0.00%
[+] YouTube Artist YouTube Artist 0 0.00 0.00%

Radio Spins (2025-08-24)

Aired At Song Station Location Duration (s)
No spins for today.

Popularity (2025-08-23)

Platform%
No data.

Daily Report: 2025-08-22 ? 2025-08-23

Streams: 0 ? 0 (+0.00%)

Royalties: $0.00 ? $0.00 (+0.00)

Audience Growth (followers)
Platform2025-08-222025-08-23Change
Popularity Change (%)
Platform2025-08-222025-08-23Change
Streaming Audience Growth
Platform2025-08-222025-08-23Change
Radio Airplay Change (min)
Song2025-08-222025-08-23Change
Streams & Royalties
Metric2025-08-222025-08-23Change
Streams00+0
Royalties$0.00$0.00+0.00