
covet
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-01
125,263
Social Media Followers
As of 2025-09-01
00:00:00
Hours Airplay
2025-10-08 18:36:48 UTC
Genres
Biography
After gaining recognition online for her virtuosic guitar playing, Young established Covet upon returning to San Jose in 2014. The group, initially consisting of Young, bassist David Adamiak, and drummer Ben Wallace-Ailsworth, released their debut EP Currents in 2015. Subsequent albums like Effloresce in 2018 and Technicolor in 2020 showcased the band's post-rock and math rock influences. Covet's 2023 release, catharsis, delved into a conceptual realm, blending instrumental complexity with Young's occasional vocal contributions.
covet indexes high with fans in the 18-24 range in UNITED STATES, BRAZIL, CANADA. The skew is heavily male (85%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 213,960 avg views per post; Youtube rounds out day-to-day engagement. The brand graph leans toward Ampeg, MOOG, Ableton, making streetwear, music platforms, and lifestyle products a natural test bed. Choose covet when the KPI is cultural lift plus measurable fan actions.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 125,263 · Engagements 8,418 · Rate 6.7% Posts 233 · Views 216,475 · Avg Likes 8,115 · Avg Comments 324 · Avg Views 216,475 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 47% 25-34: 39% 35-44: 8% 13-17: 4% |
Largest: 18-24 (47%); next: 25-34 (39%) |
Gender Split |
Female: 15% Male: 85% Non-binary/Other: 0% |
Skews male (85%) |
Top Countries |
UNITED STATES (36%) BRAZIL (6%) CANADA (4%) JAPAN (4%) UNITED KINGDOM (4%) |
Top regions: UNITED STATES (36%), BRAZIL (6%), CANADA (4%) |
Platform Engagement | Instagram: 2,261 avg likes/post · Tiktok: 2,479 avg views/post · Youtube: 213,960 avg views/post | Best reach: Youtube 213,960 avg views; best engagement: Youtube 5,864 avg likes |
Top Brand Affinities
Ampeg
MOOG
Ableton
Akg
Akai
Pro Tools
Sennheiser
Bloodborne
Persona 5
Square Enix
Final Fantasy
SoundCloud
Brand | Category | Score |
---|---|---|
Ampeg | 60.96 | |
MOOG | 32.95 | |
Ableton | 27.67 | |
Akai | 24.98 | |
Akg | 24.12 | |
Pro Tools | 21.26 | |
Sennheiser | 21.21 | |
Bloodborne | 13.03 | |
Persona 5 | 11.66 | |
Final Fantasy | 10.55 | |
Square Enix | 10.07 | |
Fallout | 8.36 | |
Amazon Music | 7.72 | |
Spotify Music | 7.47 | |
SoundCloud | 6.96 | |
Beats Electronics | 6.58 | |
Sega | 6.51 | |
Bandai Namco | 6.43 | |
Gundam | 6.43 | |
Capcom | 5.88 | |
Hot Topic | 5.29 | |
Nintendo | 5.26 | |
RAZER | 4.69 | |
Taco Bell | 4.58 | |
Bethesda Softworks | 4.34 | |
Resident Evil | 4.29 | |
Power Rangers | 4.26 | |
Mortal Kombat | 4.11 | |
Kickstarter | 3.93 | |
Kodak | 3.84 | |
Cartoon Network | 3.56 | |
Verizon | 3.55 | |
Yamaha | 3.35 | |
Paramount Pictures | 3.34 | |
Fujifilm | 3.32 | |
NHL | 3.30 | |
ASUS | 3.27 | |
Showtime | 3.26 | |
Activision Blizzard | 3.21 | |
Comedy Central | 3.17 | |
Star Wars | 3.10 | |
Pokemon | 2.96 | |
The Witcher | 2.91 | |
Monster Beverage | 2.88 | |
Prismacolor | 2.87 | |
League of Legends | 2.82 | |
Pokemon Go | 2.79 | |
PlayStation | 2.77 | |
Polaroid | 2.75 | |
Vans | 2.69 |
Official Profiles
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LoginArtist: covet
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-10-08)
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Aired At | Song | Station | Location | Duration (s) |
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Popularity (2025-10-07)
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