Cold Hart

Cold Hart

Country: US | Gender: male

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Influential: 56.73% Fanbase: 36.58% Trending: 66.81%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

True Religion • 28.50% • Very Strong

As of 2025-09-09

362,693

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Updated 2025-10-03 20:17:13 UTC

Genres

hip-hop & raphip-hop/rapunderground hip hopemo rapsad rapdark trap

Scores

Score: DMDB 56.70% | Fanbase 36.60% | Trending 66.80% | CAREER STAGE: MID_LEVEL

Biography

Spawned from the internet rap underground and originating on Tumblr during the blog era, the GothBoiClique collective, led by Cold Hart, redefined punk and emo music in the 2010s. With members like Lil Peep and Lil Tracy, the group blended 2000s rock with modern Soundcloud sounds, shifting the perception of what it means to be a rockstar. Cold Hart, known for his mix of rock, hip-hop, and melody, continues to resist being pigeonholed under the rockstar label, emphasizing vulnerability in his music.

Cold Hart, a key figure in the GBC movement, has seen significant personal changes since his early days. His albums reflect his transition into fatherhood and settling into adulthood, with 2021's Every Day Is A Day marking a period of adjustment following the birth of his daughter, while Pretty In The Dark signifies a sense of settling into routine as a father of two living in Long Island.
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Cold Hart Marketing Affinity & Brand Fit Data

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Report Date: 2025-09-09

Cold Hart indexes high with fans in the 18-24 range in UNITED STATES, BRAZIL, GERMANY. The skew is heavily male (74%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 2,155 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward True Religion, Zumiez, SoundCloud, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Cold Hart when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Cold Hart score 0.41% — Low bucket.
Brand: True ReligionBrand: ZumiezBrand: SoundCloud
Followers:362,693
Engagements:1,501
Rate:0.4%
Posts:183
Views:2,155
Avg Likes:1,472
Avg Comments:77
Avg Views:2,155

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 362,693 · Engagements 1,501 · Rate 0.4%
Posts 183 · Views 2,155 · Avg Likes 1,472 · Avg Comments 77 · Avg Views 2,155 		Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 62%
25-34: 23%
13-17: 9%
35-44: 4%
 Largest: 18-24 (62%); next: 25-34 (23%)
Gender Split Female: 26%
Male: 74%
Non-binary/Other: 0% 		Skews male (74%)
Top Countries UNITED STATES (38%)
BRAZIL (6%)
GERMANY (5%)
UNITED KINGDOM (4%)
CANADA (3%)
 Top regions: UNITED STATES (38%), BRAZIL (6%), GERMANY (5%)
Platform Engagement Instagram: 1,309 avg likes/post · Youtube: 2,155 avg views/post Best reach: Youtube 2,155 avg views; best engagement: Instagram 1,309 avg likes

Top Brand Affinities

True Religion
Score: 28.50
Zumiez
Score: 22.94
SoundCloud
Score: 16.27
Arc'teryx
Score: 11.16
Hot Topic
Score: 9.20
Maison Margiela
Score: 7.92
Champion
Score: 7.49
Stone Island
Score: 7.22
Ableton
Score: 6.72
Supreme
Score: 6.46
Beats Electronics
Score: 5.53
Vivienne Westwood
Score: 5.39
Top Brand Affinities
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Brand Category Score
True Religion 28.50
Zumiez 22.94
SoundCloud 16.27
Arc'teryx 11.16
Hot Topic 9.20
Maison Margiela 7.92
Champion 7.49
Stone Island 7.22
Ableton 6.72
Supreme 6.46
Beats Electronics 5.53
Vivienne Westwood 5.39
Carhartt 4.96
Kodak 4.19
Hennessy 4.19
Stüssy 4.14
Sprite 4.09
Spotify Music 3.79
Vans 3.51
Cartoon Network 3.37
MTV 2.73
Monster Beverage 2.64
Gucci 2.61
Balenciaga 2.59
Timberland 2.37
Polo Ralph Lauren 2.30
Nickelodeon 2.28
Sneakerhead 2.26
Xbox 2.13
Grand Theft Auto 2.09
Louis Vuitton 2.07
Dr. Martens 2.04
Versace 1.91
New Balance 1.85
Cadillac 1.83
The North Face 1.82
Prada 1.77
PlayStation 1.77
Coachella 1.71
FashionNova 1.71
Los Angeles Lakers 1.71
WWE 1.69
Chrysler 1.61
Walmart 1.59
Calvin Klein 1.55
Call of Duty 1.52
Yves Saint Laurent 1.50
Pixar 1.50
Burberry 1.49
Polaroid 1.45

Official Profiles

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Artist: Cold Hart

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-19)

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Aired At Song Station Location Duration (s)
2025-08-19 01:55:49 Me and You WNCS Montpelier, US 28

Popularity (2025-10-02)

Platform%
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