Colm R. McGuinness
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
1,518,653
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 12:09:02 UTC
Genres
Biography
Based in Los Angeles since the early 2020s, McGuinness has independently released several LPs, including his latest project, 'The Colm Before The Storm,' featuring collaborations with artists like Seth Staton Watkins, Sean Dagher, and Nils Brown. In addition to his popular covers, such as 'Hoist the Colours,' McGuinness has expanded into scoring soundtracks for original fantasy D&D web series like 'Critical Role' and 'Candela Obscura (Official Show Soundtrack).'
Colm R. McGuinness has momentum with 18-24 & 25-34 audiences—particularly in UNITED STATES, BRAZIL, UNITED KINGDOM. A heavily male (75%) profile supports collaborations that trade on identity and lifestyle. Youtube provides the headline exposure at 19,089 avg views per post, and Tiktok keeps engagement compounding. Audience overlap with The Witcher, World of Warcraft, Fallout signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,518,653 · Engagements 4,063 · Rate 0.3% Posts 1,501 · Views 31,189 · Avg Likes 3,713 · Avg Comments 69 · Avg Views 31,189 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 45% 25-34: 35% 35-44: 10% 13-17: 5% |
Largest: 18-24 (45%); next: 25-34 (35%) |
| Gender Split |
Female: 25% Male: 75% Non-binary/Other: 0% |
Skews male (75%) |
| Top Countries |
UNITED STATES (34%) BRAZIL (8%) UNITED KINGDOM (6%) GERMANY (5%) CANADA (5%) |
Top regions: UNITED STATES (34%), BRAZIL (8%), UNITED KINGDOM (6%) |
| Platform Engagement | Instagram: 1,220 avg likes/post · Tiktok: 12,100 avg views/post · Youtube: 19,089 avg views/post | Best reach: Youtube 19,089 avg views; best engagement: Tiktok 1,250 avg likes |
Top Brand Affinities
The Witcher
World of Warcraft
Fallout
Final Fantasy
God of War
New Line Cinema
Kickstarter
BBC
HBO
Guinness
League of Legends
Mortal Kombat
| Brand | Category | Score |
|---|---|---|
| The Witcher | 12.67 | |
| World of Warcraft | 9.15 | |
| Fallout | 6.53 | |
| Final Fantasy | 6.20 | |
| God of War | 6.13 | |
| New Line Cinema | 5.70 | |
| Kickstarter | 4.75 | |
| BBC | 4.06 | |
| HBO | 3.91 | |
| Guinness | 3.86 | |
| League of Legends | 3.61 | |
| Mortal Kombat | 3.49 | |
| Star Wars | 3.48 | |
| Columbia Pictures | 3.45 | |
| Ubisoft | 3.21 | |
| Activision Blizzard | 3.19 | |
| Pokemon Go | 2.76 | |
| AMC | 2.73 | |
| Showtime | 2.71 | |
| Faber-Castell | 2.63 | |
| Marvel Entertainment | 2.59 | |
| Lego | 2.53 | |
| Nintendo | 2.49 | |
| Jeep | 2.41 | |
| Warner Bros | 2.35 | |
| Chrysler | 2.25 | |
| Geocaching | 2.21 | |
| DC Entertainment | 2.13 | |
| Paramount Pictures | 2.08 | |
| Universal | 2.02 | |
| Pokemon | 2.01 | |
| Spotify Music | 1.97 | |
| PlayStation | 1.93 | |
| Walmart | 1.86 | |
| Xbox | 1.86 | |
| Jack Daniels | 1.80 | |
| Urban Decay Cosmetics | 1.78 | |
| Pixar | 1.78 | |
| Lush | 1.76 | |
| Harley-Davidson | 1.75 | |
| Marvel | 1.68 | |
| WWE | 1.66 | |
| Dodge | 1.62 | |
| Sony | 1.61 | |
| Pandora | 1.59 | |
| Chipotle Mexican Grill | 1.57 | |
| Call of Duty | 1.55 | |
| Netflix | 1.54 | |
| NYX Cosmetics | 1.42 | |
| Etsy | 1.41 |
Official Profiles
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LoginArtist: Colm R. McGuinness
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















