Chris Staples
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-16
11,628
Social Media Followers
As of 2025-08-16
00:00:00
Hours Airplay
2025-10-07 16:55:44 UTC
Genres
Biography
Drawing on a wealth of personal experiences and memories, Staples weaves poignant tales of small-town life and introspection in his latest record. The music, marked by delicate arrangements and thoughtful instrumentation, mirrors the contemplative nature of his lyrics, offering listeners a serene and reflective listening experience. Scheduled for release on August 5th, 2025, "Don't Worry" promises to be a testament to Staples' newfound clarity and creative vision.
Chris Staples stands out with 25-34 & 18-24 audiences across UNITED STATES, CANADA, BRAZIL. The profile is heavily male (73%), and content lands hardest on Youtube, where posts average 381 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with MOOG, Ampeg, Kickstarter, pointing to an obvious runway in Merchandise featuring album art, Exclusive vinyl editions of 'Don't Worry', Online songwriting workshops. That mix of scale and cultural fit makes Chris Staples a low-friction choice for campaigns that need fast awareness and credible adoption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 11,628 · Engagements 235 · Rate 2.0% Posts 465 · Views 381 · Avg Likes 231 · Avg Comments 11 · Avg Views 381 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 42% 18-24: 29% 35-44: 17% 45-64: 8% |
Largest: 25-34 (42%); next: 18-24 (29%) |
| Gender Split |
Female: 27% Male: 73% Non-binary/Other: 0% |
Skews male (73%) |
| Top Countries |
UNITED STATES (51%) CANADA (9%) BRAZIL (7%) GERMANY (7%) UNITED KINGDOM (4%) |
Top regions: UNITED STATES (51%), CANADA (9%), BRAZIL (7%) |
| Platform Engagement | Instagram: 195 avg likes/post · Youtube: 381 avg views/post | Best reach: Youtube 381 avg views; best engagement: Instagram 195 avg likes |
Top Brand Affinities
MOOG
Ampeg
Kickstarter
Pro Tools
Akai
Amazon Music
Akg
Sennheiser
Pacific Northwest Wonderland
Paramount Pictures
Aeropress
Hasselblad
Recommendations
Products & Services
- Merchandise featuring album art
- Exclusive vinyl editions of 'Don't Worry'
- Online songwriting workshops
- Collaborations with local artists
- Live-streamed intimate concerts
- Music-themed apparel
- Digital downloads of past albums
- Subscription-based fan club with exclusive content
Marketing Angles
- Highlight the introspective nature of the new album
- Leverage storytelling in marketing campaigns
- Engage fans through behind-the-scenes content
- Promote the serene listening experience
- Utilize social media for interactive Q&A sessions
- Create partnerships with mental health organizations
Content Themes
- Reflections on small-town life
- Personal growth and introspection
- The creative process behind 'Don't Worry'
- Nature and tranquility in music
- Fan stories and experiences with the music
- Behind-the-scenes of album production
Partnership Brands
- Spotify Music
- Amazon Music
- Kickstarter
- Pro Tools
- Ableton
- Sennheiser
- Moog
- Ampeg
- Lollapalooza
- Airbnb
- Madewell
- Paramount Pictures
- Comedy Central
- MTV
- NHL
- Gatorade
- Polaroid
- SoundCloud
- Warner Bros
- DeLorean Motor Company
- Taco Bell
| Brand | Category | Score |
|---|---|---|
| MOOG | Automotive | 50.82 |
| Ampeg | Audio & Music Gear | 47.01 |
| Kickstarter | E-commerce & Marketplaces | 22.10 |
| Pro Tools | Tools, DIY & Garden | 20.72 |
| Akai | Consumer Electronics | 17.11 |
| Amazon Music | Entertainment & Media | 16.42 |
| Akg | Audio & Music Gear | 15.50 |
| Sennheiser | Audio & Music Gear | 15.33 |
| Pacific Northwest Wonderland | Apparel & Fashion | 13.88 |
| Paramount Pictures | Entertainment | 12.05 |
| Aeropress | Kitchen & Dining | 11.93 |
| Hasselblad | Cameras & Photography | 11.41 |
| Spotify Music | Entertainment & Media | 10.78 |
| Ableton | Audio & Music Gear | 10.44 |
| Madewell | Apparel & Fashion | 8.98 |
| Publix | Grocery & Pantry | 8.38 |
| Kroger | Grocery & Pantry | 7.03 |
| Bonneville | Apparel & Fashion | 7.00 |
| Coors | Alcoholic Beverages | 6.91 |
| DeLorean Motor Company | Automotive | 6.67 |
| Airbnb | Travel & Hospitality | 6.03 |
| Anthropologie | Apparel & Fashion | 5.70 |
| Taco Bell | Restaurants & Food Service | 5.67 |
| Lollapalooza | Entertainment | 5.66 |
| Nixon | Accessories (Bags, Eyewear, Etc.) | 5.40 |
| Walgreens | Health & Wellness | 5.39 |
| Kodak | Cameras & Photography | 5.39 |
| SoundCloud | Entertainment & Media | 5.12 |
| Leica | Cameras & Photography | 5.12 |
| Pilsner Urquell | Alcoholic Beverages | 4.59 |
| Heinz | Food & Snacks | 4.29 |
| Columbia Pictures | Entertainment | 4.24 |
| Showtime | Entertainment | 4.14 |
| Margaritaville | Apparel & Fashion | 4.05 |
| FedEx | Travel & Hospitality | 3.96 |
| Summit Entertainment | Entertainment | 3.92 |
| NBC | Entertainment & Media | 3.90 |
| iHeartRadio Music Awards | Entertainment | 3.88 |
| Cadillac | Automotive | 3.71 |
| Bethesda Softworks | Gaming & Esports (Software/Titles) | 3.67 |
| NHL | Sports & Outdoors | 3.61 |
| Gatorade | Beverages | 3.53 |
| Polaroid | Cameras & Photography | 3.52 |
| Comedy Central | Entertainment | 3.47 |
| ESPN | Entertainment & Media | 3.46 |
| Oculus | Consumer Electronics | 3.45 |
| Nickelodeon | Entertainment | 3.31 |
| Emporium | Apparel & Fashion | 3.25 |
| MTV | Entertainment | 3.10 |
| Warner Bros | Entertainment | 2.98 |
Official Profiles
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LoginArtist: Chris Staples
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Total Streams
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Radio Spins (2025-10-07)
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Popularity (2025-10-06)
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