
Cliff Richard
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
355,000
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 20:04:44 UTC
Genres
Scores
Biography
Throughout the '60s, '70s, and beyond, Cliff Richard remained a prominent figure in the U.K. music scene, releasing over 100 albums and maintaining a consistent presence on television and in the charts. His career saw peaks and valleys, from his early rock & roll success with the Shadows to his '70s soft rock resurgence and '80s chart-toppers. Richard's enduring popularity was showcased by his 50th-anniversary celebrations in 2008, including a reunion with the Shadows, a box set release, and a new album. In recent years, Richard's musical output has continued with albums like The Fabulous Rock N Roll Songbook and Just...Fabulous Rock 'n' Roll, demonstrating his unwavering dedication to the music industry and his ability to evolve with the times.
Cliff Richard is already in the conversation with 45-64 & 35-44 audiences in UNITED KINGDOM, UNITED STATES, INDIA. The audience is heavily male (66%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (13,554 avg views per post); Youtube confirms credibility in-thread. Affinity proximity to leading lifestyle names points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 355,000 · Engagements 486 · Rate 0.1% Posts 690 · Views 13,554 · Avg Likes 456 · Avg Comments 22 · Avg Views 13,554 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
45-64: 37% 35-44: 24% 25-34: 23% 18-24: 14% |
Largest: 45-64 (37%); next: 35-44 (24%) |
Gender Split |
Female: 34% Male: 66% Non-binary/Other: 0% |
Skews male (66%) |
Top Countries |
UNITED KINGDOM (16%) UNITED STATES (13%) INDIA (8%) BRAZIL (5%) PHILIPPINES (5%) |
Top regions: UNITED KINGDOM (16%), UNITED STATES (13%), INDIA (8%) |
Platform Engagement | Youtube: 13,554 avg views/post | Best reach: Youtube 13,554 avg views; best engagement: Youtube 456 avg likes |
Top Brand Affinities
Brand | Category | Score |
---|---|---|
Affinity data is not available yet for this artist.
Use the “Open Full Social Media Report” button above to view current social stats.
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Official Profiles
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LoginArtist: Cliff Richard
The map shows every radio station that aired Cliff Richard today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-29)
Total: 2,237,667
PLATFORM | TOTAL | % | |
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1,601,622 | 71.58% |
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452,760 | 20.23% |
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183,285 | 8.19% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
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Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
Aired At | Song | Station | Location | Duration (s) |
---|---|---|---|---|
2025-08-21 11:14:42 | We Don't Talk Anymore | KUEZ EASY 104.1 FM | Reno, NV, US | 249 |
2025-08-21 10:28:37 | Just Don't Have the Heart | Mid West Radio | Kiltamagh, IE | 187 |
2025-08-21 10:23:23 | I Could Easily Fall (In Love With You) (2000 Digital Remaster) | Boom Radio | London, GB | 166 |
2025-08-21 10:21:00 | Whenever God Shines His Light | Gull Bylgjan | Reykjavík, IS | 288 |
2025-08-21 10:13:06 | The Millennium Prayer | Adom FM | Accra, GH | 258 |
2025-08-21 10:12:35 | Somewhere Over the Rainbow/What a Wonderful World | Radio Monte Carlo | Moscow, RU | 261 |
2025-08-21 09:44:40 | Dreamin' | SWR 4 BW | Stuttgart, DE | 205 |
2025-08-21 09:44:38 | Dreamin' | SWR 4 | Stuttgart, DE | 206 |
2025-08-21 09:34:56 | When the Girl in Your Arms Is the Girl in Your Heart - 2005 Remaster | NRK P1+ | Trondheim, NO | 139 |
2025-08-21 09:24:26 | Goodbye Sam Hello Samantha - 1998 Remaster | ORF Ö2 Radio Tirol | Innsbruck, AT | 163 |
Popularity (2025-10-02)
Platform | % |
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No data. |